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Ford's J Mays feels vindicated by Fusion reception

It's hard to think back now, but the same man overseeing the design of the 2013 Ford Fusion also presided over a rather lackluster period in Ford design, highlighted by vehicles like the Five Hundred and Freestyle. With the redesigned Fusion receiving high praise, J Mays tells Automotive News that he feels vindicated from criticisms suggesting he's not a daring enough designer.
When Mays took over as lead of design in 1997, he admits to having quite an ego ("My head would barely fit through the door some days. I've long since gotten over myself") and the workload to match. With the Blue Oval's portfolio full of premium brands like Aston Martin, Jaguar, Land Rover and Volvo at that point, along with the bread-and-butter Ford, Lincoln and Mercury models, Mays certainly had quite the challenge.
It was in the mid-2000s that Mays took over just the premium brands, and took on the new title of Chief Creative Officer. At the time, Mays endured some criticism for looking backwards to retro styling, rather than setting a new standard for American car design - criticism that Mays says he is free from with the all-new Fusion.

Is Jaguar's 3 Series-fighter the brand's last chance?

The upcoming line of compact 3 Series-fighters from Jaguar, often referred to as the Jaguar XS, could consist of a sedan, wagon and possibly a coupe and GT model (think BMW 5 Series GT). The car's all-aluminum architecture also will provide the basis for two new sports utility vehicles. Just how important is the much-touted "baby Jag" project to parent company Jaguar Land Rover? A JLR executive reportedly says the brand's survival is directly linked to the success of the XS, codenamed X760, Autocar reports.
The brand's survival is directly linked to the success of the XS.
"If the X760 fails, it will probably be the end for the [Jaguar] brand," the executive says. But Adrian Hallmark, Jaguar's global brand director, claims Jaguar will "build the most advanced, most efficient, most refined car in that [compact luxury sedan] segment. Not almost as good as, but better than the best in the world."

This Ford F-150 might have a Land Rover turbodiesel V6

Our spy photographers just caught this Ford F-150 driving around Dearborn, wearing camouflage around the bed – not so unusual near Ford's headquarters. What's interesting with this particular mule is that it might be packing a Jaguar-Land Rover turbodiesel V6. As with the Super Duty, the F-150 prototype pictured here sports a Venturi exhaust tip popping out the side of the rear bumper behind the wheel, which – along with the sound reported by our shutterbug – suggests that it's burning oil up front. That could mean Ford has found another application for the 3.2-liter, five-cylinder Power Stroke diesel that it just federalized for the Transit van. However our sources suggest what the mule is actually powered by the 3.0-liter Lion V6 diesel that Jaguar Land Rover – once subsidiaries in Ford's Premier Automotive Group – is bringing over for the Td6 models of the Range Rover and Range Rover Sport. The engine produces a respectable 254 horsepower and a healthy 443 pound-feet of torque, and is tipped to be mated to the same ten-speed automatic transmission as the new Raptor. That could give the F-150 the kind of fuel economy and muscle it would need to challenge the likes of the Ram 1500 EcoDiesel and the heavier-duty Nissan Titan with the Cummins engine. With gas prices as low as they are, however, and sales of diesel-powered vehicles lagging, Ford could just be trying to keep up with the competition by offering a light-duty diesel pickup. With its lightweight aluminum body, the diesel F-150 could even surpass the Duramax diesel-powered Chevy Colorado and GMC Canyon for frugality at the pumps, according to Mark Williams of PickupTrucks.com. He told Autoblog that, "it makes perfect sense for Ford to do a diesel. It seems like everyone is pushing them to do a Ranger, but if they can get the F-150 to push 30 mpg it can challenge the Ram Ecodiesel and even the Colorado Duramax." Reached for comment, Ford spokesman Mike Levine sent us the following statement: "We do not speculate about future products. While diesel is a solution, it is not the solution. EcoBoost offers the ideal combination of performance and fuel economy that over 60 percent of F-150 customers are choosing." Featured Gallery 2017 Ford F-150 Diesel: Spy Shots Image Credit: Brian Williams / SpiedBilde Green Spy Photos Ford Land Rover Truck Diesel Vehicles jaguar land rover ford f-150 diesel