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Jaguar Land Rover partners with Nvidia for vehicle electronics and software

DETROIT — Luxury automaker Jaguar Land Rover and Silicon Valley artificial intelligence company Nvidia said Wednesday they will collaborate to develop the computer brains and nervous systems for Jaguars and Land Rovers launching in 2025 and beyond. The companies did not disclose financial terms of their multiyear agreement. The collaboration is a high-profile win for Nvidia Corp's effort to expand its reach in the auto industry, building on its base in gaming, artificial intelligence and high-powered chips and software used in servers. For Jaguar Land Rover Automotive, the partnership with Nvidia gives it a well-funded ally as it tries to catch up with Tesla and other luxury vehicle rivals in a digital technology arms race. "We can now accelerate our in-vehicle software," Francois Dossa, JLR's executive director for strategy, said during a conference call. Working with Nvidia engineers, Jaguar Land Rover plans to develop vehicles that can drive themselves under certain conditions, park autonomously and provide more information and software-powered features to drivers, the companies said. The new Jaguars will be upgradable — as Tesla vehicles are today. The automaker said it will use Nvidia technology to power simulations used to train autonomous vehicles. Jaguar Land Rover has a previous deal with Alphabet Inc's Waymo unit to deploy autonomous driving technology. Dossa said the Waymo collaboration was limited to the Jaguar I-PACE electric SUV. The Nvidia alliance covers all Jaguar and Land Rover models to be launched from 2025. Nvidia technology will act as the brains and the nervous system of Jaguar Land Rover vehicles starting in 2025, said Nvidia's vice president of automotive, Danny Shapiro. Nvidia last month announced deals with several Chinese electric vehicle brands. The company has said it has $8 billion in automotive business booked over the next six years. Shapiro said the company will update the figure during an investor day scheduled for March 22. Jaguar Land Rover, a subsidiary of India's Tata Motors Ltd has been struggling with rising costs and semiconductor shortages. Jaguar Land Rover reported a narrow pretax profit for the quarter ended Dec. 31, but Tata Motors reported a larger quarterly loss than expected. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Jaguar Land Rover Technology Autonomous Vehicles nvidia

Jaguar and Land Rover now offer Apple CarPlay and Android Auto

The 2019 Jaguar I-Pace will come standard with Apple CarPlay and Android Auto functionality, and the connectivity feature comes as a roughly $300 option on select and appropriately equipped 2019 Jaguar and Land Rover models, the joint automaker said. It comes via Jaguar Land Rover's Smartphone Pack, which is available on all 2019 and future models, but with conditions. The car in question must have the 10-inch InControl Touch Pro touchscreen or split-touchscreen Touch Pro Duo infotainment systems, plus navigation, InControl Apps and Wi-Fi connectivity. Those are included on some upper trim levels and available as separate options on others. So basically, depending on trim level, you could be looking at a simple $300 add or a long-line of other extra charges just to get Apple CarPlay and Android Auto. There are other new features coming for the InControl Touch Pro system as well, including voice command for navigation, major graphic refreshes for certain screens, new shortcut buttons on the home screen for key navigation, media and phone functions, and changes to the user experience in the media screen. Jaguar and Land Rover first introduced the InControl Touch Pro for 2016, enabling users to learn whether they have enough fuel or battery range to get to a searched-for destination and share their destination, current location and ETA with others via email or text message when using the on-board nav system. The Touch Pro Duo first debuted on the 2018 Range Rover Velar and will be standard on the 2019 I-Pace electric crossover, plus the Range Rover and Range Rover Sport. It features interlinked dual upper and lower touchscreens. In terms of the trim level availability mentioned earlier, a JLR spokesperson tells us that Smartphone Pack is available on all 2019 Jaguar F-Pace trim levels. It is available separately starting with the F-Pace Prestige trim level, but on the base F-Pace and Premium versions, you have to also get the optional Connect Pro Pack, Navigation Pro Pack, and traffic sign recognition and adaptive speed-limiter pack. Yes, it is a bit complicated. JLR recently released a touchscreen infotainment system designed to blend in with vintage models that retails for $1,796 before taxes. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Jaguar appoints Joe Eberhardt as North American President

Jaguar Land Rover North America has appointed a new president, Joachim Eberhardt. The German exec, 50, had previously done stints at Chrysler Group, DaimlerChrysler UK, Mercedes-Benz USA and Daimler-Benz.
Eberhardt joins JLR NA in a good, but challenging time for the company. It's fresh off the launch of the Range Rover Sport and Jaguar F-Type, which have been subject to rave reviews, and its overall sales are up 21 percent over 2012. Still, as Automotive News points out, the two manufacturers face a fight to become the equal of A-list competitors like BMW and Mercedes in the eyes of consumers.
"Joe brings a proven industry track record and valuable global leadership experience in luxury sales, service and marketing. We look forward to Joe leading our North American team in working with our retail networks to further grow the business and better serve our customers," JLR's group sales operations director, Andy Goss, said.