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Ferrari exec to lead Jaguar North America

Jaguar has announced that Jeff Curry will be serving as the brand's new North American vice president, effective August 13. The move is a coup for Jag, which lured Curry away from his previous posting as VP of marketing for Ferrari North America, and is further evidence of just how strong Jaguar's comeback has gotten.
Curry has spent over 20 years in the auto industry, and has worked with Audi, SiriusXM and Land Rover, where he made his start in the industry. His primary responsibilities with Jaguar will cover marketing communications, customer relationship management, and product planning.
Jaguar Land Rover's North American president, Andy Goss, heaped praise on the brand's newest addition saying, "Jeff brings with him extensive automotive and luxury marketing experience, critical expertise in leading-edge technologies and a personal passion for automobiles."

Jaguar Land Rover's latest tech makes roads safer for bikes [w/video]

Safety in automobiles isn't just about protecting the occupants anymore. It's about protecting pedestrians who might be struck by an automobile, and as Jaguar Land Rover is demonstrating, it's about protecting cyclists as well. The latest experimental safety system from the British automaker is called Bike Sense, and it builds upon technologies the company has demonstrated recently, taking them a step further to make the road safer for those riding on two wheels. The system uses a combination of colors, sounds and vibrations to alert the driver of a potential hazard that might have otherwise gone unnoticed. Demonstrated on an XJ sedan, the system identifies nearby two-wheeled vehicles as pedal-powered or motorized, and alerts the driver accordingly. If a cycle is passing a the vehicle's blind spot, the top of the seat will vibrate to virtually "tap" the driver on the left or right shoulder, prompting him or her to look over that shoulder for the hazard. LEDs inside the cabin will then illuminate amber to red in the direction that the bike is passing. The system will even chime a bicycle bell or motorcycle horn as the two-wheeled vehicle approaches, and vibrate or stiffen the accelerator pedal if the driver keeps moving towards the obstacle. And if an occupant of the parked vehicle starts to open the door into the path of moving vehicle, it'll flash a light, sound an alarm and even vibrate the door handle to warn the occupant of the oncoming hazard. We could imagine the alerts getting a little distracting, but JLR says the system is designed to prioritize potential hazards when their are groups of pedestrians, bicyclists and/or motorcycle riders on a busy urban street. This is, of course, just the latest in a long string of new systems JLR has under development, following such technologies as the Transparent Bonnet, the Smart Assistant, the Virtual Windscreen for track sessions and the 360 Virtual Urban Windscreen for city driving. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Jaguar F-Pace SVR to debut this week at New York Auto Show

It should come as no surprise that the folks back in England have been working on a hot new version of the Jaguar F-Pace. Today, just ahead of the 2018 New York International Auto Show, the British automaker confirmed that the Jaguar F-Pace SVR will debut this week. The new Jaguar I-Pace and Range Rover SV Coupe will make their North American debuts alongside the F-Pace. All we know about the F-Pace SVR is that it will be the fastest and most powerful version of Jaguar's best-selling product. We don't even have a teaser photo, as Jaguar Land Rover loves to play things close to the vest, so we're sharing some spy photos that we think might be the new model. Expect some version of JLR's 5.0-liter supercharged V8. We're hoping it's the 575 horsepower variant from the refreshed Range Rover Sport SVR. Expect 0-60 mph times in the low-4-second range and a top speed of at least 155 mph. The I-Pace and Range Rover SV Coupe both debuted earlier this month at the 2018 Geneva Motor Show. The I-Pace is an all-electric crossover with an estimated 240 miles of range. The SV Coupe is a limited-production two-door variant of the full-size Range Rover. It's meant to be a throwback to the original two-door Range Rover Classic. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.