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Brabus takes on Range Rover Sport with Startech widebody kit

Of all the tuners this side of AMG, none are as close to Mercedes-Benz as Brabus. After all, when Daimler needed a tuner to spruce up the Smart car, it was Brabus that it turned to. But Brabus tunes vehicles other than Mercedes - it just uses, let's call it, a pen name. It brands them Startech, like the widebody kit it's developed for the new Range Rover Sport and will present at the Geneva Motor Show next week.
The modifications center around the carbon fiber body panels Brabus (excuse us, Startech) has developed for the British sport-ute that give it over two inches of added width. The wider fender flares encompass 23-inch wheels that are forged, ceramic-coated, skinned with low-profile rubber and fitted to a lowered suspension. The front and rear bumpers have been redone in plastic and can be fitted with or without the wider fenders, and there's a three-piece roof spoiler at the back.
Startech is also offering an upgrade for the 3.0-liter twin-turbo-diesel V6 that squeezes out an extra 31 horsepower and 59 pound-feet of torque for a total of 323 hp and 501 lb-ft, dropping the 0-62 time from 7.2 seconds to 6.9. The German tuner also has a wide array of interior modifications on offer, details of which you can read about in the press release below and scope out in the high-resolution image gallery above.

Tata confirms JLR is looking at NA for new plant

Despite recent rumors to the contrary, Jaguar Land Rover is considering building a factory in North America, though not necessarily in the United States. The confirmation comes directly from former Tata Motors boss and still chairman emeritus Ratan Tata in a conversation with Automotive News. "The company is indeed looking at North America as a location for another plant. Where they locate that plant, in which country or which state they locate, is something they will need to decide," Tata said to AN. The magnate indicated that he wasn't taking part in the decision, though. Rumors of JLR's plans to open a factory in the US go back to at least to 2014. The automaker was reportedly looking to open a plant in the South to produce around 200,000 vehicles a year, and at the time, South Carolina was considered a possible location. However, later speculation made Georgia a likely contender, especially after the state's governor reportedly flew to the UK to pitch the company on the idea. Recently, the business had allegedly changed its mind and had turned the sights towards Austria or Turkey as potential alternatives. JLR is seemingly on a factory building binge at the moment. It opened a new engine plant in the UK late last year and its first manufacturing center in China at about the same time. The latest Land Rover Discovery Sport will also get assembled in Brazil for the local market. Related Video: Featured Gallery Land Rover Discovery Sport production at Halewood View 44 Photos News Source: Automotive News - sub. req.Image Credit: Jaguar Land Rover Plants/Manufacturing Jaguar Land Rover Luxury jaguar land rover

Jaguar demanding customer data from reluctant dealers

Nearly every major business is collecting consumer data these days, and keeping that data secure has come to the forefront of many customer's minds. Jaguar Land Rover North America's decision to begin requesting more customer info from its dealer network appears unfortunately timed, however. If it had come a few years ago, it might have been ignored, but in today's climate of heightened awareness, a few dealers are pushing back. To put the showrooms in an even tougher position, JLR NA is threatening to deny quarterly incentives if they do not turn over the customer data, according to Automotive News.
JLR NA instated the nationwide plan, which it calls Single View CRM, on February 7, but according to Stuart Schorr, Jaguar Land Rover North America Vice President of Communications, the automaker has been negotiating with its dealers to institute the new program for over a year. Schorr tells Autoblog that no financial information is being shared, noting that such data is limited to customer details, including things like what vehicles they own and whether they have any pending service. The initiative is meant to "improve customers' and owners' engagement with the brand," he said. Also, the company is not accessing dealer data itself; instead showrooms are asked to enter the info into JLR's database.