Lamborghini Murcielago Lp640-4 Coupe Verde Green on 2040-cars

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Watch this bright-orange Lamborghini Hurac?n shoot a commercial

As one of the most prestigious sports car makers on the planet, Lamborghini doesn't have much of a need for commercials - the German-owned, Italian brand's cars speak for themselves. It strikes as rather odd, then, that Lambo's new Huracán was spotted zipping around a downtown area with a full camera crew in tow.
Whatever Lamborghini is up to is rather irrelevant, because this video marks one of the very first occasions where we get to see and hear the Gallardo replacement in action. This is also the first appearance of an orange Huracán that we can recall - previous examples were yellow, grey or white - and it looks quite nice in one of Lamborghini's distinctive shades. That mid-mounted V10 offers up a filthy howl that echoes off the buildings, though the sight of the Huracán as it slices through a slalom made up of dumpsters might be the only thing that can trump that raucous engine note.
As you can see below, our trusty spies managed to get some snaps of the new, mid-engined Lambo from a number of new angles. Have a look at both the video and the pics by scrolling down.

Shuffle at Lamborghini sends CEO to Quattro GmbH

A management shakeup in Volkswagen Group's high-performance divisions will make Stephan Winkelmann (above) the new chief executive of Audi's Quattro GmbH on March 15. On the same day, former Scuderia Ferrari team principal Stefano Domenicali will replace Winkelmann as Lambo's boss. These changes are necessary because current Quattro chief Heinz Hollerweger is retiring. Rumors of these exact shifts cropped up in Italian media in December. Winkelmann began leading Lamborghini in 2005, and he has been at the helm for massive growth at the company. In 2015, the Italian supercar maker delivered a record 3,245 vehicles, and it had just set its previous best of 2,530 units in 2014. His new role at Quattro GmbH puts Winkelmann in charge of Audi's equivalent to M at BMW or AMG at Mercedes-Benz. The division is responsible for the Four Rings' R and RS production models, the Audi Sport customer racing program, and Audi Exclusive customization service. "In the future, the Audi Sport brand is to be positioned more clearly," the company's announcement said, which hints at one of Winkelmann's duties. Domenicali has been closely associated with Lamborghini rival Ferrari during his career and had years of experience within the automaker's racing team. He started in financing at the Prancing Horse in 1991 and moved to business planning for the Scuderia Ferrari F1 squad in 1993. He held many positions there and eventually ascended to the top as team principal in 2008. Domenicali resigned from leadership in 2014 because of the team's poor performance, but Audi quickly snapped him up as its as Vice President New Business. He now gets the reins of one of Italy's premiere supercar makers. Related Video: Stephan Winkelmann to be new CEO of quattro GmbH As of March 15, 2016, Stephan Winkelmann (51) will be the new CEO of quattro GmbH, a 100 percent subsidiary of AUDI AG, which produces and distributes the high performance R and RS models. Winkelmann was President and CEO of Automobili Lamborghini S.p.A. since January 1, 2005. Heinz Hollerweger (62), the current Head of quattro GmbH, is to retire after almost 40 years of successful work for Audi. "With his experience from more than eleven years in charge of Lamborghini, Stephan Winkelmann will be a key contributor to the further growth of quattro GmbH," says Rupert Stadler, Chairman of the Board of Management of AUDI AG.

Lamborghini Aventador SV Roadster spied testing undisguised

Lamborghini typically does more versions of its V10 models than it does with its V12s. Just look at how many model variants the Gallardo spun off over its many years of production, compared to the few the Murcielago did. But with both now retired, and the Aventador on the market longer than the Huracan, it's the larger of the two that's beefing up the Raging Bull's product portfolio. We're looking at and referring to the upcoming Aventador SV Roadster. Lambo has already confirmed that the Superveloce Roadster was in the works, and we even saw a heavily camouflaged prototype undergoing testing near the Arctic Circle. But this time it's completely undisguised, without a shred of camouflage to keep it from our prying eyes. It isn't hard to guess at the technical details here, since it combines the best attributes of two existing versions: namely the LP 700-4 Roadster and the LP 750-4 Superveloce. So look for a 6.5-liter V12 channeling 740 horsepower to all four wheels through the company's proprietary seven-speed ISR transmission, just like the SV coupe. It'll be a bit heavier with its removable carbon-fiber roof panel and the requisite extra bracing, but it's doubtful the slight weight penalty will actually translate to any substantial drop in performance. Noticeably absent, however, is the big rear wing that adorns the back of the SV coupe. We'll have to hold tight to find out if the production version will get the spoiler or not, and there's little precedent to go by here since Lambo has never really offered a convertible Superveloce before. With the wing or without, the Lamborghini Aventador LP 750-4 Superveloce Roadster will likely debut at the Frankfurt Motor Show come September, with production already confirmed to be limited to 500 units – or 100 less than the existing coupe that's already sold out.