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Watch the Lamborghini Centenario attack Nardo

Lamborghini celebrated the centennial its founder's birth with the aptly named Centenario at the Geneva Motor Show. It was a jaw-dropper, but now the party really begins as Lambo released video of the limited-run supercar on the track at the Nardo Technical Center in Italy. Lamborghini will build 40 copies of the Centenario evenly split between coupes and roaders. It's powered by a 759-horsepower naturally aspirated V12 – the most powerful Lambo has ever made. It uses carbon-fiber for the monocoque and body and is loaded with sophisticated aerodynamic treatments. In short, it's a more extreme version of the Aventador on which it's based. The Centenario hits 62 miles per hour in 2.8 seconds en route to a top speed of 217.48 miles per hour. All 40 Centenarios are sold out, so watching this video of is likely as close as you'll get to tasting Lamborghini's salute to Ferruccio. Related Video: Lamborghini Performance Supercars Videos viral video nardo lamborghini centenario

Lamborghini's next limited-edition experimental supercar coming soon

Lamborghini plans to release a very limited-edition supercar, which is at the time of writing still unnamed. As the company's R&D director Maurizio Reggiani said to CarAdvice in an interview, "Soon we will present to our most important customers a new version of what we call a one-off." By "one-off," Reggiani says the company means a short run of experimental cars created to showcase a new design direction and to introduce new technology, like the Lamborghini Centenario did. Call the resulting supercar a sellable concept car, if you will. In the Centenario, Lamborghini brought out rear-wheel steering. The new car would show the design direction of the Aventador's eventual replacement. What's more, Reggiani expects the upcoming car to be sold out by the time it is announced, just as the Reventon and its roadster version, the Veneno and the Sesto Elemento did. " We will announce it with our loyal customers that wait for this, we don't need to do more, we arrive at the motor show and the production is already sold out." CarAdvice deduces that the new car will be announced at the Geneva Motor Show next March, where Lamborghini will also show the new Urus – which will break cover in December. It will be a plug-in hybrid with a twin-turbo V8 engine. When Reggiani discussed the Urus with Autocar in December, he said that Lamborghini will keep turbocharging out of its supercars; the Urus needs the grunt that turbos provide, but the supercars will need the responsiveness of a naturally aspirated engine. Whether the "one-off" series car will still be naturally aspirated remains to be seen.Related Video:

'Boy Wonder of Supercar Sales' talks Lamborghini

Brett David has a pretty darn good life. At 26 years old, he's the CEO of Prestige Imports in Miami, which puts him at the wheel of the largest Lamborghini dealership in the US. Prestige also happens to have moved more Audis than any other dealer in three years.
CNBC's Squawk Box had him on for a sitdown in a segment it called "Secret Lives of the Super Rich," where the network highlighted the burgeoning demand for Lamborghinis. Besides talking about the recession-proof Lambo market and his new-age clientele, David explained how he sold his first Lamborghini. At 17. To Missy Elliot. The whole video is really worth a watch, which you can do by scrolling down.