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Lamborghini to celebrate 50th Anniversary with new model

Lamborghini is planning to roll out a new car for the brand's 50th anniversary. Automotive News Europe reports the Italian automaker will unveil a special one-off machine to commemorate the date next year. CEO Stepahn Winkelmann has been tight-lipped about the vehicle, saying coyly, "It will not be a revival or a retro." Fortunately, with 2013 right around the corner, we shouldn't have to wait long to see what Lamborghini has up its sleeves for the special car.
The company has other big plans for the celebration and has reportedly invited owners to ship their cars to Milan, where they will then parade through Tuscany, Rome and Bologna before arriving at the Lamborghini factory in Sant'Agata Bolognese.
It's a good time for a party. Lamborghini has seen strong sales through 2012 despite the faltering European economy, and the Aventador coupe and roadster each have an 18-month waiting list.

Instructor's death at Disney racetrack 3rd in past year [w/video]

For his 24th birthday, TaVon Watson wanted a thrill ride, so he headed to the Exotic Driving Experience track at Walt Disney World. With instructor Gary Terry by his side, Watson raced a Lamborghini around the one-mile course until he lost control of the sports car and slammed into a guardrail. Terry, 36, was killed. "It's not the kid's fault. It's a freak thing that happened," said Timothy Horvath, a Terry family friend. As for Terry, "if he thought he was in any danger, he wouldn't have done it." It was at least the third death in the past year at speedways in the US that allow customers to get behind the wheel of a fast car. Last September, an Indiana man was killed in a crash at the Rusty Wallace Driving Experience at Kentucky Speedway, and a New Jersey woman died at the Wall Stadium Speedway in New Jersey. Watson had paid under $400 for the chance to drive the Lamborghini Gallardo LP570-4 Superleggera, which sells for around $240,000. He failed to maneuver the high-powered vehicle through the course while driving about 100 miles per hour, and the passenger side struck the guardrail, according to the Florida Highway Patrol. Terry died at the scene. Watson was treated at a hospital and released. Both Watson and Terry were wearing helmets and lap and shoulder belts, said Sgt. Kim Montes, a spokeswoman for the Florida Highway Patrol. Watson doesn't face any traffic charges since the accident took place on a closed track, and there are no indications he was doing anything criminal, authorities said. Investigators from the federal Occupational Safety and Health Administration are looking into what happened. OSHA spokesman Lindsay Williams said the agency hadn't previously investigated Petty Holdings, the company that operates the track. Terry was a former racecar driver and was also senior operations manager at the tourist attraction. Working there was his "dream job," Horvath said. Watson, a hotel bellhop, didn't respond to emails or an inquiry via Facebook. He didn't have a phone listing. On his LinkedIn profile, he described himself as self-motivated, professionally mannered, humble and "a very quick learner." He told authorities he had been at the Exotic Driving Experience before. A spokeswoman for Petty Holdings wouldn't comment on whether the Lamborghini had any special safety devices like those provided in a driver's ed car, and Montes said investigators had yet to examine the Lamborghini.

Lamborghini launches Polo Storico heritage division

Lamborghini has always been more forward-looking than it has been focused on its past, but it has still left an undeniable wake of historically noteworthy and highly collectable classics. To tend to them, the company has launched Lamborghini Polo Storico. Sant'Agata's heritage division brings with it new initiatives and consolidates several existing operations under one roof. For starters, the new department will be responsible for the Archivio Storico Lamborghini, a historical archive detailing the company's past models as well as materials and techniques employed in their construction – all of which is being digitized for the first time. Polo Storico will also stockpile original parts and (if necessary) reproduce them from the original blueprints. The services will extend to offering customers the chance to have their classic Lambos restored by experts at the factory using original parts, and even have the vehicle's authenticity certified by a technical committee. Of course Lamborghini isn't the first European automaker to offer such comprehensive services for its historic models. Arch-rival Ferrari launched its Classiche department several years ago, and more recently Land Rover opened a similar operation of its own. These developments underline an increasing emphasis that automakers have been putting on their own heritage and the preservation of their history in the metal. Related Video: Lamborghini relaunches Restoration Center: "Lamborghini Polo Storico" provides unique knowledge and guaranteed authenticity for classic Lamborghini cars Sant'Agata Bolognese, 16. Aprile, 2015 – Automobili Lamborghini is relaunching its restoration center under the name of Lamborghini Polo Storico. The new department includes the brand's historical archives, the vehicle restoration center, vehicle certification, and guarantees the availability of numerous genuine spare parts for all historical Lamborghini models. With its new Polo Storico, Automobili Lamborghini emphasizes the importance of preserving its broad heritage and unique knowledge. A big part of this new formula is the Archivio Storico Lamborghini. This historical archive includes the documentation of historical Lamborghini car models, as well as technical schemes, body colors, leathers, images and several publications ever made by the company.