2013 - Lamborghini Gallardo on 2040-cars

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Lamborghini Veneno could be yours for just $11 million

How could an automaker charge over three million euros for a single automobile, no matter how rare or extreme? That's what we wondered when Lamborghini took the wraps off the Veneno at the Geneva Motor Show, with a price tag working out to over $4 million US using exchange rates at the time. But that suddenly seems downright reasonable when you see how much this owner is asking for one. Listed for sale on a German website by a broker in Japan, this particular Veneno is accompanied by an asking price of ˆ9.98 million. That works out to over $11 million at current rates, or a good three times what it originally cost when new, depending on which currency you're going by. Either way, that's one heck of a markup for a car now three years old, even if it only has about 840 kilometers (522 miles) on the odometer. You'd think, considering its lofty asking price, the seller could have provided some decent pictures, but apparently not. Lamborghini made only three examples of the Veneno coupe for public consumption, and this example is said to be the second. With the other two sold to owners here in the United States (in Long Island and Miami), this appears to be the one sold to a customer in China, and was previously spotted in Hong Kong on its way to Macau. No matter which way you look at it, the Veneno is a rare beast... even counting the nine roadsters that followed with an even more bullish price tag. Put in that context, the ˆ1.75m-euro ($1.9m) sticker price worn by the Centenario revealed in Geneva this year – also based on the Aventador with a more extreme design – seems like a relative bargain. Related Video:

Lamborghini reveals Aventador Nazionale in Beijing

Special editions have proven themselves a great way for high-end automakers to get a little bit more for their wares, but they appear to be gradually being taken over by personalization programs that allow customers to order their exotic new wheels just as they want them. After all, what's the point in ordering a special color scheme someone else has chosen when you can choose it yourself, with special wheels and interior upholstery to match?
Lamborghini has just such a program. It's called Ad Personam, and like the customization catalogs offered by other automakers, it allows its clients to specify any range of stylistic parameters to suit their own taste. To showcase the program, Lamborghini brought a customized Aventador to the Beijing Motor Show. Called the Nazionale edition, it's got a white paintjob with tricolore racing stripes up the hood, anthracite wheels, and a blue leather interior.
It's similar to the Gallardo Tricolore that rolled out of Sant'Agata three years ago - the kind of treatment we'd otherwise call a special edition, but despite carrying a different name, it just goes to show the possibilities Lamborghini offers it customers. For the right price, of course.

Lamborghini reveals Asterion LPI 910-4 hybrid hypercar concept

There are automakers that roll out concept cars regularly as a matter of course, and there are those that rarely do. Lamborghini falls squarely in the latter category, which makes the vehicle you see here - revealed just a day before the Paris Motor Show - such a rare treat.
It's called the Lamborghini Asterion LPI 910-4, and if you're familiar with Sant'Agata nomenclature, you're probably already picking apart its specs based on those letters and numbers: LP for longitudinal posterior, telling you this is, like all other contemporary Raging Bulls, a mid-engined supercar. 910 tells you how much metric horsepower it packs. The 4 tells you it's all-wheel drive. But along with the name Asterion, borrowed from a mythical minotaur (a hybrid man-bull, for those unschooled in Greek mythology), it's the letter I - standing for "Ibrido" - which speaks of the novelty of this concept.
That's right, you're looking at the first gasoline-electric hybrid Lamborghini. A plug-in hybrid, in fact, that can travel 31 miles on electricity alone. The powertrain combines the 5.2-liter V10 and seven-speed DSG from the Huracán (good for 610 metric horsepower) to a trio of electric motors (good for another 300) to bring total output up to a claimed 910 - equivalent to 897 hp by our standards - assuming all four motors are running at peak output at the same time. That makes it the most powerful Lamborghini we've ever seen, and puts it in league with the McLaren P1 and LaFerrari. The result is a 0-62 time quoted at three seconds flat and a top speed of 199 miles per hour, or up to 78 mph in pure electric mode.