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Lamborghini reveals Aventador Nazionale in Beijing

Special editions have proven themselves a great way for high-end automakers to get a little bit more for their wares, but they appear to be gradually being taken over by personalization programs that allow customers to order their exotic new wheels just as they want them. After all, what's the point in ordering a special color scheme someone else has chosen when you can choose it yourself, with special wheels and interior upholstery to match?
Lamborghini has just such a program. It's called Ad Personam, and like the customization catalogs offered by other automakers, it allows its clients to specify any range of stylistic parameters to suit their own taste. To showcase the program, Lamborghini brought a customized Aventador to the Beijing Motor Show. Called the Nazionale edition, it's got a white paintjob with tricolore racing stripes up the hood, anthracite wheels, and a blue leather interior.
It's similar to the Gallardo Tricolore that rolled out of Sant'Agata three years ago - the kind of treatment we'd otherwise call a special edition, but despite carrying a different name, it just goes to show the possibilities Lamborghini offers it customers. For the right price, of course.

Watch the Lamborghini Sesto Elemento used as a commuter car

Lamborghini never homologated the limited edition Sesto Elemento for the road, but this guy threw caution to the wind by taking the track-only sports coupe on the highway. He even recorded the high-speed blasts on video and had a Rolls-Royce along as a posh camera car. Lamborghini made just 20 examples of the Sesto Elemento, and they sold for 2 million euros each, which equaled $2.8 million at that time. The powertrain was the 570-horsepower V10 and all-wheel drive system from the Gallardo LP570-4 Superleggera, and Lambo made extensive use of carbon fiber for the special coupes, which cut the weight to just 2,200 pounds. The company claimed they could sprint to 62 miles per hour in only 2.5 seconds and reach a top speed of 198 mph. This driver was clearly very excited to show off the copious power from the limited edition Lamborghini, but he might have had a better time at the track. That is where Lamborghini means for the Sesto Elemento to play, and there would be no worries about the authorities potentially confiscating his rare ride. Related Video:

2018 Lamborghini Huracan Performante First Drive | The Banshee of Sant'Agata

Lamborghini didn't need to build the Huracan Performante. The folks in Sant'Agata could have just rolled out another special-edition Huracan - Superleggera, Tricolore, probably even Mostaccholi - and sold every one. Instead, they gave the junior Lamborghini a trick active aerodynamics system and updated everything enabled by new levels of downforce and more grip from the latest-generation of tires. And then just to prove it's not messing around, Lamborghini went out and set at new production-car Nurburgring Lap Record. The Huracan Performante is a statement. This is Lamborghini's way of saying that its future will not just be high-tech, but the kind that brings world-class performance. And it will be loud. Very loud. Sound is the most defining characteristic of this car. In the era of turbocharging, everything else is too quiet. Quiet is not a problem in the Performante. In track-ready Corsa mode (one of three settings), the exhaust drowns out everything, even your internal monologue. And it's not just loud, it sounds like an honest-to-god racecar. Making a V10 sound not just decent, but back-of-the-neck-hair thrilling, would have been enough. But as we've hinted, there's more to the Huracan Performante. So how did we get here? Lamborghini rolled out the Performante title to define all-encompassing performance. So the all-wheel-drive system stays, the engine gets tweaked, some weight goes out, and Aerodinamica Lamborghini Attiva (ALA, or Lamborghini Active Aerodynamics) comes in. Fun fact: Ala means "wing" in Italian. We've covered most of the details in earlier posts, but to quickly review: ALA uses internal flaps at the front splitter and on the rear wing to alter airflow, either running for maximum downforce or creating a stall effect that lowers drag. At the rear, the system channels air through the wing struts, and using each side independently aids the handling. The increased downforce, plus sticky new Pirelli P Zero Corsa tires, necessitated a retuning of the suspension. Through new springs and anti-roll bars, vertical stiffness is up 10 percent, and roll stiffness increases 15 points. The engine gets a new intake and exhaust, plus titanium intake valves that allow more lift. The improved breathing is good for 630 horsepower, 28 more than before, with 443 pound-feet of torque. And to tie it all together, the integrated chassis control system (Lamborghini calls it ANIMA) was recalibrated.