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Autoblog Minute: Why Lamborghini approved the Urus SUV

Lamborghini looks to double its vehicle sales and workforce with the addition of the Urus luxury SUV. Autoblog's Mylencia Gillenwaters reports on this edition of Autoblog Minute, with commentary from Michael Austin. Show full video transcript text [00:00:00] Lamborghini looks to double its vehicle sales and workforce with the addition of the Urus luxury SUV. I'm Mylencia Gillenwaters and this is your Autoblog Minute. Lamborghini is the latest luxury sports car manufacturer to join the SUV game. Development of the Urus will see the Italian automaker make 500 new hires and build a new facility near its headquarters in Bologna, Italy. Lamborghini expects the Urus to [00:00:30] have a dramatic effect on annual sales, with a projected increase of 2,500 vehicles to 5,000 annually. The Italian automaker pushed hard for parent company Volkswagen AG to allow it to develop this important new model internally. For more, we go to Autoblog editor-in-chief, Mike Austin. [00:01:00] [MICHAEL AUSTIN INTERVIEW] With IHS Automotive reporting the sport utility segment up 88 percent since 2008, and high-end competitors like Bentley entering the fray, we'll see if Lamborghini's timing pays off or if families in need of blinding grocery hauling speed will shop elsewhere. For Autoblog, I'm Mylecnia Gillenwaters. [00:01:30] [Autoblog Minute logo] Autoblog Minute is a short-form video news series reporting on all things automotive. Each segment offers a quick and clear picture of what's happening in the automotive industry from the perspective of Autoblog's expert editorial staff, auto executives, and industry professionals.

Watch this Lamborghini Aventador shoot flames and light itself on fire

The stationary revving of high-horsepower, high-cylinder-count Italian engines may be an adolescent pleasure among the world's wealthy, but it's a mechanical display of machismo we're usually prepared to indulge simply because it sounds so great. And it's a spectacle made all the better when one's exhaust spits flames, right? Well, most of the time. Check out this Lamborghini driver, who gets a bit exuberant with his right foot only to have disaster strike.
The driver's Aventador has no problem shooting long flames, and apparently they're hot enough to catch portions of the supercar's body alight. However, the driver's reaction might be even more unbelievable. Watch the video to see what happens - his response certainly isn't how many people would react to their supercar being on fire, perhaps because he isn't completely comprehending what's going on.
One final note; while the video's title claims that the fire is the result of a design flaw, there's not really enough information here to know if that's actually the case. The Lambo could be running an unsuitably modified exhaust or ECU to help it shoot big flames, or the issue could be as simple as debris caught in the rear vents lighting up.

Road & Track goes inside Lamborghini's Sant'Agata engine factory

While it's fair to think that the Lamborghini factory in Sant'Agata Bolognese is a place where mustachioed Italian sorcerers weave spells into hypercars, the truth is sadly far less magical (although the results are just as impressive). Road & Track took a peek behind the curtain and toured the home of Lamborghini's engine works, where the 691-horsepower thumper from the Aventador is bolted together. Not only is it an interesting look inside the facility, R&T's host provides a great contrast with the current facility and its low-tech past.