2004 Lamborghini Gallardo Base Coupe 2-door 5.0l on 2040-cars

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Best bus stop ever makes public transportation way more interesting

For all the advantages public transportation offers, relying on your local bus is typically about as entertaining as taking in someone's lint collection. Telecommunications giant Qualcomm set out to remedy that scenario at one stop by switching out the bus schedule on the wall for a URL. Visitors were encouraged to participate and immediately got more than they bargained for. One would-be bus rider got a trip in a Lamborghini Gallardo Spyder, and that was probably the most predictable result.
We would like to think we'd be more prone to embracing public transportation if it came with this level of entertainment. You'll have to watch the video below to see more about what we mean.

Lamborghini's path to the future is paved with forged composites

As far back as 1983, Lamborghini has been researching carbon fiber for automotive use. The automaker felt confident enough in its ability to work with the high-tech material in 1985 that a team led by Maurizio Reggiani, now the Lamborghini Board Member in charge of Research and Development, crafted a revolutionary Countach with a chassis made almost entirely of hand-laid carbon fiber. The result was spectacular in that the car's chassis weighed about half of its all-metal counterpart. It turned out that first foray into carbon fiber was just as spectacular when it was finally tested for crashworthiness, but in a completely different way. Catastrophic would be an appropriate word, according to Paolo Feraboli, who now leads Lambo's brand-new Advanced Composite Structures Laboratory in Seattle, Washington. Proving how far Lamborghini has come since that ill-fated carbon-fiber Countach Evoluzione, Feraboli told us during the ACSL's grand opening that today's Aventador, which boasts a high-tech carbon chassis, aced its very first crash test in 2009. Chalk that success up to high-tech computer modeling and the practical application of lessons learned over several decades of trial and error. The dull red monocoque of that crashed Aventador now hangs on the wall at the ACSL like a functional piece of art, a reminder of Lamborghini's cutting-edge milestones of the past. Lamborghini's future will be hewn from what the company calls forged composites. First seen on the stunning Sesto Elemento Concept from the 2010 Paris Motor Show, the patented carbon-forging process forgoes hand-laid sheets, injected resins, and high-heat autoclaves. Instead, wads of randomly oriented carbon fibers that sort of resemble the kind of dough you'd use to make pasta undergo a three-minute press inside a mold. The resulting parts are just as strong as other carbon-fiber bits, but can be mass-produced at a fraction of the cost. While it's true that cost is often a secondary consideration for high-end supercars, it's still relevant. By reducing the cost and increasing the scale of composite pieces, Lamborghini can then afford to spend more money on other parts of the car. It's not just body panels and chassis components that Lamborghini thinks it can build using forged composite technology. The Sesto Elemento featured forged-composite suspension control arms that haven't yet made it into production, but probably will soon.

World's Best Dad invites Lamborghini owners to son's birthday party

The resulting unalloyed joy, as you'll see in the footage below, is priceless.
One of my defining moments as a budding car enthusiast came the first time I got to see a Lamborghini up close. I was out in Los Angeles visiting a relative with my mother and sister, and I took the change of scenery as an opportunity to look for more exotic cars than my middle-class Midwestern upbringing would usually encounter. We were on a walk, when off in the distance I saw - and heard - something extraordinary: An early '80s Lamborghini Countach, black with those bronze five-hole wheels, pulling into a parking spot. My mom still takes great joy in periodically retelling the events of that day, and as the story goes, I joyfully took off without warning, chasing the car down the street shouting "Lamborghini!" "Lamborghini!!" in my best eight-year-old Italian accent.