* Monterey Blue * Diablo Sv * on 2040-cars

Auto blog

Lamborghini Aventador goes floral to match LeBron's new Nikes

If you're in Miami and want to rent some exotic wheels, the folks over at Lou La Vie can hook you up with a Ferrari, a Porsche or a Rolls-Royce, among the dozen exotics they have on offer. You might think that someone with as much cash and flash as LeBron James may not need their services - in fact he gave away the car he got when he was named MVP - but the Miami Heat power forward has turned to Lou La Vie for a special ride to match his shoes.
Crafted in partnership with Nike, Toys for Boys Miami and Rich B Caliente, this one-off Lamborghini Aventador Roadster is the recipient of a special floral print to match the pattern on the inside of the new LeBron 11 kicks. The car was unveiled last night at a private event in Miami (which you can see in the minute-long video below) where the shoes were launched for the first time. Lets just hope that, after lacing up his new kicks, LeBron doesn't try to jump this Lambo at speed like Kobe (sorta) did with that Aston Martin.

Lamborghini builds 2,000th Aventador, production rate continues to climb

Last July, Lamborghini celebrated the assembly of its 1,000th Aventador. That was an impressive milestone for the $400,000-plus supercar, as its Murciélago predecessor took took nearly three years to accomplish the same feat. But the automaker's biggest and baddest bull has broken another milestone, as the Aventador celebrated its 2,000th vehicle produced last week. The Nero Nemesis (matte black) car rolled off the assembly line on June 6, destined to the garage of Thaddeus Arroyo, who lives in the States.
Originally launched as a closed-roof coupe at the Geneva Motor Show in 2011, the Italians introduced the open-roof LP 700-4 Roadster last fall at the Los Angeles Auto Show before allowing us to drive it in February of this year. Assembled in Sant'Agata Bolognese, Lamborghini's Aventador is currently running at a production rate of nearly five units per day.
Lamborghini has understandably been very pleased with its flagship, and customer demand shows no signs of faltering. According to the automaker, the waiting list for new car is longer than a year. Be sure to check out the press release below.

Lamborghini Asterion could still see showrooms

At the 2014 Paris Motor Show, Lamborghini CEO Stephan Winkelmann told Maxim after the introduction of the stunning Asterion hybrid, "I strongly believe that this is not a car that will be in production, and we will not do it." However, the Asterion concept came more than a year after Winklemann told that same magazine, at the 2013 Geneva Motor Show, that "Lamborghini was not interested in hybrids." He repeated the sentiment in Paris, saying, "We're still not interested." Well, someone at Lamborghini (or the Volkswagen Group?) does appear to be interested. The company's head of R&D, Maurizio Reggiani, told Autocar the story of the Asterion's development "started a couple of years ago" and is still being carried out in order to understand a real world hybrid application that would satisfy Lamborghini brand values – meaning electric assistance for a naturally aspirated engine with a high cylinder count. Reggiani never hints about the Asterion actually going on sale, but does tell Autocar, "The discussions inside Lamborghini now are about the potential cost of the car," and how it would be positioned. Having been told that it could sell for the price of the Aventador plus the hybrid drivetrain, Autocar figures an MSRP of 350,000 pounds ($551K US). The phrase "hybrid supercar" immediately brings three cracking coupes to mind, but the Asterion – were it to make production – wouldn't target that group; said Winklemann in that Maxim interview, "It's not meant to go on the racetrack. The acceleration is good, and the top speed, but in handling it would be out-beaten by the others. It's more a hyper-cruiser." We're fine with that, Mr. Winklemann – we think the Aston Martin Vanquish, Bentley Continental GT and Ferrari F12 Berlinetta could use the company. Bring it.