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Lamborghini launches Polo Storico heritage division

Lamborghini has always been more forward-looking than it has been focused on its past, but it has still left an undeniable wake of historically noteworthy and highly collectable classics. To tend to them, the company has launched Lamborghini Polo Storico. Sant'Agata's heritage division brings with it new initiatives and consolidates several existing operations under one roof. For starters, the new department will be responsible for the Archivio Storico Lamborghini, a historical archive detailing the company's past models as well as materials and techniques employed in their construction – all of which is being digitized for the first time. Polo Storico will also stockpile original parts and (if necessary) reproduce them from the original blueprints. The services will extend to offering customers the chance to have their classic Lambos restored by experts at the factory using original parts, and even have the vehicle's authenticity certified by a technical committee. Of course Lamborghini isn't the first European automaker to offer such comprehensive services for its historic models. Arch-rival Ferrari launched its Classiche department several years ago, and more recently Land Rover opened a similar operation of its own. These developments underline an increasing emphasis that automakers have been putting on their own heritage and the preservation of their history in the metal. Related Video: Lamborghini relaunches Restoration Center: "Lamborghini Polo Storico" provides unique knowledge and guaranteed authenticity for classic Lamborghini cars Sant'Agata Bolognese, 16. Aprile, 2015 – Automobili Lamborghini is relaunching its restoration center under the name of Lamborghini Polo Storico. The new department includes the brand's historical archives, the vehicle restoration center, vehicle certification, and guarantees the availability of numerous genuine spare parts for all historical Lamborghini models. With its new Polo Storico, Automobili Lamborghini emphasizes the importance of preserving its broad heritage and unique knowledge. A big part of this new formula is the Archivio Storico Lamborghini. This historical archive includes the documentation of historical Lamborghini car models, as well as technical schemes, body colors, leathers, images and several publications ever made by the company.

Lamborghini Pregunta Paris concept offered at $2.1M [w/video]

When the Lamborghini Veneno was introduced at the Geneva Motor Show, there were those who connected dots from it to the Lamborghini Pregunta concept from 1998, and also to the Pagani Zonda that arrived one year later. Near the end of the turmoil that was Lamborghini's ownership through the mid-nineties, an order was placed with the French Carrosserie Heuliez for a one-off concept car that was "new, original and impossible to confuse with any other car's shapes," that would be built on a Diablo chassis. The result was the Pregunta.
It was an aerospace-influenced supercar with carbon fiber bodywork, a 530-horsepower V12 and a claimed 207-mile-per-hour top speed. It employed rear-wheel drive instead of the Diablo's all-wheel drive, was coated in the same paint used on the French military's Dassault Rafale fighter jet and had fiber optic lighting, rear-view cameras and a GPS system. It was shown to the world at the 1998 Paris Motor Show, and again at the 1999 Geneva Motor Show.
Thought to be the last concept built on a Lamborghini body before Audi bought the company in 1998, AutoDrome, a French specialist in vintage exotics, has the Pregunta for sale for 1.6 million euros ($2.1M US). You can watch it hit the runway with a Rafale in the video below, then give AutoDrome a call if you're interested.

World's Best Dad invites Lamborghini owners to son's birthday party

The resulting unalloyed joy, as you'll see in the footage below, is priceless.
One of my defining moments as a budding car enthusiast came the first time I got to see a Lamborghini up close. I was out in Los Angeles visiting a relative with my mother and sister, and I took the change of scenery as an opportunity to look for more exotic cars than my middle-class Midwestern upbringing would usually encounter. We were on a walk, when off in the distance I saw - and heard - something extraordinary: An early '80s Lamborghini Countach, black with those bronze five-hole wheels, pulling into a parking spot. My mom still takes great joy in periodically retelling the events of that day, and as the story goes, I joyfully took off without warning, chasing the car down the street shouting "Lamborghini!" "Lamborghini!!" in my best eight-year-old Italian accent.