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Lamborghini reveals Aventador Nazionale in Beijing

Special editions have proven themselves a great way for high-end automakers to get a little bit more for their wares, but they appear to be gradually being taken over by personalization programs that allow customers to order their exotic new wheels just as they want them. After all, what's the point in ordering a special color scheme someone else has chosen when you can choose it yourself, with special wheels and interior upholstery to match?
Lamborghini has just such a program. It's called Ad Personam, and like the customization catalogs offered by other automakers, it allows its clients to specify any range of stylistic parameters to suit their own taste. To showcase the program, Lamborghini brought a customized Aventador to the Beijing Motor Show. Called the Nazionale edition, it's got a white paintjob with tricolore racing stripes up the hood, anthracite wheels, and a blue leather interior.
It's similar to the Gallardo Tricolore that rolled out of Sant'Agata three years ago - the kind of treatment we'd otherwise call a special edition, but despite carrying a different name, it just goes to show the possibilities Lamborghini offers it customers. For the right price, of course.

Lamborghini still working on SUV, no decision yet

If Lamborghini adds another model to round out its supercar portfolio, it will be a sport utility vehicle, CEO Stephan Winkelmann said. "We are working on it, but there is no decision taken," he told Autoblog in an interview in April. The Italian automaker currently has the V12-powered Aventador and V10-powered Huracan in its lineup. Both are two-seat supercars that cater to a niche of sporting-minded enthusiasts. Lamborghini has flirted with several kinds of vehicles in recent years that could add to its volume and customer base, including the hybrid Asterion revealed at the Paris Motor Show last year, and the Estoque sedan that debuted in Paris in 2008. It also showed the Urus SUV prototype at the Beijing Motor Show in 2012. Seemingly a sure thing three years ago – the Urus even had sales projections of 3,000 per year – the project's future has remained uncertain to enthusiasts. "If we do a third model, then it's better to have the SUV as this is a growing segment, a more emotional segment, a segment which is very well-distributed in terms of volume all over the planet," Winkelmann said. And therefore this is a car which is more likely." While Lamborghini has focused on building high-powered, carbon-fiber intense supercars lately, it has also produced iconic grand tourers, like the Espada and 350GT. And of course, it once made an SUV, the LM002, from 1986-1993. The potential new SUV, however, would be different than the Rambo Lambo. The Urus had a contemporary design – more Porsche Macan or Cayenne than military grade – and it would appeal to Lamborghini owners that also have an SUV in their garage. It would also add significant volume for the company, which delivered 2,530 cars in 2014. The SUV offers Lamborghini a logical platform for a hybrid system. "Due to packaging, due to the weight of the entire vehicle, it's more likely that the hybridization is getting in place," Winkelmann said. "It's less a car which is about absolute performance. So this could be an opportunity." Put it all together and it seems likely a hybrid SUV is in Lamborghini's future. We're just not sure when. Related Video:

2016 Lamborghini Aventador LP 750-4 Superveloce First Drive [w/video]

I'm not as fast as Peter Muller. The chief driving instructor for one of the most revered exotic car companies in the world can turn in lap times that would shame my best efforts, all while giving me notes over the radio and steering with one hand. He's quick. And still, I kept catching him, even slowing down for him, on the fast, sweeping Turn 3 at Circuit de Catalunya. On Muller's advice I held a mid-track position just past the halfway point of the corner, then tightening towards a very late apex and flat out acceleration into a short straight section. Muller was leading a $1.5-million pack of Lamborghini Aventador LP 750-4 Superveloce supercars, and driving the standard Aventador himself. Forget that the SV has added nearly 50 horsepower and dropped around 110 pounds versus the 'base' model; those are just numbers. The SV makes a hack like me as quick as Lamborghini's top trainer, for at least one glorious corner. This is a special car. It's hard to describe Lamborghini's 6.5-liter V12 masterpiece without using indulgent language. But it's the reworking of this massive engine that starts to explain my Turn 3 pace. The engine drives an impressive set of output and performance figures: 740 horsepower (the eponymous "750" figure of the model name is a metric horsepower quote), 509 pound-feet of torque, 0 to 62 miles per hour in a scorching 2.8 seconds, and a top speed in excess of 217 mph. Lamborghini president Stephan Winkelmann says the use of naturally aspirated engines is "part of our DNA." That dedication makes for a powerful differentiator in our current turbo-sodden area, and a magical experience in the case of the SV. The added output and "enriched torque curve" have been achieved by way of revised variable valve timing and intake, as well as a new lightweight exhaust system. Power comes on with authority even under a few thousand revs, and rises maniacally as long as you're inclined to keep the accelerator pegged. The V12 spins freely and fast, hammering home the need for a ultra-responsive transmission with each run up to the redline. Of course, the bellow of the car is such that I hardly needed the gear indicator on the digital tach to tell me when to shift. The V12 sounds luscious at low speeds, angry at full throttle, and absolutely murderous approaching the 8,500-rpm cutoff. Unless you're deaf you'll quickly learn when to pull on the shift paddle, while keeping your eyes on the blurring road.