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A dealer made a 'Urus' out of an Audi Q7 to get people excited for Lambo's SUV

Fake news seems to be catching on. In an attempt to drum up some interest in the upcoming Lamborghini Urus (the Italian SUV that hasn't been unveiled yet) the Lamborghini dealer in Nurnberg, Germany, created a Lambo-badged promotional vehicle. It seems it has fooled at least a few folks, with several outlets reporting on it as if it's a Lamborghini prototype. Of course, it's not. What you're looking at is an Audi Q7 with a camouflage wrap that includes a Lamborghini-script logo across the back and a promotional message on the side, which reads: "Der Urus kommt / Lamborghini Nurnberg." Thanks to one semester of German, we can tell you that first part means "The Urus is coming." Note, that's "is coming," not "is here." There's also something that kind of resembles a scoop on the front fender. It's also fake. It's not uncommon for automakers to put a cryptic message on the side of a test car, often with swirly camo, but this takes the idea a step further since it's not the actual car underneath. That said, the production Urus, whenever it arrives, is expected to share the Audi Q7's MLB 2 platform. So it sort of works. Kind of. Related Video: Image Credit: CarPix Audi Lamborghini Crossover SUV Luxury Performance confirmed

2015 Lamborghini Hurac?n LP 610-4

We're comfortable ranking the new Lambo with a score of "Monica Bellucci" on the scale of Italian hotness.
We're fresh from the heart of the Lamborghini headquarters in Sant'Agata Bolognese, Italy, where Italian and German executives have been beaming like proud papas in front of their soon-to-debut Huracán LP 610-4. The successor to the ultra-successful Lamborghini Gallardo will have its coming out party at the Geneva Motor Show next week, but there's no need to wait any longer for the details of this hotly anticipated model.

Lamborghini builds 2,000th Aventador, production rate continues to climb

Last July, Lamborghini celebrated the assembly of its 1,000th Aventador. That was an impressive milestone for the $400,000-plus supercar, as its Murciélago predecessor took took nearly three years to accomplish the same feat. But the automaker's biggest and baddest bull has broken another milestone, as the Aventador celebrated its 2,000th vehicle produced last week. The Nero Nemesis (matte black) car rolled off the assembly line on June 6, destined to the garage of Thaddeus Arroyo, who lives in the States.
Originally launched as a closed-roof coupe at the Geneva Motor Show in 2011, the Italians introduced the open-roof LP 700-4 Roadster last fall at the Los Angeles Auto Show before allowing us to drive it in February of this year. Assembled in Sant'Agata Bolognese, Lamborghini's Aventador is currently running at a production rate of nearly five units per day.
Lamborghini has understandably been very pleased with its flagship, and customer demand shows no signs of faltering. According to the automaker, the waiting list for new car is longer than a year. Be sure to check out the press release below.