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Lamborghini CEO says Urus brings lots of new customers from Russia and India

The new Lamborghini Urus might turn out to be a golden goose for Lamborghini. The twin-turbo V8 SUV is finding new customers for the Italian supercar manufacturer, and in an interview with CNBC, Lamborghini's CEO Stefano Domenicali says the reception for the $200,000 vehicle has been unexpectedly "fantastic." The outlook for Lamborghini's 2018 sales is projected at 5,000 cars, and the Urus could account for over a thousand of those. By 2020, Lamborghini would be building some 8,000 cars per year, and over a half of those would be Urus sales. Domenicali says that would be a point where Lamborghini would restrict its growth, as does rival Ferrari, to keep its supercar brand exclusive. The head of Lamborghini's Asia Pacific sales, Andrea Baldi also says the manufacturer will "always make sure" that demand for its cars is higher than the supply. If making SUVs turns out to be a success for Lamborghini, the key might be hidden in the nameplate of the Urus. It's indeed Russia that looks to be a fertile land for Urus sales, since it's a country with both demanding roads and demanding customers. Domenicali says Russian roads have made it hard to sell traditional Lamborghini products, but the SUV should find a strong customer base there. India is another significant new market for the Urus, for similar reasons. And as for the influx of new Lamborghini customers: a growing part of them are cryptocurrency investors. It looks like bitcoin bros will only accept a Lamborghini as the token of their newfound success. "These are young people that want to become very rich with a high-risk investment," said Domenicali. "And our customers are young as well, and very aspirational. They are not shy. So I think there is a connection." Related Video: News Source: CNBCImage Credit: AOL/Drew Phillips Lamborghini Crossover SUV Luxury Performance stefano domenicali

Lamborghini Huracan LP610-4 Avio is ready for takeoff

The 760-horsepower Lamborghini Centenario understandably gets most of the attention at the Italian supercar maker's Geneva Motor Show booth this year, but the company has the limited edition Huracan LP 610-4 Avio on display there, too. This coupe doesn't have the Centenario's vast array of exclusive parts or any mechanical upgrades at all. Instead, the aviation-inspired model's buyers get special colors and additional standard equipment. You can easily spot the Avio edition from the outside from its white or gray flourishes on the lower portion of the mirrors, side sills, the front spoiler's lip, and a double stripe down the roof and hood. Customers can also order five new colors: pearlescent finish Grigio Falco and matte shades of Blu Grifo, Grigio Nibbio, Grigio Vulcano and Verde Turbine. The final exterior tweak is a small L63 emblem on the doors, which stands for Lamborghini and the company's founding in 1963. Inside, customers find a combination of black leather and hexagonal-pattern Alcantara upholstery with white stitching. Lambo also puts the L63 emblem on the seats, and there's a hand-enameled plate on the driver's side window. In addition to the upgraded surfaces, the Avio comes standard with a lifting system, cruise control, and GPS, which should probably come every version of the supercar. Lambo will limit the Avio to 250 units, and they'll start arriving at dealers in Europe this summer. Related Video: LAMBORGHINI INTRODUCES A HURACAN SPECIAL EDITION AT THE GENEVA MOTOR SHOW: THE HURACAN LP 610-4 AVIO Sant'Agata Bolognese/Geneva, 2 March 2016 – Alongside the Lamborghini Centenario, the Lamborghini Huracan LP 610-4 Avio will make its debut at this year's Geneva Motor Show. Produced in a run of only 250, this special edition's name, colors and materials pay tribute to the world of aviation and aeronautics. From the outset, Lamborghini has been inspired by powerful fighter jets, from which it has borrowed technological, aerodynamic, ergonomic and stylistic solutions. References to the aeronautical world in Lamborghini's current product line include digital instrument clusters; controls located on the center console as in airplane cockpits; the red engine 'start' button; the tight stylistic language of exterior lines; and a broad range of matt exterior finishes. The new Huracan Avio offers a host of premium functional features in its standard configuration including lifting system, cruise control and GPS*.

Lamborghini Veneno could be yours for just $11 million

How could an automaker charge over three million euros for a single automobile, no matter how rare or extreme? That's what we wondered when Lamborghini took the wraps off the Veneno at the Geneva Motor Show, with a price tag working out to over $4 million US using exchange rates at the time. But that suddenly seems downright reasonable when you see how much this owner is asking for one. Listed for sale on a German website by a broker in Japan, this particular Veneno is accompanied by an asking price of ˆ9.98 million. That works out to over $11 million at current rates, or a good three times what it originally cost when new, depending on which currency you're going by. Either way, that's one heck of a markup for a car now three years old, even if it only has about 840 kilometers (522 miles) on the odometer. You'd think, considering its lofty asking price, the seller could have provided some decent pictures, but apparently not. Lamborghini made only three examples of the Veneno coupe for public consumption, and this example is said to be the second. With the other two sold to owners here in the United States (in Long Island and Miami), this appears to be the one sold to a customer in China, and was previously spotted in Hong Kong on its way to Macau. No matter which way you look at it, the Veneno is a rare beast... even counting the nine roadsters that followed with an even more bullish price tag. Put in that context, the ˆ1.75m-euro ($1.9m) sticker price worn by the Centenario revealed in Geneva this year – also based on the Aventador with a more extreme design – seems like a relative bargain. Related Video: