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Lamborghini sold a record 3,245 supercars last year

Lamborghini sold 3,245 vehicles last year. That figure represents new record for the Italian automaker, which moved more supercars in 2015 than it has in any of its past 53 years in business. And that number only stands to grow in the coming years. This represents an enormous increase over the 2,530 units it sold in the previous calendar year – which itself set a new record in 2014. Lamborghini's previous high-water mark stood at 2,430 units sold in 2008, but dipped in subsequent years through the global economic downturn that hit exotic automakers particularly hard. What's more is that the Raging Bull marque is gearing up to increase its sales even further in the coming years. The factory in Sant'Agata is preparing to add a third model line to the existing Huracan and Aventador with the introduction of the Urus. Once production of the new crossover ramps up, Lamborghini expects to sell approximately 3,000 of them each year, potentially doubling the record numbers from last year. Even at those figures, the Italian brand remains among the smallest in the Volkswagen Group. Sales numbers from 2014 reveal that Bentley sold approximately 11,000 units, leaving only Bugatti as a smaller producer than Lamborghini with sales of its multi-million-dollar supercars counted in the hundreds, not thousands. Though it also posted record sales last year, rival McLaren sold roughly half the number of supercars that Lamborghini did at 1,650 units. By comparison Ferrari currently limits its production to 7,000 units per year – more than double Lamborghini's figures – and could raise that limit in the near future. Related Video: AUTOMOBILI LAMBORGHINI: 150 NEW JOBS IN 2015 FOR THE URUS PROJECT WITH FURTHER HIRINGS TO FOLLOW IN 2016 Sant'Agata Bolognese, 26. January 2016 – Automobili Lamborghini just ended 2015 with exceptional results. The all-time record of 3,245 vehicles sold worldwide comes with a rapid growth in workforce, which now stands at 1,300 employees. More than 150 assembly line workers, technicians and highly qualified specialists have been hired recently with open-ended contracts, bringing the total of permanent employees taken on over the past five years to more than 600. Stephan Winkelmann, President and CEO of Automobili Lamborghini, commented: "Lamborghini is experiencing strong, steady growth in sales and also in its workforce.

Here's why the Lamborghini Lanzador EV is neither sedan nor SUV

Unveiled earlier in 2023, the Lamborghini Lanzador concept previews the Italian brand's first series-produced electric car. It features a 2+2 interior, which isn't new for Lamborghini (the company built 2+2 GTs for decades), but it's characterized by a rather unconventional design pegged at the intersection of crossovers, coupes, and station wagons. Here's why designers and engineers chose to straddle segments. "We were scouting opportunities in our portfolio [when we started the project], and there are two segments that we are not covering. One is the sedan segment, and the other is the 2+2 segment," Federico Foschini, Lamborghini's chief marketing and sales officer, told me. His team quickly ruled out taking Lamborghini into the sedan segment for the first time, as the body style had at least two strikes against it. "One, it was already clear when we decided to do the Urus instead of the Estoque that the sedan segment is declining, while the SUV segment is picking up. The second point is that, when it comes to sedans, it's a very regional discussion. In China, which is one of the main sedan markets, you need a long-wheelbase car — a chauffeur-driven car. This is not Lamborghini. This can't be Lamborghini," he said. Meanwhile, the 2+2 body style is more closely aligned with the firm's image in terms of design, performance, and heritage. And yet, the Lanzador eschews the usual GT proportions defined by a low ride height and a long hood. Mitja Borkert's design team did that on purpose. "It is the volume of a super-sports car in a higher position. It's as simple as that," Borkert, Lamborghini's head of design, told me. Instead of looking toward the past, or taking a peek at what rivals are doing, he drew inspiration from the firm's current range of models. "We were working on the Huracan Sterrato, where you have this higher seating position. There's the exterior cladding, and it looks quite rugged. I said that a cleaner version of the Sterrato could work perfectly for the 2+2. It's a spaceship with a higher position," he summed up. As for the proportions, Borkert cited the electric drivetrain as one reason to think beyond the classic definition of a 2+2 gran turismo. "The tradition of having a long hood is giving you the impression that there's a huge engine, and that is not the case when you have an electric car. An electric car is different, and we don't want to follow what others are doing.

Lamborghini weighs first factory-backed Le Mans entry

Lamborghini could expand its racing program by competing in the World Endurance Championship (WEC). The Italian company has never been able to justify funding the development of an LMP1-spec prototype from the ground up, but the hypercar category the WEC will launch in 2020 makes competing in high-profile races like the 24 Hours of Le Mans much more affordable. The new class created to pick up where LMP1 will leave off has piqued the interest of Lamborghini boss Stefano Domenicali. He told British magazine Autocar that his team is taking a careful look at the regulations, and company officials will decide whether to go racing by the end of 2019. The hypercar category will replace LMP1 during the 2020/2021 season, and its guidelines call for racers that look like production models. They'll need to weigh under 2,160 pounds, and they'll be allowed to use active aerodynamic technology, which Lamborghini already uses on production models like the Aventador SVJ, the Huracan Performante, and the Huracan Evo. Domenicali hinted a car similar to the one-off, Aventador-based SC18 (pictured) introduced in late 2018 could take Lamborghini racing. It shows the company has "a base for what could be an interesting approach," he told Autocar. Created at the request of a customer, the SC18 delivers 770 horsepower and 531 pound-feet of torque thanks to the Aventador's naturally-aspirated, 6.5-liter V12. If Lamborghini chooses to race, it will need to fend off competition from Aston Martin and Toyota, among others. Aston Martin confirmed it will compete in the hypercar category with an evolution of the 1,160-horsepower Valkyrie, while Toyota is busily transforming the Super Sport concept into a hypercar-spec racer. Unverified reports suggest McLaren and Ferrari could also join the fray sooner or later. While Lamborghini's history isn't rooted in racing, and it has never operated a full, factory-backed WEC program, its cars have competed in the 24 Hours of Le Mans and other endurance events on several occasions. Die-hard fans will remember the Murcielago R-GT that raced at Le Mans between 2006 and 2009. It was more show than go, and it finished near (or at) the bottom of the pack. Auto News Motorsports Lamborghini Le Mans lmp1