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The Lamborghini Centenario is sold out

Lamborghini is expected to unveil a new supercar at the Geneva Motor Show in a couple of months. Tipped to be called the Centenario, the limited-run special will commemorate the hundredth anniversary of company founder Ferruccio Lamborghini's birth. But before it makes its public debut, the company has reportedly sold every last one. The Centenario (or whatever it's ultimately called) will be the latest in a line of limited-production supercars rolling out of Sant'Agata, following in the footsteps of the Reventon, Sesto Elemento, and Veneno. It's expected to be based on the Aventador, but with unique bodywork and a more potent version of Lambo's 6.5-liter V12 engine. The company is expected to produce 40 examples – 20 coupes and 20 roadsters – all of which have reportedly already been spoken for despite a price tag of nearly $2.4 million. The trend of selling out such high-end machinery prior to their debut is picking up steam at the top end of the supercar market. Manufacturers like Lamborghini, Bugatti, Pagani, and Koenigsegg typically show their most dedicated customers plans for what they have in store behind closed doors and start taking deposits before the vehicle is ever shown to the public. And with such limited production numbers, they sell out rather quickly, no matter how many millions the company charges for the privilege. As Autocar points out, 2016 also marks the 50th anniversary of the Miura – one of Lamborghini's most legendary models. Ten years ago the company marked the model's 40th anniversary with a one-off concept that never saw production. While Lamborghini is more forward-looking than prone to retro throwbacks, we wouldn't be surprised to see some form of tribute resurface this year.

Weekly Recap: Lamborghini to build SUV

Finally, Lamborghini will build a sport utility vehicle. The Italian supercar maker confirmed this week that it will launch a luxury SUV in 2018. It will be built at Lamborghini's soon-to-expand factory in Sant'Agata Bolognese in Italy, and will double the company's current sales volume. Lamborghini did not announce a name for the vehicle or other details, but noted a concept version, the Urus, was displayed at the Beijing motor show in 2012. It will be sold around the world, but it's expected to be a critical offering in the United States, China, and the Middle East. The automaker projects the SUV will sell about 3,000 units per year, and it will be the third product in Lamborghini's portfolio. It currently sells the Huracan and Aventador supercars. "The introduction of a third model line endorses the stable and sustainable growth of the company and signifies for us the beginning of a new era," Lamborghini chief executive Stephan Winkelmann said in a statement. The project is also a boon for Italy, which will get 500 new jobs in the Emilia Romagna region as Lamborghini's factory will nearly double in size. Ian Fletcher, principal analyst for IHS Automotive, said the SUV will position Lamborghini for future growth. "It could well also bring new customers to the brand [who] may find the dramatic styling of Lamborghini products appealing, but find its typical sports cars restrictive," he said. "If it is a success, the SUV could be a catalyst to Lamborghini broadening its portfolio further." OTHER NEWS & NOTES GM invests in Chevy Camaro factory General Motors is investing $175 million to upgrade its factory in Lansing, MI, to build the 2016 Chevy Camaro. The investment will pay for new tooling and equipment. The improvements include three new paint systems and two new robotic framers. GM will add a second shift at the factory to build the Camaro, resulting in 500 jobs. The automaker had dropped the plant to one shift last year amid slow sales for its products, the Cadillac ATS and CTS. GM is spending $5.4 billion over the next three years to upgrade its US facilities. Last week, GM announced plans to spend $439 million to build a new paint shop for the Chevy Corvette. While the Camaro and Corvette plant improvements are intriguing to enthusiasts, GM also confirmed this week that it is investing $1.2 billion in its Fort Wayne (IN) factory that builds trucks.

Lamborghini Huracan STO revealed as the most extreme Huracan yet

Mercedes-AMG just snagged the Nurburgring production car lap record from Lamborghini, but the Italians might already have an answer. It’s called the Lamborghini Huracan STO, with the STO being short for Super Trofeo Omologata. And yes, this one is even more extreme than the already bonkers Huracan Performante. Lamborghini says two of its race cars inspired it to make this road-legal high-po Huracan — the Super Trofeo EVO and the GT3 EVO. As weÂ’d expect, itÂ’s still powered by the 5.2-liter V10. The good folks in SantÂ’Agata have found 10 more horses above the Performante, meaning the STO makes 640 horsepower. Torque sits at 417 pound-feet, which is actually down quite a bit from the 443 pound-feet of the Performante. ThereÂ’s no lack of acceleration, though. Lamborghini claims a 0-62 mph time of 3.0 seconds and top speed of 192.6 mph. Those numbers are great, but theyÂ’re not what the STO is about. No, this Lamborghini was designed to set fast lap times, meaning aerodynamics and weight were the two key areas that were enhanced. The STO is 95 pounds lighter than the already light Performante. We imagine the bulk of that can be attributed to Lamborghini making the STO rear-wheel drive, not all-wheel drive. Yes! A rear-drive Lamborghini — we love to see it. But thereÂ’s also a greater use of carbon fiber for exterior panels (75% are made of carbon now). Additionally, the windshield is 20% lighter than a Performante, and itÂ’s riding on magnesium wheels as opposed to aluminum alloys wheels. On the inside, Lamborghini uses carbon fiber sport seats, full carbon door panels, removes the carpeting (replaced with bare carbon fiber) and coats other surfaces with its Alcantara-like Carbonskin. All this combined results in a car with a dry weight of 2,952 pounds. Pushing it into the ground is an impressive downforce package. Lamborghini has added air ducts in the front hood for better airflow to the radiator and to generate downforce. A new front splitter better directs air to a totally new underbody meant to create greater downforce. And the front endÂ’s new design better directs air around the front wheels to reduce drag. New front brake ducts enhance cooling to the improved “CCM-R” brakes (new design drawing on racing brakes for even more thermal durability than standard carbon ceramics).