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Lamborghini's next limited-edition experimental supercar coming soon

Lamborghini plans to release a very limited-edition supercar, which is at the time of writing still unnamed. As the company's R&D director Maurizio Reggiani said to CarAdvice in an interview, "Soon we will present to our most important customers a new version of what we call a one-off." By "one-off," Reggiani says the company means a short run of experimental cars created to showcase a new design direction and to introduce new technology, like the Lamborghini Centenario did. Call the resulting supercar a sellable concept car, if you will. In the Centenario, Lamborghini brought out rear-wheel steering. The new car would show the design direction of the Aventador's eventual replacement. What's more, Reggiani expects the upcoming car to be sold out by the time it is announced, just as the Reventon and its roadster version, the Veneno and the Sesto Elemento did. " We will announce it with our loyal customers that wait for this, we don't need to do more, we arrive at the motor show and the production is already sold out." CarAdvice deduces that the new car will be announced at the Geneva Motor Show next March, where Lamborghini will also show the new Urus – which will break cover in December. It will be a plug-in hybrid with a twin-turbo V8 engine. When Reggiani discussed the Urus with Autocar in December, he said that Lamborghini will keep turbocharging out of its supercars; the Urus needs the grunt that turbos provide, but the supercars will need the responsiveness of a naturally aspirated engine. Whether the "one-off" series car will still be naturally aspirated remains to be seen.Related Video:

Lamborghini sold a record 3,245 supercars last year

Lamborghini sold 3,245 vehicles last year. That figure represents new record for the Italian automaker, which moved more supercars in 2015 than it has in any of its past 53 years in business. And that number only stands to grow in the coming years. This represents an enormous increase over the 2,530 units it sold in the previous calendar year – which itself set a new record in 2014. Lamborghini's previous high-water mark stood at 2,430 units sold in 2008, but dipped in subsequent years through the global economic downturn that hit exotic automakers particularly hard. What's more is that the Raging Bull marque is gearing up to increase its sales even further in the coming years. The factory in Sant'Agata is preparing to add a third model line to the existing Huracan and Aventador with the introduction of the Urus. Once production of the new crossover ramps up, Lamborghini expects to sell approximately 3,000 of them each year, potentially doubling the record numbers from last year. Even at those figures, the Italian brand remains among the smallest in the Volkswagen Group. Sales numbers from 2014 reveal that Bentley sold approximately 11,000 units, leaving only Bugatti as a smaller producer than Lamborghini with sales of its multi-million-dollar supercars counted in the hundreds, not thousands. Though it also posted record sales last year, rival McLaren sold roughly half the number of supercars that Lamborghini did at 1,650 units. By comparison Ferrari currently limits its production to 7,000 units per year – more than double Lamborghini's figures – and could raise that limit in the near future. Related Video: AUTOMOBILI LAMBORGHINI: 150 NEW JOBS IN 2015 FOR THE URUS PROJECT WITH FURTHER HIRINGS TO FOLLOW IN 2016 Sant'Agata Bolognese, 26. January 2016 – Automobili Lamborghini just ended 2015 with exceptional results. The all-time record of 3,245 vehicles sold worldwide comes with a rapid growth in workforce, which now stands at 1,300 employees. More than 150 assembly line workers, technicians and highly qualified specialists have been hired recently with open-ended contracts, bringing the total of permanent employees taken on over the past five years to more than 600. Stephan Winkelmann, President and CEO of Automobili Lamborghini, commented: "Lamborghini is experiencing strong, steady growth in sales and also in its workforce.

Lamborghini Huracan STO First Drive Review | No shortage of show

Malibu, Calif — ThereÂ’s no shortage of show in LA. From studio moguls rolling in ultraluxe sedans to wannabe racers using freeways as their own personal circuits, the city of Angels explodes with vehicular energy— much of it, inauthentic. And then thereÂ’s the 2022 Lamborghini Huracan STO. Slathered in scoops, spoilers, and ducts, the Huracan STO looks like every go-fast visual cliche brought to life, a caricature of real deal racecars. This one is even finished in blue and orange, a sort of flamboyant take on Gulf livery. But the STOÂ’s story is actually authentic. The last Huracan variant approaching this level of hardcore was the Huracan Performante (2017-2019), which many (including this author) credited as the brandÂ’s first credible track weapon. The subsequent Huracan EVO was launched at BahrainÂ’s F1 circuit and loaded with ambitious tech. However, its chassis setup, which combined four-wheel steering and a variable steering ratio, lacked the consistency and edge needed for serious track driving.  This time around, the STO draws legitimate inspiration from LamboÂ’s Super Trofeo and GT3 race cars, which have helped the brand claim more than 100 GT3 wins and three outright Daytona 24 Hours victories in a row. Not a bad starting ground in a bid for relevancy. The STOÂ’s intricate skin is 75% carbon fiber, helping shed some 95 pounds over the Performante. And while it claims 37% more aerodynamic efficiency over its predecessor, the STOÂ’s massive, three-way adjustable rear wing manages a staggering 926 lbs of downforce at 174 mph, which is 53% more than the Performante. Aiding the effort are magnesium wheels and a 20% lighter windshield. Though Lamborghini only publishes dry weight figures (and the STO claims a mere 2,950 lbs without fluids), itÂ’s fair to say that featherweighting has been aggressively pursued. The suspension is more aggressive due to stiffened bushings, revised stabilizer bars, and an updated magnetic adaptive damper setup. Oh, and the frunk? In yet another motorsports nod, itÂ’s designed to accommodate a full-face helmet. The STOÂ’s 5.2-liter V10 produces the same 640 metric horsepower as the Huracan EVO (that would be 631 in the horsepower you're more familiar with). For reference, that figure is actually more than LamborghiniÂ’s GT3 and Super Trofeo race cars, which are both rated at 620 metric horsepower — though the GT3Â’s engine is limited to 550 metric hp in order to conform to the FIAÂ’s balance of power regulations.