Nero Nemesis Factory Paint, Nero Ade Interior, Orange Calipers, Reverse Camera.. on 2040-cars

Auto blog

VW makes $23K on every Porsche sold, more than Bentley or Lamborghini

It's a good time to be in the luxury car business. In Volkswagen Group's financial report for the 2013 fiscal year, it is revealed that that Porsche enjoyed an operating margin of 18 percent. That means the Stuttgart brand made on average about $23,200 per car sold, according to BusinessWeek. Bentley wasn't far behind, and Audi (which was combined with Lamborghini) posted a 10.1 percent margin. This compares to only around 2.9 percent for the Volkswagen brand.
"Luxury brands are on fire," said Dave Sullivan, an industry analyst at AutoPacific. He said that the average profit margin is between six and eight percent. Brands like Porsche and Bentley have the benefit of competing in rarefied markets. Buyers looking at one their vehicles have fewer models to shop against and don't care as much about price. They can also charge more for options, which further boosts income, according to BusinessWeek.
In a way, we should be more impressed by the continued success from Audi. Its models generally have direct competitors in every segment from the other premium automakers. Plus, their buyers aren't the captains of industry who are shopping for a Bentley. Still, the Four Rings is leading rivals in sales so far this year.

Aventador gets a split personality in Brooklyn

If you're going to drive a Lamborghini like it's meant to be driven, you'd better make sure there's nothing else around. New York City most definitely does not qualify, as the driver of this white Aventador discovered the hard way.
Caught in motion by two closed-circuit cameras in Mill Basin, this supercar may have been speeding down the road a bit too fast for the driver of a black sedan to see it. The sedan hangs a left right into the Lambo's path, clipping the nose on the sedan and sending the Aventador into the wall. Our take? Both drivers appear to be at fault.
As you can see from the video below and this image on Reddit, the Lambo split in two on impact, but the carbon-fiber monocoque passenger cell stayed intact. The result may look shocking, but no one was reported to be seriously hurt.

Lamborghini Urus to get twin-turbo V8

The Lamborghini Urus won't use one of the Italian supercar brand's familiar V10 or V12 engines upon its arrival around 2018, but will instead pack a Lambo-exclusive twin-turbo 4.0-liter V8. Company boss Stephan Winkelmann and research chief Maurizio Reggiani confirmed the powerplant selection to Autocar, which verified earlier rumors. The choice of turbocharging rather than the brand's usual naturally aspirated mills comes returns lower carbon dioxide emissions and a greater breadth of torque from the powerband. Even if Urus owners never take the CUV off-road, Lamborghini's engineers want it to be possible. They feel that significant grunt at low revs is necessary for the vehicle to excel in the dirt, and the company only plans to offer the Urus with all-wheel drive. Winkelmann also promises the model to live up to the automaker's huge performance reputation. "This engine is not used by anybody else, only for Lamborghini. To be the most powerful in the class it must have something that is dedicated to our brand," he said to Autocar. For buyers looking for even more exclusivity from their Lamborghini crossover, the company could offer multiple variations of the Urus after the initial launch. Winkelmann re-confirmed to Autocar that both a plug-in hybrid version and high-performance Superveloce are under consideration; there also could be a luxury-focused edition. The company hasn't signed off on any of these yet, though. Lamborghini will build the Urus in a new factory near its headquarters in Sant'Agata Bolognese, and the brand will hope to deliver around 3,000 of them annually. Expect the final model to look like an evolved version of the earlier concept. Autocar claims prices for the UK market similar to the Aventador, which starts at around $400,000 in the US. Related Video: