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Honda, Hyundai and Kia get best word-of-mouth recommendations in US

Forget advertising, incentives and, yes, even our excellently crafted vehicle reviews, sometimes the best way for automakers to sell cars is still good ol' fashioned word of mouth. In an attempt to measure this "word of mouth" power, The Boston Consulting Group, a management consulting firm, has created a new study called the Brand Advocacy Index (BAI). The index takes a look at how various industries perform from person to person. Those industries include automotive, smartphones, grocery, mobile telecommunications and banking.
The study polled more than 32,000 individuals across Europe and in the US to come up with the top 55 brands in these various industries. On the automotive side of things, the top brands in the US were Honda, Hyundai and Kia, all tied at 63 percent. On a global scale, Volkswagen and Toyota scored the highest with a 65-percent BAI rating (both in France). The average BAI for auto industry players tallied 50 percent.
As for companies in other industries, Apple's iPhone was the index's top-rated smartphone, Trader Joe's was the highest recommended grocery store, Virgin was sat atop the mobile telecom industry and USAA was the top retail bank. Scroll down for the full press release on the new study.

Kia Cadenza preparing new look for 2016

It may have only been on the North American market for a few short years, but the Kia Cadenza is a fairly old warhorse, having hit global markets back in 2010. Considering that, it seems aptly timed for Kia to be testing a redesign of its second largest sedan. Our spies expect the new Cadenza to arrive in 2016 pioneering a new design language for the South Korean brand, which will also be featured on the new Optima. Based on the Kia Sportspace that's making its auto show debut at tomorrow's 2015 Geneva Motor Show, we should expect something more aggressive than the relatively benign sheetmetal of the current Cadenza. That said, it's difficult to pick out the Sportspace-inspired details in the attached spy photos. Kia's designers look to have retained the basic greenhouse shape of the current car, although the styling from the firewall forward and from the C-pillar back is too heavily camouflaged to really pick out anything more than the new headlights, quad foglights, the un-Sportspace-like grille and taillights. Check out our gallery of spy photos, and let us know what you think. Related Video:

Hyundai, Kia ratchet up fleet sales as retail transactions slide

Automotive News reports both Hyundai and Kia have stepped up fleet sales in an attempt to offset disappointing first quarter results. The Korean automakers saw their sales decline by nine percent compared to last year, while all major competitors managed to increase their sales. That situation marks an inversion of two years ago, when both gained ground after Japanese rivals suffered production and inventory shortages after the country's earthquake and tsunami tragedies.
Now, Hyundai can't come up with enough volume models in popular trim configurations to satisfy buyers, and lower-volume models are also in a snag. At the moment, Hyundai can only build 20-30 percent of Veloster hatchbacks with turbocharged engines while the US market would apparently support closer to 70 percent.
In order to reverse the sales slide, Hyundai and Kia have stepped up fleet sales of the vehicles they do have by some 50 percent, ringing up a total of 42,400 units in the first quarter. By contrast, Automotive News reports the seven largest automakers increased retail volume by seven percent and fleet sales by four percent as a group.