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Hyundai/Kia's Prius rival to arrive by 2017

The Toyota Prius is the undisputed king of the hybrid market, but Hyundai and Kia are hoping to challenge its reign in the coming years with their own dedicated model. However, in all likelihood this is the same technology being shared between them. "We will take the lead in the future by raising the competitiveness of our environment-friendly cars like hybrid-only cars, plug-in hybrid cars and fuel cell hydrogen cars," Hyundai Motor CEO Kim Choong-ho said to Reuters, during the launch of another vehicle in South Korea.
While Kim didn't say when the model would be ready, Autocar in Europe spoke to people at Kia, who said that the company's own hybrid was two years away and codenamed the DE. The initial vehicle is reportedly a five-door hatchback that's about 169-inches long, with more conventional styling than the Prius. Its powertrain is reportedly based around a 1.6-liter engine with electric assist. A plug-in version might follow later, and other bodystyles on the platform are possible. A recently spotted test mule might show the current state of development on the project (pictured above).
According to Reuters, the decision for the new vehicle comes in order to meet tighter emissions in some markets. However, it seems like a challenging move for the US market. Hyundai already sells its Tucson fuel cell in limited quantities and the Sonata hybrid, and Kia has the Optima hybrid and Soul EV. Industry analysts are also predicting that hybrids might have a hard time versus internal combustion engines in the coming years. In addition, Toyota is rumored to get fuel economy close to 60 miles per gallon for some versions of the next Prius. All of these factors make selling the models here a potentially difficult undertaking.

2014 Kia Forte

Forte 2.0 Keeps Kia Competitive In The Compact Crop
Looking back just a few years, America's compact segment was filled with bland, uninteresting cars that traded largely on low prices and high fuel economy. In today's landscape, though, things couldn't be more different - this class now boasts some of the most attractive cars on the market, not to mention features and technologies once reserved for luxury cars.
Filling Kia's role in this important market, the 2014 Forte has helped make the South Korean automaker a contender among compact cars with the sedan launching earlier in the year and the Koup and Forte5 hatchback hitting dealers soon. When the Forte first launched in 2010, it was a much-needed replacement for the Spectra, but it still had lingering drivetrain refinement issues. In the end, the model didn't really move the needle for Kia, let alone the segment. Now the second-generation Forte sedan has arrived in an effort to bolster the company's lineup, a portfolio that includes impressive models like the Optima, Sorento, Soul and even the subcompact Rio.

Kia sold 123 North American Soul EVs in October

How happy were those Kia hamsters last month? We're guessing they were pretty pleased, because reports are out that the South Korean automaker sold 123 Kia Soul electric vehicles in North America during the model's first month of sales on the continent. Now crank up that funky music. Kia sold 109 Soul EVs in the US and another 14 in Canada, Kia-World reports (the site is unaffiliated with the automaker). Kia's expected to move about 5,000 Soul EVs in North America by the end of next year. Kia spokesman James Hope, in an e-mail to AutoblogGreen, said the automaker doesn't specifically disclose the number of gas and electric Soul models it sells in North America. Those volume numbers are on par with lower-volume electric variants of conventional models that are generally positioned as "compliance" vehicles (i.e., vehicles sold specifically to comply with California's zero-emissions vehicle mandate). For instance, the Ford Focus Electric sold 186 units in the US last month, while the Smart ForTwo ED electric moved 150 vehicles. Honda sold 23 Fit EVs in October. The Kia Soul EV has base price of $33,700 and a single-charge range of 93 miles. You can read our Quick Spin impressions of the new EV here.