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Kia's second Super Bowl commercial lets booth professionals have their revenge

This is more like it, Kia. After last year's highly successful Adriana Lima-infused Super Bowl commercial for the Optima, we weren't that impressed with this year's Super Bowl ad for the new Sorento called Space Babies that Kia showed us earlier in the week. Its second spot for this year's big game, however, gave us a chuckle.
Called Hotbots and starring Miss USA Alyssa Campanella as a futuristic robot, the ad plays out a fantasy that we know for certain has crossed the minds of many booth professionals. These are the attractive set of women and men who plant themselves next to new cars at auto shows. More than just eye candy, they're usually extremely well educated on the product's specs and features. Despite that fact, they have to put up with constant oogling and questions like, "Do you come with the car?" What this T-1000 won't put up with is fingerprints on her shiny new 2014 Kia Forte, and she does something about it. Watch for yourself below.

Hyundai-Kia forecasts slowest sales growth in 8 years

Even with the arrival of the new Hyundai Genesis Sedan (above) and the expected introduction of at least two other new vehicles in 2014, Hyundai-Kia is estimating its sales will only increase by about 4.1 percent this year. Bloomberg has found that figure, which works out to a total of 7.86 million vehicles worldwide, to be lower than average analyst estimates of eight million vehicles. If the automaker is correct, that figure will represent the most sluggish growth for the Korean brands since 2006.
Based on an exchange rate of 1,050 won to the dollar - right now it's trading at anywhere from 1,050 to 1,052 depending on where you look - Hyundai is predicting a 3.8-percent uptick for sales of 4.9 million units, while Kia is expecting a 4.7-percent uptick for sales of 2.96 million units. That exchange rate is predicted to be part of what will hamper sales this year, with a stronger South Korean won making Japanese cars more price-competitive when cross-shopped. It's unclear how Hyundai derived its exchange rate, but 1,050 won to the dollar almost matches the 52-week high for all of 2013.
The company chairman mentioned a "low growth era" in the world economy, and weaker US sales are rumored to at least part of the reason John Krafcik recently vacated the post of Hyundai Motor America CEO, a post that has been filled by executive vice president of sales, David Zuchowski. That unexpected news capped a year in which two top execs resigned over quality issues and recalls and Hyundai agreed to settle a consolidated lawsuit over inflated fuel economy ratings for $395 million.

2014 Kia Sportage facelift arrives with updated 2.4L, new grille

The third-generation Sportage has been around for a few years now, but Kia is making some minor changes to its compact crossover for 2014. As expected with a small, mid-cycle refresh, there isn't anything too major to report here, but the important news for the 2014 Sportage involves what's behind that modestly updated fascia.
Kia has revamped the Sportage's base 2.4-liter inline four-cylinder engine to add direct injection, which is said to improve efficiency, although no fuel economy numbers have been released yet. Switching to DI has also increased the engine's output, up slightly from 176 horsepower and 168 pound-feet of torque in 2013 to 182 hp and 178 lb-ft for 2014. Additionally, LX models now receive the sportier shock setup previously available only on EX and SX trims.
More importantly, the base trim level has been dropped from the 2014 Sportage lineup, meaning the car's manual transmission has been axed, as well. Pricing hasn't been released yet, but the 2013 Sportage already undercut competitors like the Chevy Equinox and Toyota RAV4 by thousands of dollars, so even a modest increase for 2014 would still position the Kia rather nicely in the segment.