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NBA players make some weird car commercials

If you've been watching Round 1 of the NBA Playoffs this year (or network television in general), there's a great chance that you've seen the spot above. If you're like me, you've also found the premise slightly ridiculous. Don't get me wrong, I think the Kia K900 is a spacious, well-appointed large car, and a value at that. But LeBron has made more than $130,000,000, just from playing basketball, in the last decade; the dude has got to have a man cave or something. But Kia's commercial is far from the most far-fetched where NBA players and cars are concerned. As you'll see below, long before Blake Griffin was pretending his Kia was a horse, pro ballers have been pitching products, and pitching them badly. (It's not car-based, but I would never forgive myself for not dropping the link to this spot featuring all of the 1986 Boston Celtics, shilling for a steakhouse. Horrifying.) Enjoy the carnage, and the rest of the second season. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Wilt Chamberlain – Volkswagen Beetle King James might have an acre of legroom in his K900, but Wilt The Stilt wasn't so lucky with the original Volkswagen Beetle. Wilt Chamberlain measured out at 7-feet, 1-inch, making him just slightly too large for the love bug. With this spot, VW employed the same self-effacing charm that made its legendary "Lemon" ad so impactful. (And Billy Cunningham gets a cameo out of the deal.) This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Carmelo Anthony – Eastern Motors Washington D.C.-area Eastern Motors knows what it has with this jingle. That's one hell of a hook. You probably won't believe Carmelo Anthony's half-hearted lip-syncing (and air drumming), but there's a good chance that the song will have you bobbing your head at the end of thirty seconds. Mission accomplished. Anyway, the formula must be pretty dialed in; Melo's spot is pushing ten years old but Bradley Beal's version from 2014 sounds eerily familiar. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. San Antonio Spurs – H-E-B The San Antonio Spurs may have a two-decade dynasty going, but they're still a small-market NBA team. That means that even big stars, like Hall of Fame locks Tim Duncan and Manu Ginobili, occasionally get hooked up for local spots.

Hyundai plans to catch up with other automakers, offer EVs

YONGIN, South Korea (Reuters) - South Korea's Hyundai Motor Co is developing its first dedicated architecture for electric vehicles, seeking to catch up with the likes of Tesla in the growing segment with multiple, long-range models. While the platform will not be completed soon, Hyundai Motor and affiliate Kia plan to roll out small electric sport utility vehicles (SUVs) based on an existing underpinning next year, said Lee Ki-sang, who leads Hyundai-Kia's green cars operations. Hyundai will launch an electric SUV, followed by a sibling model by Kia Motors next year, Lee said, citing strong demand for SUVs. The subcompact or compact models would have a range of more than 300 km (186 miles) per charge, and would be "more competitive" than rival offerings, Lee said. And Hyundai said in a statement on Thursday that it plans to launch a new luxury electric vehicle under its Genesis marque in 2021, after introducing a plug-in hybrid version of an unidentified Genesis model in 2019. The separate platform represents a major push into the battery electric-car segment for a firm which has long trumpeted rival fuel-cell vehicles, reflecting strong investor pressure to compete more vigorously in a market that has been stimulated by U.S.-based Tesla's longer-range models. And tough fuel-economy and emissions regulations in the United States, Europe and China are compelling automakers to push fuel-efficient cars even though low oil prices have undercut demand. Hyundai's electric-car platform would allow the automaker to install a battery pack in vehicle floors to accommodate more battery capacity and maximize cabin space, Lee said. "The electric-vehicle platform will require high up-front investments, but we are doing this to prepare for the future," he said at Hyundai-Kia's green car research center in the city of Yongin, outside Seoul. He did not reveal the cost. Lee, a senior vice-president at Hyundai Motor, was speaking during an interview on the eve of an auto show that kicked off in Seoul on Thursday. Analysts said Hyundai had no choice but to build separate electric-vehicle platforms to be relevant in the segment. "The separate platform may incur losses initially, but Hyundai will be left behind the market if they don't offer long-distance models, like 300 km, 500 km and 600 km," said Ko Tae-bong, an analyst at Hi Investment & Securities.

2014 Kia Sorento garners five-star NHTSA rating

The 2014 Kia Sorento has just earned a five-start crash-test rating from the National Highway Traffic Safety Administration, as well as a Top Safety Pick rating from the Insurance Institute for Highway Safety.
According to Kia, the new Sorento scored well in both frontal and side-impact crash tests, while also netting high marks in rollover testing. Orth Hedrick, Kia's American director of product planning said, "Already a compelling entry in the compact CUV category, earning a five-Star rating from NHTSA makes the Sorento an even stronger contender within its segment while underscoring Kia's overall commitment to delivering safety and exceptional value to our customers."
The Sorento joins the Sportage within the Kia range, and the Honda CR-V, Hyundai Santa Fe Sport, Mazda CX-5 and Subaru Forester in netting a five-star score in the small, CUV segment. Take a look below for the official press release from Kia.