2021 Kia Seltos Sx on 2040-cars

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Kia chasing dinero using Robert De Niro to sell e-Niro

Robert De Niro is living the ideal blueprint for a respected veteran actor. At age 75, he's continuing to make films (Martin Scorsese and Joaquin Phoenix films nonetheless), he's set to be honored at the Marrakech Film Festival, and he's still getting those advertising checks. His newest source of cash flow is coming courtesy of Kia, with the announcement at the Paris Motor Show that De Niro will lead a new advertising campaign for the Niro crossover. The new campaign was introduced in tandem with the European debut of the all-electric version of the Kia Niro. Likewise, the De Niro campaign will strictly be used for the European market. It will include not only TV spots, but digital and print advertising, as well. In a culture that is so dependent on social media that is fueled by memes, the Niro connection seems like a no-brainer. "The communication plan for the e-Niro will be as special as the car itself," Vice President for Marketing and Product Planning at Kia Motors Europe Artur Martins said in a press release. "These advertisements will draw on Robert De Niro's unique ability to entertain, as he educates drivers about the e-Niro — a car that breaks down many of the obstacles to electric vehicle ownership in a way that few others have." The e-Niro, which claims a 301-mile range on a single electric charge by European measurements (280 miles in the U.S.), is part of a larger Niro family. In the U.S., Kia currently offers a hybrid variant, as well as a plug-in hybrid variant, and is expected to launch the all-electric version in the future. Related Video:

Genesis, Kia, Lexus EVs earn spots on the IIHS Top Safety Picks+ list

A trio of 2023 electric vehicles — the Hyundai Ioniq 6, Lexus RZ, and Genesis Electrified GV70 — have just earned the Top Safety Pick+ rating by the Insurance Institute for Highway Safety. The prestigious award from the IIHS requires that the cars and SUVs achieve top scores in a number of crash tests and that they have an “Advanced” or “Superior” front crash avoidance system that activates to help inattentive drivers prevent vehicle or pedestrian crashes. Previous selections for the award among EVs have included the Rivian R1T/R1S, Kia EV6, Hyundai IONIQ 5, and Tesla Models 3/Y. To earn the “+” designation, the agency stipulates that headlights rated “Acceptable or Good” must be standard across all trims, and that a front crash prevention system that earns Advanced or Superior ratings in both the daytime and nighttime vehicle-to-pedestrian evaluations be available. The GV70 earned “Advanced” ratings in both the daytime and nighttime vehicle-to-pedestrian front crash prevention evaluations. The Ioniq 6 and the Lexus RZ earned “Superior” ratings in these two tests. “To be environmentally friendly, our vehicles and our cities also need to be pedestrian-friendly,” said IIHS President David Harkey. “All three of these vehicles have standard front crash prevention systems designed to protect pedestrians both during the day and at night, when most fatal pedestrian crashes happen.” Overall in its latest list, the IIHS named 51 cars in the “Top Safety Pick+” grouping, and 25 in the secondary Top Safety Pick tier. ThatÂ’s down from 101 total award-winning models last year, likely because the organization has implemented its tough new side-impact test and is also testing for night-time pedestrian detection for collision warning and prevention systems. The IIHS is one of two major automotive safety rating organizations, along with the federal government's National Highway Transportation Safety Administration. IIHS is a private organization funded by insurance companies. By the Numbers Genesis Kia Lexus Green Automakers Insurance Safety Electric

Kia Telluride SUV rated at up to 23 mpg combined

On paper, the 2020 Kia Telluride looks like it will compete well with the rest of the three-row SUV challengers. It offers unique looks, available all-wheel drive, an upscale interior, and affordable pricing. It's fuel economy numbers, however, pretty much fall in line with the Kia's main competitors. The Telluride will have two orientations at launch. The 3.8-liter V6, which makes 291 horsepower and 262 pound-feet of torque, and eight-speed automatic transition will work together with either front-wheel drive or AWD setups. The EPA estimates that the FWD model will get 20 mpg city, 26 highway, and 23 combined. The EPA rates the AWD model at 19 mpg city, 24 highway, and 21 combined. That falls in line with most other mainstream V6-powered three-row SUVs. Although the rear-wheel-drive 2020 Ford Explorer has not yet been rated, the Honda Pilot with a 9-speed automatic gets 23 mpg combined, the 9-speed Chevrolet Traverse is rated at 21 mpg combined, the 6-speed Hyundai Santa Fe is rated at 21 mpg combined, and the 8-speed Toyota Highlander is rated at 23 mpg combined. The 8-speed Volkswagen Atlas brings up the rear of the pack with a rating of 19 mpg combined. For further comparison, the Mazda CX-9 has a turbocharged four-cylinder engine that's rated at 24 mpg combined, and the Subaru Ascent, which also has a turbocharged four but comes standard with all-wheel drive, gets 23 mpg combined.