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Super Bowl LVII car commercial roundup: Watch them all here

Fewer automakers than usual spent money advertising during Super Bowl LVII. In total, there were only five traditional ad spots from three big OEMs. A number of car-adjacent ads aired during the Big Game, too, and we’ll bring you those ads in this roundup alongside the more obvious ones. WeÂ’ve compiled all of the automotive-related commercials for you here in this post so you donÂ’t have to go searching for them elsewhere. Read on below to see what aired as the Kansas City Chiefs defeated the Philadelphia Eagles. Ram's Super Bowl spot offers a cure for 'Premature Electrification' This commercial revealed the new electric Ram Rev pickup, and itÂ’s themed like a prescription ad for an antidote to "Premature Electrification.” A concerned narrator in the Ram spot asks if you're afraid that going electric too soon will mean "you might not be able to last as long as you like," and there's a guy on a pier who's going to need some new equipment if he wants to catch fish. We're also told there are "options being designed to extend range in satisfying ways," so if this truck isn't right for you, you have choices. All the commercial's missing is a silly medical marketing name and six seconds of speed-reading gibberish about side effects like intestinal bleeding and death. Which are two more good things. Jeep 4xe Super Bowl commercial highlights modern version of 'Electric Boogie' JeepÂ’s “Electric Boogie” commercial follows the Wrangler 4xe and Grand Cherokee 4xe in a variety of simulated off-road situations. Though fun, the soundtrack is the real star of the show. The songÂ’s original artist, Marcia Griffiths, was joined by Grammy winner Shaggy, Jamila Falak, Amber Lee, and Moyann on the track. The modernized re-recording celebrates 40 years since GriffithsÂ’ original track, and Jeep says the track is available for streaming now. Kia returns to the Super Bowl with the tale of 'Binky Dad' This year, Kia follows the adventure of "Binky Dad" in his quest to fetch his daughter's lost pacifier, which naturally takes him over just about every bit of terrain you might encounter upon leaving the civilized confines of Southern California for the not-so-civilized mountains of ... probably also California. It features the refreshed 2023 Kia Telluride, which probably doesnÂ’t need much advertising to see these days, but Kia went for it with the strong three-row SUV anyway.

Hyundai, Kia electric vehicles to use Tesla's NACS charging ports starting next year

Hyundai and Kia say that they're adopting North American Charging Standard ports for their electric vehicles in the U.S. and Canada, which will give the vehicles access to thousands of Tesla Superchargers across the two countries and Mexico. Tesla’s Superchargers are coveted by other automakers because Tesla has more direct current fast-charging plugs in the U.S. than any other network, and its stations are in prime locations along freeway travel corridors. Hyundai Motor North America said Thursday that new Hyundai electric vehicles in the U.S. will come with the NACS port starting in 2024's fourth quarter. It will begin in Canada in the first half of 2025. Hyundai's luxury brand, Genesis, will also start using the NACS ports. Kia said it plans to build the NACS port into new electric vehicles sold in the U.S., Canada and Mexico, also in the fourth quarter of next year. “Having this kind of sprawling access to chargers will no doubt boost customer satisfaction, elevate the EV ownership experience, and enable drivers to reach more destinations across the continent on electricity,” Seungkyu (Sean) Yoon, president & CEO, Kia North America and Kia America, said in a statement. Hyundai and Kia electric vehicles with NACS ports will be able to access more than 12,000 Tesla Superchargers throughout the U.S., Canada and Mexico. This will double the size of the DC fast charging network available to Hyundai electric vehicle customers. The Tesla network will be able to support the charging speeds on HyundaiÂ’s advanced Electric-Global Modular Platform vehicles, including IONIQ 5 and IONIQ 6 and the upcoming IONIQ 7. Tesla's electric vehicle plug has steadily moved closer to becoming the industry standard. In June SAE International, formerly the Society of Automotive Engineers, said that it would set performance standards for TeslaÂ’s electric vehicle charging cords. The move by the key U.S. automotive industry organization came just weeks after Ford, General Motors and Rivian said they would join TeslaÂ’s large Supercharger network and adopt its NACS connector in new versions of their electric vehicles. Volvo Cars has also signed a deal with Tesla to join its charging network.

The anti-Prius | 2017 Kia Niro Hybrid First Drive

The 2017 Kia Niro is a significant model for the brand. It's the company's first car designed from the get-go to be a hybrid. And as Kia's VP of product planning explains, it's helping lead the company's push to improve fuel economy by 25 percent across the board. So it's kind of funny that almost everything about this car reads as "conventional" or simply "normal." There are exceptions to this. Under the attractive – if not adventurous – skin is some interesting technology. Most of the mechanicals are shared with the upcoming Hyundai Ioniq, including the direct-injected 1.6-liter inline-four and electric motor that send power to the front wheels. The powertrain makes a combined 139 horsepower and 195 pound-feet of torque. Kia also implemented various aerodynamic and weight aids to make the most of the engine and motor. The Niro features air curtains, a rear spoiler, and active air shutters to help achieve a 0.29 coefficient of drag, and the hood, hatch, brake calipers, and some suspension components are all made of aluminum. Plus, when ordered with navigation, the Niro will provide tips on driving more efficiently, and will use topographical information to use electric power in the most efficient manner. The various bits of fuel-maximizing technology mean the Niro manages Prius-like fuel economy ratings of 52 mpg in the city, 49 on the highway, and 50 combined. That's only for the base FE model, though. Moving up to the slightly better-equipped LX and EX models yields a small decrease to 51 city, 46 highway, and 49 overall. If you opt for the Touring model, shown here, because you want all the bells and whistles, be ready to sacrifice more mileage – it only manages 46 city, 40 highway, and 43 overall. Kia says this is due to the increased weight of the standard features, different roof rails that change the aerodynamic profile, and the larger, wider 18-inch wheels and tires that increase the rotational mass and rolling resistance. All of the effort Kia put into making the Niro a highly efficient Prius fighter seems to have been matched by an effort to make the car appear as normal as possible and give it the broadest appeal. So, no polarizing looks like on the latest Prius and Prius Prime. Glancing at it, you'd say the Niro is just another crossover. The greenhouse looks like a scaled-down version of the Sorento's. That's not necessarily a bad thing, since the larger Kia crossover is fairly handsome.