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Hyundai shutters engine development in shift to electric and hydrogen vehicles

Hyundai is quickly pivoting into an era of electric vehicles. Shortly after announcing it would halve the number of internal combustion models, it launched its first EV on its dedicated Electric Global Modular Platform (E-GMP), the supremely enjoyable Ioniq 5. Now, as The Korea Economic Daily reports, Hyundai Motor Group, which includes sister brand Kia and luxury brand Genesis, has closed its engine development division at its research and development center in South Korea to put those resources into electric powertrain development. According to the report, researchers from engine design are moving to its electrification design center, but a few remain behind to continue to refine existing internal combustion engines. The powertrain system development center will become an electrification test center, and the performance division will focus on electric performance. The group has also established a battery development center, and the R&D Center will also focus on raw materials for batteries and semiconductors. In an email, R&D boss Park Chung-Kook told employees, “Now, it is inevitable to convert into electrification. Our own engine development is a great achievement, but we must change the system to create future innovation based on the great asset from the past.” Hyundai Motor Group is targeting one million EVs a year by 2025, and full electrification by the year 2040. In addition to the newly launched Ioniq 5, Hyundai is planning to launch the Ioniq 6 EV, based on the stunning Prophecy concept, in 2022, and weÂ’ve already seen spy shots of that prototype in testing. That will be followed by the full-size Ioniq 7 SUV in 2024, which was recently previewed by the Seven Concept at the 2021 L.A. Auto Show. Kia is set to launch the EV6 in 2022, and Genesis recently revealed the GV60 electric crossover, both of which will use HyundaiÂ’s E-GMP architecture. Genesis also recently revealed an electric version of the GV70 crossover in China. Of course, Hyundai is also invested in hydrogen fuel cell vehicles, both commercial vehicles like its Xcient trucks, and passenger cars like the Nexo and the recently revealed Vision FK concept. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Kia previews new midsize sedan concept for Geneva

Kia has released a teaser and brief statement about a new concept it'll be bringing to the Geneva Motor Show. Though there's not much to go on, there are a few details to be extrapolated. Firstly, Kia says this is a D-segment model – which is Euro-speak for a midsize sedan. And as far as Kia's concerned, that means the Optima. Considering that the current model is the better part of five years old now, it'll be due for replacement soon, and this could be our first look at the fourth-generation model. What's interesting is that this concept was designed by the company's European design studio in Frankfurt, Germany. (And it does look rather European: in fact if you covered certain parts like the tell-tale tiger-nose grille, and didn't tell us what we were looking at, we might start seeing elements of Jaguar and Skoda in its design.) Which could mean that this is simply the German office's proposal for the Optima's replacement, or that the model line could be split between European and North Ameican models – much like the Cee'd occupies the largely same segment in the Euro market as the Forte does here. Finally the "elegant energy" handle could suggest hybrid or fully electric propulsion, but we'll have to wait a little while long as its debut at the Swiss expo approaches, now just weeks away. ELEGANT ENERGY – KIA TO SHOW NEW CONCEPT CAR AT GENEVA - Concept to be unveiled at the 85th Salon International de l'Automobile in Geneva on 3 March 2015 - D-segment model is the 11th concept car created by Kia's European design studio - The concept has been created as a spacious and versatile accessory to an active lifestyle Kia Motors Europe will exhibit a stylish new concept car at the 85th Salon International de l'Automobile in Geneva on 3 March 2015. This new D-segment model is the 11th concept car created by Kia's European design studio in Frankfurt, Germany. With confident, powerful lines which sweep elegantly from Kia's hallmark 'tiger-nose' grille towards the rear of the vehicle, Kia's new concept car embodies modern design and refined, understated energy. The concept has been created as a spacious and versatile accessory to an active lifestyle, as a purposeful, energetic design study for the style-conscious, and as a sanctuary from the stresses of the modern world. News Source: Kia Geneva Motor Show Kia Concept Cars Sedan 2015 Geneva Motor Show

Kia continues run of Soul special editions with Red Zone

The 2014 Soul has come on strong since its introduction, going so far as to become the Korean automaker's top-selling model last month, but Kia isn't wasting any time in creating a little extra excitement for its boxy hatchback. Although the name is a little wonky, the Kia Soul Red Zone marks the first special-edition model for the second-gen Soul, and its styling is meant to mimic the 2012 Track'ster Concept, the showcar that inspired the design of the 2014 Soul.
While there's no pigskin or AstroTurf (or any other football-related references) to be found on this car, the Red Zone package consists of a distinctive white paint scheme with bright red accents. The red theme continues on the inside with contrast stitching and piping acting as highlights to the otherwise all-black interior. The 2014 Soul Red Zone goes on sale early next year, and while official pricing has not been announced, production will be limited to just 2,000 units.