2006 Kia Rio Base Sedan 4-door 1.6l on 2040-cars

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Kia hires Morpheus from The Matrix for Super Bowl ad

News of the Kia brand's inclusion in this year's onslaught of Super Bowl ads got out in December of last year, but other than the fact that the coming K900 flagship would carry the day, we knew nothing about the spot. Now AdWeek has revealed that it is Morpheus - he of The Matrix and guru for The One - who will guide us into a previously inconceivable reality in which Kia is a luxury car maker.
What we'll get is a 60-second spot produced by David&Goliath agency, following Morpheus (played by the man who made him famous, Laurence Fishburne) as he does the thing he does best: presenting a choice to a couple at a valet stand, allowing them to choose a red key or a blue key and, Kia would certainly want us to believe by the end of an "unforgettable ride," the truth.
It's Kia's fifth straight trip to the Super Bowl so it knows what to expect, but the task Morpheus has this time - to free your mind concerning the K900 - could be a task just as large as defeating all the agents and sentinels seeking Zion.

Kia GT to debut in Paris, production in 2017

After years of waiting, the Kia GT four-door coupe (concept pictured above) could finally debut in production guise at the Paris Motor Show in October, and the brand would start making it in 2017, according to Autocar. The South Korean automaker could also create a hotter variant of the pint-sized Rio in 2018 to give the lineup a dash more performance. Kia debuted the rear-wheel drive GT concept at the 2011 Frankfurt Motor Show, and the svelte four-door offered some speed thanks to a 3.3-liter turbocharged V6 with 389 horsepower and 394 pound-feet of torque and an eight-speed automatic gearbox. Kia seemed primed to build the model several times over the years as a US-focused vehicle, but the latest report hinted that production wouldn't happen until 2017. Autocar claims that the final design incorporates cues from the sporty GT4 Stinger concept. Kia also intends to introduce performance-oriented models with the GT moniker lower in its range. According to Autocar, the Rio GT would ride on the vehicle's lighter next-gen platform and offer about 180 horsepower from a 1.6-liter engine to compete against the Ford Fiesta ST, which already has 197 hp. However, the South Korean automaker might want to consider a more potent powerplant to keep up in the hot hatch arms race, because spy shots already suggest the Blue Oval's development of a Fiesta RS with around 250 hp. Related Video: Featured Gallery Kia GT Concept: Frankfurt 2011 View 13 Photos News Source: AutocarImage Credit: Copyright 2016 Drew Phillips / AOL Design/Style Rumormill Paris Motor Show Kia Hatchback Concept Cars Performance Sedan 2016 paris motor show kia rio kia gt kia gt concept

2014 Kia Soul SUV Styling Pack adds some aggression

Last month, Kia released a few photos of the European-market 2014 Soul ahead of its Frankfurt Motor Show reveal, and we happened to notice that the hamster box looked a bit different - a bit tougher. That's because Kia is adding an SUV Styling Pack to the car's options list, which includes the blacked-out lower fascias, wheel arches, side skirts and painted roof seen here.
At the time, we polled Autoblog readers if they thought bringing the optional visuals to SUV-happy North America was a good idea, and the voting split 70.3 percent in favor, 21.4 percent against, and 8.3 percent undecided.
At the present time, Kia representatives tell us that it has no plans to offer the SUV Styling Pack in our market, so you'll have to take a better look at it with our new gallery to decide whether its absence from North American order sheets is a tragedy or not.