2018 Kia Optima Lx 4dr Sedan on 2040-cars

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Kia teases e-AWD Soul concept for Chicago

Kia let slip just a few days ago that it is preparing an outdoorsy concept based on one of its most popular models for the 2015 Chicago Auto Show. After a brief wait, we are getting our first look at an unnamed e-AWD concept – or at least the front third of it. By all accounts, it looks to be rough and tumble version of its popular Soul compact. Beyond some tougher looks, the concept will get some extra oomph from an electric all-wheel drive system. Plus, to fit its inspiration of letting city dwellers go on off-road adventures, the styling wears a few tweaks from Kia's California design studio. The teaser shows off black body cladding around the lower air dam and wheel wells. The headlights also appear blacked-out with white trim around them for contrast, and the orange highlights in the wheels provide some visual pop. We're curious to see if Kia will do anything else for this Soul concept's design and how much power the electric all-wheel drive system adds. With the way the teaser image is tightly cropped, it could be a different bodystyle altogether, from a convertible to a pickup. All will be revealed when the concept is unveiled on Thursday, February 12, at the show. For the moment, we're just happy it appears that Kia is finally formally entertaining the idea of an AWD Soul. Kia Motors America will unveil an advanced and capable electric all-wheel drive (e-AWD) concept vehicle at the upcoming Chicago Auto Show. This bold off-roader was conceived by Kia's California design studio and built for city dwellers seeking the ultimate urban escape. Intended to enable a wide array of outdoor activities from skiing and snowboarding, to camping, hiking and mountain biking, this rugged runabout captures the essence of adventuring at higher elevations with the promise of surefootedness in the wild. Kia's newest concept will be revealed on the Kia stand Thursday, February 12 at 9 AM. See you there. News Source: Kia Design/Style Green Kia Crossover Hatchback Concept Cars Hybrid

2015 Kia Sedona

Minivan sales have stagnated in recent years, and Kia tells me that no fewer than 15 models have been completely eliminated from the market since crossovers rose to prominence. So why in the world is the company not only sticking by the Sedona, but also actively investing in it, giving it a complete overhaul for the 2015 model year?
The Korean automaker isn't convinced that the minivan's "family box" reputation is truly warranted, and it sees an opportunity to snare younger, more active buyers by designing, engineering and marketing the Sedona as something versatile, edgy and comfortable. While that logic may seem both a bit familiar and somewhat far-fetched, Kia says forty-five percent of minivan buyers don't actually have kids and are instead simply looking for space, so the approach should be based at least in part on sound reasoning.
I spent an afternoon in Northern California behind the wheel of Kia's new non-minivan with a healthy does of skepticism about its new strategy, but an open mind, as well. Does the Sedona's execution live up to Kia's lofty criteria and expectations of what a nontraditional minivan should be? Will buyers ditch their CUVs for something with a little more junk in the trunk? Read on to find out.

South Korea firms up fuel economy regs following Hyundai/Kia debacle

According to a report from Reuters, South Korea's government has drafted strict new rules for automakers to follow when calculating fuel economy. The legislation comes after a major snafu by Hyundai and Kia that resulted in the automakers lowering the estimated fuel mileage of many popular models - some by several miles per gallon, including the Soul subcompact above - and compensating owners in the US and Canada for the reduction.
The new fuel economy rules were announced by the Ministry of Trade, Industry and Energy in South Korea and will see average mileage ratings drop by roughly three to five percent, according to the report. In addition, manufacturers found guilty of overstating mileage figures will be liable for fines of up to $900,000.
These sweeping new regulations will go into effect in the second half of 2013 and, while they won't have any effect on EPA estimates for Hyundai and Kia vehicles in the United States, they are expected to result in new ratings for the two automakers in their home market of South Korea, where they enjoy a whopping 70-percent market share.