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Kia slices K900 pricing amidst slow sales

Kia is learning the same hard lesson that Volkswagen learned so many years ago – it's not easy for a volume brand to sell a luxury car. The K900 luxury sedan has suffered through slow sales, moving just over 1,300 vehicles last year, and now the South Korean company is trimming the cost of entry to entice consumers. A new K900 Premium lowers the sedan's price by $5,000, from $59,500 to $54,500, not including a $900 destination charge, Motor Authority reports. While the price is lower, previously standard items, such as LED headlights, Nappa leather and a 17-speaker Lexicon stereo have been packaged as part of a new Luxury trim, which will maintain the original starting price. The two-tier scheme will force consumers to make a new decision about their K900, but that won't extend to the brute under the hood. A 5.0-liter V8 remains a standard item, making even the K900 Premium a tempting option for anyone that values straight-line thrust in a comfortable package. What are your thoughts? Is Kia merely rearranging the deck chairs on a sedan-shaped Titanic, or do you think trimming the price will do some good for the slow-selling K900? The new price is already reflected on Kia's consumer website, so head over, mess about and then come back and have your say about the move in Comments.

Kia shows sketches of sleek new 2019 K900 sedan

Kia has released two new sketches of the upcoming redesigned K900 sedan, after showing the car's profile last month. No longer resembling a scaled-up Optima, Kia says the design is a joint effort between its global design office in Namyang and the U.S. design studio in Irvine, Calif. The new upscale K900 will gain lines that have definitely been inspired by German manufacturers' luxury offerings — perhaps its design head Peter Schreyer's touch is showing through. The current generation has been with us since 2012, and the new generation might be a strong enough design to improve the K900's modest sales. Kia says the K900's design is based on a concept called "Gravity of Prestige," which certainly has resulted in a restrained, tasteful sedan without gimmicks. Even if the sportback Stinger positioned below the K900 looks good, it's a far more aggressive and whimsical design than what we see in these images. Kia mentions the new "Quadric Pattern" front grille on the K900 as having 176 "jewel-like" cells, which create an illusion of energy much like the spindle grille on the Lexus LF-1 Limitless concept; the headlights in turn are inspired by "the trajectory of light," and are called Duplex Comet lights. These teaser images aren't far from the finished product, as Kia says the K900 will already go on sale on the second quarter of 2018 in selected markets. So a full reveal is surely happening soon. It could be a good candidate for the New York Auto Show, since it's both a U.S. location that would make sense for a car partly designed in America, and it's one of the last big shows before the second quarter of 2018. Related Video:

Provo concept name has Kia embroiled in terrorism controversy?

In the relatively lengthy press release that Kia composed for the launch of its Provo concept car at the Geneva Motor Show this week, the company never mentioned where the name came from, or what it means for the car. A very basic web search for "Provo" reveals that the inspiration for the hatch could have been a city in Utah, a township in South Dakota or a village in Bosnia. The name could be a reference to either an American (Fred) or Canadian (Dwayne) football player, and Provo might also accurately reference a "Dutch counterculture movement in the mid-1960s" or a ship in the US Navy. More likely than any of those, however, is that the Kia designers of the concept - a car that was wholly a product of the Korean automaker's design studios in Frankfurt, for the record - meant it as a play on the existing Pro_cee'd hatchback.
What the designers and Kia executives that signed off on the Provo almost certainly did not have in mind was a reference to a street name for the Provisional Irish Republican Army. That "Provo" was, according to TheDetroitBureau.com, an outlawed army faction that was blamed for some 2,000 deaths in Northern Ireland during a period stretching from 1970 to 1997.
And yet, it was that association that led Gregory Campbell, a member of parliament from Northern Ireland, to introduce legislation that would ban Kia from selling a car under the name Provo. Kia, quick to realize the sizable gaffe it has stumbled into with the name, has reportedly already promised not to use the name for a production vehicle.