2018 Jeep Wrangler Unlimited Sahara on 2040-cars

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Key-swapping thieves steal Jeep Grand Cherokee SRT from FL dealer

Just a few weeks back, we reported on the theft of an Audi RS5 by a pair of creative thieves who managed to swipe the car's keys when the salesperson stepped away from their desk. Now, a Florida dealership is missing a Jeep Grand Cherokee SRT8 after some crooks switched the Jeep's keys with an identical, non-functioning set.
According to the report from local NBC affiliate WPTV, the men went in and spoke to a dealer about the Jeep. They walked outside, took a look at it, started it up and in the process managed to switch out the fobs. After doing their time with the salesperson, the thieves walked back out to the car, got in and drove away.
"I mean obviously, the way it was done, I think that they were professionals and they knew what they were doing," said Arrigo Jeep General Manager Joe Tufo. "The fact that they did it in broad daylight and switched the key fob and it was like it was nothing. That's what makes it unique," he added.

Freak accident during Jeep demonstration turns fatal

A 20-year-old woman was killed in Edmonton, Canada on Satuday, reports CTV News, in a freak accident resulting from a rollover during a Jeep demonstration. As part of a fundraising enthusiast event called "Jeeps Go Topless," the driver of one Jeep Wrangler drove up and onto the top of the tire of another.
CTV reports that the owner of the topmost Jeep then switched the vehicle off, posed for pictures and then dismounted from his vehicle. His movement off of the Jeep apparently caused it to tip over, crushing a woman who was on top of an adjacent vehicle. Edmonton police are currently investigating more fully what caused the parking lot accident to occur. Scroll below to watch the CTV News video report about this tragic incident.

Jeep launches new ad with unreleased Michael Jackson track

We've recently heard much about how Fiat-Chrysler CEO Sergio Marchionne plans to pump up the volume on Jeep sales, inaugurating new models and global dealerships. But that's the stuff outlined in five-year plans; right now, advertising and special editions are at the fore, and the late Michael Jackson, too. Jeep has begun airing two commercials to push its Altitude Editions, Call of Summer and Lovers of the Game, that feature the song "Love Never Felt So Good" from Jackson's upcoming album of new music.
A little more star power - and timely, too - comes from Cleveland Cavaliers point guard Kyrie Irving. While Call of Summer features a few short shots of the former Rookie of the Year and two-time NBA All-Star, Lovers of the Game is all about his white Wrangler Altitude Edition and wrangling shots. You can watch both spots below, and if you want to hear the rest of the music track before the album hits, you can download it from iTunes.