2010 Jeep Wrangler Unlimited Sport 4x4 Removable Hard Top Low Miles Off Road on 2040-cars

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FCA goes all-in on Jeep and Ram brands on cheap gas bet

It's no surprise that as SUV and truck sales remain strong in the wake of unusually cheap gas, Jeep and Ram sales are taking off. What is a surprise is that FCA CEO Sergio Marchionne thinks that cheap gas will be a "permanent condition," and feels strongly enough about it to change up North American manufacturing plans. Jeep appears to be the biggest beneficiary of the product realignment. In addition to increasing the sales estimates for the brand worldwide upwards to 2 million units a year by 2018, the brand will get a flood of investment for new product and powertrains. Consider the Wrangler Pickup to be part of the salvo, as well as the Grand Wagoneer three-row announced in 2014 as part of the original five-year plan. The Wrangler four-door will get at least two new powertrains, a diesel and mild hybrid version, in its next generation. That mild hybrid powertrain may utilize a 48-volt electrical system like the one that's being developed by Delphi and Bosch – which the suppliers think will be worth a 10 to 15 percent fuel economy gain at a minimum. Down the road, in the 2020s, the Wrangler could adopt a full hybrid system. The diesel powertrain is planned for 2019 or 2020. The Ram 1500 is also pegged to receive a mild hybrid system, again potentially based on 48-volt architecture, sometime after 2020. Lastly, Jeep and Ram will take over some of the production capacity of existing plants. The Sterling Heights, MI, plant that builds the Chrysler 200 will now build the Ram 1500; the Belvidere, IL, facility that produces the Dodge Dart will take over Cherokee output; the big Jeep facility in Toledo, OH, will be used for increased Wrangler demand. In 2015, according to FCA's numbers, car and van demand went down by 10 percent, but SUV demand went up 8 percent and truck demand 2 percent. Considering that these are high-margin vehicles, FCA can't ignore the math. FCA also won't build any new factories to supplement production to meet demand, but instead are reshuffling production priorities. Think of it this way: FCA is gambling on cheap gas being a permanent part of our lives, at least into the 2020s. By doubling down on SUVs and trucks, the company stands to win big, unless a spike in gas prices changes the landscape. FCA isn't talking about a Plan B, so they're all in. It'll be interesting to see how this plays out.

2014 Jeep Grand Cherokee SRT

Jeep's Super 'Ute Is Fun Thrown In The Face Of Conventional Wisdom
Let's talk asses for a moment. What do they have to do with the 2014 Jeep Grand Cherokee SRT, you ask?
Well, we're here to tell you that this SRT can haul some. Lots of them, as a matter of fact: Jeep has increased the towing capacity of its most powerful SUV to 7,200 pounds. Assuming the average donkey weighs about 400 pounds, the Grand Cherokee SRT can haul ass to the tune of 18 burros, give or take a covered trailer or so, which is significantly more than it could in previous years. In 2013, the machine could manage 5,000 pounds, while the first generation was rated at just 3,500. The increase is mostly attributable to a new eight-speed automatic transmission and beefier rear axle, and it's a welcome update for those who'd like to use their SUV as, well, an SUV with an emphasis on utility.

Submit your questions for Autoblog Podcast #319 LIVE!

We record Autoblog Podcast #319 tonight, and you can drop us your questions and comments regarding the rest of the week's news via our Q&A module below. Subscribe to the Autoblog Podcast in iTunes if you haven't already done so, and if you want to take it all in live, tune in to our UStream (audio only) channel at 10:00 PM Eastern tonight.
Discussion Topics for Autoblog Podcast Episode #319
Jeep checks out the Grand Wagoneer at Wagonmaster