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Jeep brings quartet of concepts to Beijing to show its Chinese style

Jeep is making a big play for the Chinese crossover market at the 2014 Beijing Motor Show. It has a quartet styling concepts for the Renegade, Cherokee and Wrangler that are inspired by Chinese culture at the show.
Among them is the newest member of the Jeep lineup - the Renegade. Its Zi You Xia concept (pictured above) comes from the Mandarin for "rebel," and it's painted in Warm Chocolate Gray with Dark Anodized Bronze trim, including the 20-inch wheels. The roof, grille surround, and mirror caps are done in a complimentary Dark Charcoal color as an accent. The interior is a mix of dark brown leather and Anodized Copper trim. This is one swanky compact crossover.
The Cherokee Sageland and Urbane concepts are meant to show to different sides of Chinese style. With inspiration from the Shangri-La Region, the Sageland has Ivory Pearl tri-coat paint with bronze trim on the outside, and the interior is covered in Gray Nappa leather with red and blue stitching. The Urbane's look comes from the nightlife in the country's cities. The exterior is a color called Maximum Steel with Hyper Black trim. Inside, it combines Piano Black trim with dark red leather seats.

Ward's releases 10 Best Interiors list for 2014

While we're still a ways off from the automotive awards season proper, where things like North American Car and Truck of the Year, Motor Trend's Car of the Year and Car and Driver's Ten Best are named, that doesn't mean there aren't trophies being handed out to deserving automakers. Ward's 10 Best Interiors being one of them.
As the name might imply, the magazine focuses on the very best interior treatments in the US market. Whereas some awards purposely exclude extreme, high-dollar offerings, Ward's considers them - the only requirement is that a vehicle has a "new or significantly redesigned interior."
Ward's offered up the list of winners in simple, alphabetical order, and it only seems fair to do the same:

2014 Jeep Cherokee marketing launches with 'Built Free' commercial

Now that the 2014 Cherokee is finally on its way to dealerships, Jeep is starting its marketing blitz for its new crossover, beginning with this 60-second TV spot, called Built Free, that premieres today. Set to a Bob Dylan recording, the ad spot discusses something we can all relate to - the feeling of being too busy and too cooped up with everyday tasks to really get out there and explore the world. But as Jeep says in the commercial, "You're still here. And you're still you. The horizons haven't gone anywhere."
Autoblog spoke to Kim Adams-House, head of marketing for the Jeep brand, who explained that this Built Free spot is "an anthemic piece" that "sparks the conversation" for the new Cherokee. As you'll notice, none of the new Jeep's features - its off-road systems, nine-speed automatic transmission, etc. - are mentioned in the ad, but Adams-House says that future marketing "will speak to more" of the CUV's highlights. Following this 60-second spot, 30-second commercials will launch that talk about some of the specific product features.
When asked if the Built Free campaign will include any throwbacks to the original Cherokee, Adams-House told Autoblog that while "we love that vehicle," the new spots are intended to carve out "a unique space for Cherokee in our product portfolio and marketplace." On that same note, don't expect any other Jeep vehicles to get the Built Free treatment. Adams-House said that while this ad "does resonate overall with the brand," it is solely intended to promote the new Cherokee.