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2018 Jeep Compass Trailhawk Drivers' Notes Review | Trying to find its way

The Jeep Compass Trailhawk is the smaller sibling to the Cherokee off-roader. They look a lot alike, and generally that seems to be a good thing. We spent some time with it, both in Michigan and the Pacific Northwest. It seemed like the perfect little ute to tackle rain and late snow, as well as the cratered roads surrounding Detroit every spring. Here's what we thought after spending some quality time together: Editor-in-Chief Greg Migliore: The Jeep Compass is one of the coolest compact crossovers you can buy. Jeep has struggled to translate its genetics into smaller models, but they come through in this one. The Trailhawk trim provides plenty of capability. Even if you don't need it on a daily basis, the package adds design flourishes like red tow hooks and a two-tone black roof, which look slick. Our test model's olive green paint also puts off a heritage vibe. I like that. It's subtle, like wearing a watch with a NATO band. The interior looks and feels premium, with leather seats, a leather-trimmed steering wheel and ambient lighting. Uconnect remains one of my favorite infotainment systems on the market, and its simplicity is an industry benchmark. The inline four-cylinder and nine-speed automatic transmission work well together. In fact, the smooth shifting surprises me, as I've had issues with this gearbox in other Fiat Chrysler vehicles. Overall, I would consider the Compass among the better options for car shoppers. It stands out in a segment that's fairly vanilla, though the less flashy but well-executed Honda CR-V and Toyota RAV4 are formidable. I wouldn't get the Trailhawk trim on a Compass, but it's smart of Jeep to push this kind of off-road capability thoughout its lineup. Associate Editor Joel Stocksdale: I've recently spent some time in the refreshed Jeep Cherokee, which I found to be a decent crossover, if not class-leading, and it had a distinctly truck-like feel, unlike its competitors. The Compass Trailhawk is just the same, except at about 2/3 scale. The truck-like feel is what really stood out. The seating position is very tall, giving you a good view forward and of the corners of the Compass. Combined with the small size, it makes it very easy to maneuver around town, and likely on tight trails. The ride on this Trailhawk model is a bit stiff over small bumps, but it does soak up the large ones fairly well. This suspension and the raised ride height also make the Compass seem a little tipsy.

2014 Jeep Cherokee marketing launches with 'Built Free' commercial

Now that the 2014 Cherokee is finally on its way to dealerships, Jeep is starting its marketing blitz for its new crossover, beginning with this 60-second TV spot, called Built Free, that premieres today. Set to a Bob Dylan recording, the ad spot discusses something we can all relate to - the feeling of being too busy and too cooped up with everyday tasks to really get out there and explore the world. But as Jeep says in the commercial, "You're still here. And you're still you. The horizons haven't gone anywhere."
Autoblog spoke to Kim Adams-House, head of marketing for the Jeep brand, who explained that this Built Free spot is "an anthemic piece" that "sparks the conversation" for the new Cherokee. As you'll notice, none of the new Jeep's features - its off-road systems, nine-speed automatic transmission, etc. - are mentioned in the ad, but Adams-House says that future marketing "will speak to more" of the CUV's highlights. Following this 60-second spot, 30-second commercials will launch that talk about some of the specific product features.
When asked if the Built Free campaign will include any throwbacks to the original Cherokee, Adams-House told Autoblog that while "we love that vehicle," the new spots are intended to carve out "a unique space for Cherokee in our product portfolio and marketplace." On that same note, don't expect any other Jeep vehicles to get the Built Free treatment. Adams-House said that while this ad "does resonate overall with the brand," it is solely intended to promote the new Cherokee.

FCA delays Grand Wagoneer and next-generation heavy-duty Ram trucks

The upcoming Jeep Grand Wagoneer has had a tumultuous gestation thus far. At one point it was essentially confirmed, but later it was rumored to have been cancelled. In that context, the latest report from Automotive News is something of a mixed blessing. According to the publication, the Grand Wagoneer has simply been delayed, as has the next-generation Ram heavy duty truck line. This does not seem to affect the fully redesigned Ram 1500, which was previously reported to have been pushed back slightly to 2019. Automotive News says the information came from unnamed sources at the company. Nothing was said about how long the vehicles would be delayed. The publication also conjectures that FCA is delaying the models to save some money to help cover the company's $7 billion of debt , since re-tooling both the heavy-duty truck plant and eventual Grand Wagoneer plant will be expensive. View 6 Photos We reached out to Chrysler for more information on the subject, but the company wouldn't comment on the report. Even so, we wouldn't be too surprised if FCA is indeed delaying these products. The company has delayed a number of vehicles in recent years. In fact nearly every major FCA truck and SUV, including the Grand Wagoneer and Ram line, were delayed about a year and a half ago. We certainly hope the company doesn't delay the Grand Wagoneer for too long, since it's possible it will have a price tag of over $130,000. The profit margins on an SUV with that kind of MSRP would go a long way to helping to pay down the company's debt. Related Video: