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Weekly Recap: Jaguar takes a leap with price cut, new strategy

Jaguar was one of the famous automotive props and plotlines in the now-iconic drama Mad Men. There's a scene where the show's protagonist, Don Draper, deftly undercuts an influential Jaguar dealer by indicating that get-me-in-the-door local radio spots would be an effective way to sell cars like the slinky E-Type. The British executives think this is folly – Draper knows they will – and his advertising strategy wins out over the dealer's approach to move the metal. Jaguar's not doing that, but half a century later in the real world the company is launching plans to make its cars more attainable to new and younger customers like Millenials. These aren't coupons, but this is a leap for Jaguar, which has long banked on sexy styling and its rich motorsports history to overshadow its past mechanical flaws. Put simply, Jaguar is addressing the reasons why people, especially the younger set, don't buy its cars. The 2017 XE will start at $35,895 when it launches next spring – which makes it an attractive buy for a successful, relatively young person. When it's time to move up, the redesigned XF will be more attainable, coming in at $52,895, which is $5,275 less than the 2015 model. The flagship XJ sedan and the enthusiast-oriented F-Type sports car will also get thousands of dollars worth of added standard features, and Jag is actively pitching them as a better value than their competitors. "The Jaguar brand is on the eve of a major transformation that will see it dramatically increase its presence in the United States luxury marketplace with an expanded lineup, pricing focused on the core of the luxury market, and an all-new ownership package with best-in-class coverage," Joe Eberhardt, CEO of Jaguar Land Rover North America, said in a statement. The brand's quality and reliability dings have also lurked in the back of buyers' minds for decades, though that's an outdated notion. Jaguar placed third in J.D. Power's Initial Quality Study in June and was the top-ranked luxury brand in J.D. Power's Customer Service Index in March. Not content, the company is rolling out an enhanced program called Jaguar EliteCare that launches on 2016 models. It offers a five-year, 60,000-mile limited warranty, the longest among its competitors, with free scheduled maintenance during that period. The plan also covers roadside assistance and connectivity features.

Best car infotainment systems: From UConnect to MBUX, these are our favorites

Declaring one infotainment system the best over any other is an inherently subjective matter. You can look at quantitative testing for things like input response time and various screen load times, but ask a room full of people that have tried all car infotainment systems what their favorite is, and you’re likely to get a lot of different responses. For the most part, the various infotainment systems available all share a similar purpose. They aim to help the driver get where they're going with navigation, play their favorite tunes via all sorts of media playback options and allow folks to stay connected with others via phone connectivity. Of course, most go way beyond the basics these days and offer features like streaming services, in-car performance data and much more. Unique features are aplenty when you start diving through menus, but how they go about their most important tasks vary widely. Some of our editors prefer systems that are exclusively touch-based and chock full of boundary-pushing features. Others may prefer a back-to-basics non-touch system that is navigable via a scroll wheel. You can compare it to the phone operating system wars. Just like some prefer Android phones over iPhones, we all have our own opinions for what makes up the best infotainment interface. All that said, our combined experience tells us that a number of infotainment systems are at least better than the rest. WeÂ’ve narrowed it down to five total systems in their own subcategories that stand out to us. Read on below to see our picks, and feel free to make your own arguments in the comments. Best infotainment overall: UConnect 5, various Stellantis products Ram 1500 Uconnect Infotainment System Review If thereÂ’s one infotainment system that all of us agree is excellent, itÂ’s UConnect. It has numerous qualities that make it great, but above all else, UConnect is simple and straightforward to use. Ease of operation is one of the most (if not the single most) vital parts of any infotainment system interface. If youÂ’re expected to be able to tap away on a touchscreen while driving and still pay attention to the road, a complex infotainment system is going to remove your attention from the number one task at hand: driving. UConnect uses a simple interface that puts all of your key functions in a clearly-represented row on the bottom of the screen. Tap any of them, and it instantly pulls up that menu.

Mopar showcases modified Jeeps in Dubai

Showing that FCA is serious about expanding its global reach, Jeep and Mopar have rolled in to the Dubai Motor Show this year with three modified off-roaders. One is based on the Cherokee, and the other two are wrought from the Wrangler. But it's the Cherokee that's getting the lion's share of attention. The vehicle you see pictured here is called the Jeep Cherokee KrawLer. It's based on the Trailhawk, but adopts some special equipment to set it apart. It packs a modified suspension, BFGoodrich off-road tires, widened fenders, skid plates, a pseudo-military matte green paint job and a matching green leather interior from Pelle Frau. Power comes from the 3.2-liter Pentastar V6 driving 272 horsepower through a nine-speed automatic and locking rear differential to all four wheels. The name KrawLer emphasizes the KL code by which the current Cherokee is known. Alongside the Cherokee KrawLer, Mopar and Jeep are also showcasing a pair of modified Wranglers. One is the Sahara Sun Runner, done up in matte yellow with a four-inch lift kit and half-doors. The Wranger Dark Side, meanwhile, is based on a two-door Rubicon and features giant tires, flat fenders, and an array of other Mopar components. Alongside those, Jeep is showcasing the Renegade for the first time in the Middle East. Meanwhile, Mopar is also demonstrating its enhancements for the Chrysler 200, Dodge Charger R/T, Dodge Challenger Hellcat, Ram Rebel, Fiat 500X, and the new Fullback pickup from Fiat Professional. The Fiat division will also be on hand to show the new Tipo sedan as well. 10 November 2015 The Jeep® Brand at the 2015 Dubai International Motor Show - Premiere for the Middle East of the new Jeep®; Renegade - Three show cars fitted with exclusive Mopar®; accessories: Cherokee KrawLer, Wrangler Sahara Sun Runner and Wrangler Dark Side to star on the stand - Reinforcing the breadth of the Jeep brand, the full current vehicle line-up will be on show at the Middle East's leading automotive event Making its debut for the first time at a leading motor show in the Middle East is the new, recently-introduced Jeep®; Renegade, the compact SUV that boasts the best off-road performance in its segment alongside three Moparised show editions: Cherokee KrawLer, Wrangler Sahara Sun Runner and Wrangler Dark Side.