06 Jeep Grand Cherokee Limited 4x4 on 2040-cars

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Auto Mergers and Acquisitions: Suicide or salvation?

We love the Moses figure. A savior riding in from stage right with the ideas, the smarts, and the scrappiness to put things right. Alan Mullaly. Carroll Shelby. Lee Iacocca. Andrew Carnegie. Steve Jobs. Elon Musk. Bart Simpson. Sergio Marchionne does not likely view himself with Moses-like optics, but the CEO of Fiat Chrysler Automobiles recently gave a remarkable, perhaps prophetic interview with Automotive News about his interest and the inevitability of merging with a potential automotive partner like General Motors. Marchionne has been overtly public about his notion that GM must merge with FCA. For a bit of context, GM sold 9.9 million vehicles in 2014, posting $2.8 billion in net income, while FCA sold 4.75 million units and earned $2.4 billion in net income, painting a very rosy FCA earnings-to-sales picture. But that's not the entire picture. Most people in the auto industry still remember the trainwreck that was the DaimlerChrysler "merger" written in what turned out to be sand in 1998. It proved to be a master class in how not to fuse two companies, two cultures, two continents, and two management teams. Oh, it worked for the two individuals at both helms pre-merger. They got silly rich. And the industry itself was in a misty romance at the time with mergers and acquisitions. BMW bought Rolls-Royce. Volkswagen Group bought Bentley, Bugatti, and Lamborghini, putting all three brands into their rightful place in both products and positioning. No marriages there, so no false pretense. Finally, Nissan and Renault got married in 1999. A successful marriage requires several rare elements in this atmosphere of gas fumes and power lust. But a successful marriage requires several rare elements in this atmosphere of gas fumes and power lust, the principle part being honesty. Daimler and Chrysler lied to each other. The heads of each unit, the product planners, and finance all presented their then-current and long-range forecasts to each other with less-than-forthright accuracy. Daimler was the far greater equal and no one from the Chrysler side enjoyed that. The cultures were entirely different, too, and little was done to bridge that gap. Which brings me back to the present overtures by Marchionne to GM. "There are varying degrees of hugs," Marchionne stated in the Automotive News piece. "I can hug you nicely, I can hug you tightly, I can hug you like a bear, I can really hug you." Seriously?

Jeep reportedly releasing Peugeot-based, Fiat-built baby 'ute in 2022

Jeep is now under the same Stellantis-branded roof as Peugeot, among other European carmakers. It will take full advantage of its new ownership to quickly develop and launch an entry-level car, according to a new report. Anonymous sources told industry trade journal Automotive News that the yet-unnamed model will be positioned directly below the Renegade. Rumors of a baby Jeep have popped up time and again in the past few years, and most claimed it would share its underpinnings with the Fiat Panda 4x4, an immensely capable city car that's a regular sight in the Alps. Those plans have allegedly changed; the soft-roader is now being designed around the Common Modular Platform (CMP) that underpins the Peugeot 208 and the Citroen C4, among other models. Using the CMP platform unlocks several benefits. It's much newer than the architecture found under the Panda, it's highly modular, and it was developed with gasoline, diesel, hybrid, and electric powertrains in mind. It sounds like the first Peugeot-based Jeep will come standard with front-wheel-drive, and it will offer an optional four-wheel-drive powertrain consisting of a longitudinally-mounted engine that will spin the front wheels and an electric motor that will put the rear wheels into motion. Odds are the motor will be capable of powering the crossover on its own, too. Most of the powertrain components will come from Peugeot. CMP wasn't designed for hardcore off-roading, so we're expecting more of a shrunken Renegade for the boulevard than a downsized Wrangler for the trail. Fiat will build Jeep's smallest model in Tychy, Poland, in a factory that currently churns out the Fiat 500 and the Lancia Ypsilon. Production is tentatively scheduled to start in 2022, and it's too early to tell if we'll see the crossover in America. Its pocket-sized dimensions might keep it away from our shores. It will certainly increase Jeep sales on the European market, where models that sell relatively well in the United States regularly post dismal sales figures. For example, the Grand Cherokee is a seen as a leviathan of a family hauler and the Wrangler is heavily taxed. Peugeot's CMP platform will allegedly underpin the production version of the Alfa Romeo Tonale concept, too. Pegged below the Stelvio, the crossover was originally developed on the Renegade's bones — some sources claim that's still the case, and Alfa Romeo hasn't shed light on the matter. Reportedly, Fiat will later get a CMP-based car.

The Chrysler brand could be axed under Stellantis management

MILAN — While running NissanÂ’s North American operations from 2009 to 2011, Carlos Tavares had a reputation for closely watching costs with little tolerance for vehicles or ventures that didnÂ’t make money. Experts say that means Tavares, currently the head of PSA Group, is likely to follow that blueprint when he becomes leader of a merged PSA and Fiat Chrysler Automobiles. The low-performing Chrysler brand might get the axe as could slow-selling cars, SUVs or trucks that lack potential. Already the companies are talking about consolidating vehicle platforms — the underpinnings and powertrains — to save billions in engineering and manufacturing costs. That could mean job losses in Italy, Germany and Michigan as PSA Peugeot technology is integrated into North American and Italian vehicles. “You canÂ’t be cost efficient if you keep the entire scale of both companies,” said Karl Brauer, executive analyst for the iSeeCars.com auto website. “WeÂ’ve seen this show before, and weÂ’re going to see it again where they economize these platforms across continents, across multiple markets.” Shareholders of both companies are to meet Monday to vote on the merger to form the worldÂ’s fourth-largest automaker, to be called Stellantis. The deal received EU regulatory approval just before Christmas. Tavares, who for years has wanted to sell PSA vehicles in the U.S., wonÂ’t take full control of the merged companies until the end of January at the earliest. He likely will target Europe for consolidation first, because thatÂ’s where Fiat vehicles overlap extensively with PSAÂ’s, said IHS Markit Principal Auto Analyst Stephanie Brinley. Europe has been a money-loser for FCA, and factories in Italy are operating way below capacity — a concern for unions, given FiatÂ’s role as the largest private sector employer in the country. “We are at a crossroads,Â’Â’ said Michele De Palma of the FIOM CGIL metalworkersÂ’ union. “Either there is a relaunch, or there is a slow agonizing closure of industry, in particular the auto industry, in Italy.” ItalyÂ’s hopes lie with the luxury Maserati and sporty Alfa Romeo brands, but De Palma said investments are needed to bring hybrid and electric technology up to speed. FiatÂ’s Italian capacity stands at 1.5 million vehicles, but only a few hundred thousand are being produced each year. Most factories were on rolling short-term layoffs due to lack of demand, even before the pandemic.