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Chrysler uses Super Bowl spots to honor troops, farmers

How do you follow up such revered and successful ads as Chrysler's last two Super Bowl commercials? Imported from Detroit and Halftime in America should be given credit for giving the automaker's public perception a complete overhaul after its rescue from the brink with taxpayer money. What next, then?
We just found out during Super Bowl XLVII. This year Chrysler went with two commercials, one for Jeep and the other Ram. The two-minute-long Jeep commercial, called Whole Again, is narrated by Oprah Winfrey and presented as an open letter to the service men and women of America, simply expressing admiration for what they do - poignant message coming from a company whose history is so entwined with that of the military's.
The Ram commercial, called Farmer, honors the agricultural backbone of this country. Its soundtrack is a speech entitled "So God Made a Farmer" given by the famous radio broadcaster Paul Harvey, which plays over a slideshow of original photography commissioned by Ram. The images, of course, focus on farming and the people who do it for a living, and there's a few Ram trucks in there, as well.

From Maseratis to rental cars | Autoblog Podcast #511

On this week's podcast, Mike Austin and David Gluckman are in a huddle room (again), because the studio was already taken (again). We talk about the all-wheel-drive Dodge Challenger GT (again), as well as the Jeep Wrangler, Maserati Levante, Miata RF (again), and then David waxes poetic on mediocre rental cars (or similar). The episode wraps up with the traditional doling out of Spend My Money buying advice, with some input from an S2000 owner on advice discussed last time. The rundown is below. Remember, if you have a car-related question you'd like us to answer or you want buying advice of your very own, send a message or a voice memo to podcast at autoblog dot com. (If you record audio of a question with your phone and get it to us, you could hear your very own voice on the podcast. Neat, right?) And if you have other questions or comments, please send those too. Autoblog Podcast #511 Topics and stories we mention Dodge Challenger GT Jeep Wrangler Unlimited Maserati Levante Mazda MX-5 Miata RF Used cars! Rundown Intro - 00:00 What we're driving - 06:11 Spend My Money - 32:45 Total Duration: 55:30 Get The Podcast iTunes – Subscribe to the Autoblog Podcast in iTunes RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Feedback Email – Podcast at Autoblog dot com Review the show on iTunes Podcasts Dodge Jeep Maserati Mazda Nissan mazda mx-5 rf dodge challenger gt

Jeep and Alfa Romeo join the already exotic Italian police force

Police departments in Italy are blessed with some of the most iconic cop cars on the planet. Where else will you see a pale blue Lamborghini Huracan LP 610-4 emblazoned with "Polizia" on the road? FCA decided they couldn't let Lamborghini steal the show and have handed over the first Jeep Renegade and Alfa Romeo Giulietta to the Police Academy in Rome. FCA is also loaning two Alfa Romeo Giulia Veloces that will join the two Giulia Quadrifoglios medical cars that are already in service. The Renegade is an four-wheel drive Italian-spec model with a 2.0-liter, 120 horsepower inline four-cylinder engine that we don't get in the United States. The current Giulietta is a small-hatchback that isn't sold in America. On the other hand, the new Giulia and its 280 horsepower turbocharged inline-four and the Q4 all-wheel drive system goes on sale next month. In polizia guise, it's one of the most formidable and beautiful pursuit vehicles on the road. FCA is no stranger to police cars and supplies Dodge Charger Pursuits to fleets all across the US. We spent some time in one a while back and learned all the pros and cons of driving a black and white cruiser. Related Video: Featured Gallery FCA Italian Polizia Cars View 10 Photos News Source: FCA Alfa Romeo Jeep SUV Off-Road Vehicles Police/Emergency Performance Sedan police car alfa romeo giulia jeep renegade