2013 Jeep Wrangler Unlimited Rubicon Sport Utility 4-door 3.6l Lifted Plus Xtras on 2040-cars

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2014 Jeep Cherokee marketing launches with 'Built Free' commercial

Now that the 2014 Cherokee is finally on its way to dealerships, Jeep is starting its marketing blitz for its new crossover, beginning with this 60-second TV spot, called Built Free, that premieres today. Set to a Bob Dylan recording, the ad spot discusses something we can all relate to - the feeling of being too busy and too cooped up with everyday tasks to really get out there and explore the world. But as Jeep says in the commercial, "You're still here. And you're still you. The horizons haven't gone anywhere."
Autoblog spoke to Kim Adams-House, head of marketing for the Jeep brand, who explained that this Built Free spot is "an anthemic piece" that "sparks the conversation" for the new Cherokee. As you'll notice, none of the new Jeep's features - its off-road systems, nine-speed automatic transmission, etc. - are mentioned in the ad, but Adams-House says that future marketing "will speak to more" of the CUV's highlights. Following this 60-second spot, 30-second commercials will launch that talk about some of the specific product features.
When asked if the Built Free campaign will include any throwbacks to the original Cherokee, Adams-House told Autoblog that while "we love that vehicle," the new spots are intended to carve out "a unique space for Cherokee in our product portfolio and marketplace." On that same note, don't expect any other Jeep vehicles to get the Built Free treatment. Adams-House said that while this ad "does resonate overall with the brand," it is solely intended to promote the new Cherokee.

Next Jeep Wrangler spotted with 8-speed and EcoDiesel

Although it may not look like it, there are big changes coming to the next-generation Wrangler. The 2018 model will use aluminum for weight savings, spawn a pickup version, and offer new engines. This latest set of spy images brings confirmation of two new powertrain items. The spy photos below show a Wrangler mule with the current interior and an eight-speed automatic shifter fitted in place of the old five-speed unit. (There's a comparison photo in the gallery.) The shifter design matches that of the refreshed Dodge Charger and Challenger; the final Jeep version is likely to differ, but this clearly indicates what kind of transmission is underneath. Chrysler builds eight-speed automatics from a ZF design and also uses some transmissions built by ZF. View 4 Photos While it's not visible in the photos, the unmistakable sound of a diesel was heard coming from this Jeep. The EcoDiesel V6 is expected to be available alongside a new turbocharged four-cylinder engine that is rumored to have the code name "Hurricane." The turbo four may completely replace the current gas V6 or be offered in addition. There's a good chance the eight-speed will also be paired with the Hurricane engine, since improved fuel economy is a goal for the new model across the board. We don't yet know whether a manual transmission will be offered again, but it's a pretty good bet for one of the gas engines since many diehard off-roaders prefer the ultimate control. Related Video: Featured Gallery 2018 Jeep Wrangler Detailed Spy Photos View 18 Photos Spy Photos Jeep SUV Off-Road Vehicles jeep wrangler unlimited

FCA recalls over 200k Jeep Cherokees for windshield wiper static

Fiat Chrysler Automobiles is issuing a recall for over 200,000 versions of the 2014 Jeep Cherokee due to a problem with static buildup disabling the windshield wipers. FCA has identified 158,671 units in the United States. Another 18,366 vehicles are estimated to be affected in Canada, a further 3,582 in Mexico, and 26,049 outside of North America. The problem, according to the first statement below, results from static building up if the wipers are operated in dry conditions. The static could mess with the wipers' control module, rendering them disabled. To fix the problem, dealers will be instructed to install a ground strap to the module. In parallel, FCA is also offering incentives to the owners of certain trucks that were subject to recall but for which remedies were not immediately available. To encourage those owners to bring their older vehicles in for the required service, the automaker will disperse $100 prepaid cards for use at their discretion. The program is offered to owners of certain model year Jeep Grand Cherokee, Jeep Liberty, Chrysler Aspen, and Dodge Durango sport-utility vehicles, as well as certain Dodge Dakota and Ram trucks. Owners of the affected Grand Cherokees will have the option instead to take a $1,000 consideration toward the purchase of a new vehicle or for parts and service. The offers are only being extended under certain specific criteria, though. So if you think that could be you, you'll want to read through the conditions in the second announcement below. STATEMENT: CONTROL MODULE August 31, 2015 , Auburn Hills, Mich. - FCA US LLC is recalling an estimated 158,671 SUVs in the U.S. to help protect their control modules from static buildup that may potentially disable the vehicles' windshield wipers. An investigation by FCA US discovered static buildup may occur if the vehicles' windshield wipers are activated during dry conditions. Significant static buildup may affect a control module that powers the wipers. The Company is unaware of any related injuries or accidents. Affected are model-year 2014 Jeep Cherokee SUVs. An estimated 18,366 vehicles will be recalled in Canada, as will an estimated 3,582 in Mexico and 26,049 outside the NAFTA region. Dealers will install a ground strap to the control module to eliminate the potential for static buildup. Customers will be advised when they may schedule service, which will be performed at no cost.