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Hybrid and Electric Jeeps, Fiats, and Alfa Romeos to be built in Poland

WARSAW - Fiat Chrysler will invest more than $200 million in its plant in Tychy in Poland, where new hybrid and electric Jeep, Fiat and Alfa Romeo models will be built, Deputy Prime Minister Jaroslaw Gowin said on Tuesday. The investment comes as a boost to emerging Europe's largest economy, which is hoping a switch to electric vehicles can help its auto sector catch up with regional rivals including the Czech Republic and Slovakia. "Modern, hybrid and electric cars of the Jeep, Fiat and Alfa Romeo brands will start to leave the factory in Tychy in 2022," Gowin wrote on Twitter. Gowin said there could be further investment in the plant in future but gave no details. Fiat Chrysler, which is planning a $38 billion merger with French rival PSA to create the world's No.4 carmaker, said in a statement that early preparations for the expansion and modernization of the plant started in late 2020. The plant in Poland's industrial southern region of Silesia is one of the company's largest and currently employs around 2,500 people. Fiat Chrysler confirmed that new hybrid and electric Jeep, Fiat and Alfa Romeo models would be built in Tychy. It said the aim was to start mass production of the first of the three new passenger car models for the group's brands in the second half of 2022. Under a 2018-2022 plan, FCA pledged to invest 9 billion euros in electrification as part of investment plans totaling 45 billion euros. (Reporting by Alan Charlish and Agnieszka Barteczko in Warsaw, Silvia Recchimuzzi in Gdansk; editing by Jason Neely and Susan Fenton) Auto News Government/Legal Green Plants/Manufacturing Alfa Romeo Fiat Jeep Green Automakers Electric Future Vehicles Hybrid

Jeep celebrates with 75th anniversary editions [w/video]

Jeep is celebrating its 75th anniversary this year. That's one heck of a milestone, and it's celebrating with a special edition. Not just one special edition, either. The all-American off-road brand has wheeled out six – one for each model in its lineup. Though the specifications for each of these 75th Anniversary Edition specials differs from model to model, they each feature an available green paintjob, wheels in a low-gloss bronze finish, orange trim, interiors upholstered in a unique mesh fabric, and (of course) special badges inside and out. They also each feature some manner of open-air aperture, from the fully convertible roof on the Wrangler through the fabric roof panel on the Renegade to the more conventional power sunroofs on the Cherokee, Grand Cherokee, Compass, and Patriot. The shades of green paint depend on the model. The Compass, Patriot, Cherokee, and Grand Cherokee offer Recon Green, the Renegade a brighter Jungle Green, and the Wrangler and Wrangler Unlimited can be had in Sarge Green. If you don't dig the verde approach, you can still order yours up in a different color. The Wrangler special naturally comes the most prepared for off-road duty, packed with rock-crawling equipment like Dana axles with a choice of axle ratios. For more details, you'll want to delve into the press release below, and for a closer look you can scope them out in the accompanying image gallery and video footage. The 75th Anniversary editions are set to hit dealers within the next few months, with prices starting at $22,475 (plus $995 destination) for the Patriot. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. THE JEEP® BRAND CELEBRATES 75 YEARS OF LEGENDARY HISTORY WITH FULL LINEUP OF NEW SPECIAL-EDITION MODELS - New 75th Anniversary models available across entire Jeep® lineup - Special-edition vehicles feature unique available Jeep Green exterior, Satin Bronze wheels, Bronze and Orange exterior accents, unique interiors, open-air freedom and 75th Anniversary badging - Available in Jeep dealer showrooms first quarter 2016 January 6, 2016 , Auburn Hills, Mich. - Born in 1941, the Jeep® brand celebrates 75 years of 4x4 leadership, military history, and open-air freedom and adventure in 2016. As a tribute to this diamond anniversary celebration, Jeep is creating distinctive, 75th Anniversary special-edition models of each vehicle in its lineup.

Jeep leads list of 25 most patriotic brands

It's not unusual to feel extra patriotic this time of year, what with the Fourth of July being today and all. As if to celebrate, New York-based research firm Brand Keys conducted a study among 4,500 consumers about what brands they find to be the most patriotic. According to the Detroit Free Press, Jeep took top honors in this study, besting other American stalwart brands including Coca-Cola, Levi's and Hershey's.
Interestingly, the only other automotive brand to make the list was Ford, in the 16th spot (motorcycle fans take note - Harley-Davidson claimed the No. 13 slot). This means consumers found Jeep to be more patriotic than any of the brands in the General Motors portfolio, including Chevrolet, which has long used American themes in its advertising over the decades.
According to Brand Keys, Jeep came in "with a score of 98 out of 100 on a scale representing consumers' emotional engagement expectations," the Detroit Free Press reports. Be sure to read the report to scan the entire Top 25 list for yourself.