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Jeep launches new ad with unreleased Michael Jackson track

We've recently heard much about how Fiat-Chrysler CEO Sergio Marchionne plans to pump up the volume on Jeep sales, inaugurating new models and global dealerships. But that's the stuff outlined in five-year plans; right now, advertising and special editions are at the fore, and the late Michael Jackson, too. Jeep has begun airing two commercials to push its Altitude Editions, Call of Summer and Lovers of the Game, that feature the song "Love Never Felt So Good" from Jackson's upcoming album of new music.
A little more star power - and timely, too - comes from Cleveland Cavaliers point guard Kyrie Irving. While Call of Summer features a few short shots of the former Rookie of the Year and two-time NBA All-Star, Lovers of the Game is all about his white Wrangler Altitude Edition and wrangling shots. You can watch both spots below, and if you want to hear the rest of the music track before the album hits, you can download it from iTunes.

164K Jeep Cherokees recalled to protect liftgate from moisture

FCA is recalling 164,003 examples of the 2014 and 2015 Jeep Cherokee because moisture can damage the power liftgate controls on models that are equipped with that feature. Regionally, this includes 99,436 of them in the US, 13,195 in Canada, 2,406 in Mexico, and 48,966 outside of NAFTA. The problem came to light after the automaker started investigating a fire in one of the SUVs. There were no injuries, though. According to FCA US' research, the power hatch's control module potentially can be exposed to water. This can cause a short circuit and possibly a fire, as in this case. Until the issue is repaired, the company is advising owners to keep the cargo area dry on Cherokees equipped with this feature. To fix things, dealers will install a shield around the controls to protect them from moisture and will replace any modules showing exposure to water. Statement: Water-Shield Installation June 24, 2015 , Auburn Hills, Mich. - FCA US LLC is voluntarily recalling an estimated 99,436 SUVs in the U.S. to install shields that protect their power liftgate control modules, and related components, from moisture. FCA US LLC began an investigation after learning of a reported vehicle fire. The probe revealed power liftgate control modules in certain SUVs may be inadvertently exposed to water. This may cause a short-circuit, creating a fire hazard. However, the Company is unaware of any related injuries or accidents. The campaign affects model year 2014 and 2015 Jeep Cherokee SUVs, but is limited to vehicles equipped with power liftgates. An estimated 13,195 customers are affected in Canada, along with an estimated 2,406 customers in Mexico and 48,966 outside the NAFTA region. The estimated total recall population is 164,003. All affected customers will be advised when they may schedule service. If the modules show signs of water exposure, they will be replaced. All recall-related work will be performed free of charge. In the interim, the cargo areas of 2014-15 Cherokees equipped with power liftgates should be monitored and kept dry. Customers with questions may call the FCA US Customer Information Center at 1-800-853-1403.

Sergio rethinks FCA-GM merger idea, dismisses critics

After many public overtures, Fiat Chrysler Automotive CEO Sergio Marchionne has claimed his company won't be making a hostile takeover bid for General Motors. This is despite widespread speculation that FCA's desire to merge was motivated by its allegedly dire situation. As one unnamed GM exec who spoke to Automotive News earlier this year put it, "Why should [GM] bail out FCA?" "We are not choking. We are in relatively decent shape," Marchionne told journalists attending an FCA shareholder meeting in Amsterdam, AN reports. "We have been publicly rebuffed, we have been rejected and you cannot force these things. I don't want to. At the moment, we have no intention to do anything hostile." Instead of focusing on merging with GM, or any other partners for that matter, FCA will refocus on implementing its ambitious five-year investment plan, which would see it dump $52 billion into its various brands, with a particular focus on Alfa Romeo, Maserati, and Jeep. So far the attempt has largely been unsuccessful, especially as it relates to the Italian brands. Earlier this week, additional reports emerged that claimed Alfa was pushing back the Giulia and an unnamed CUV while reassigning resources to updated versions of the Giulietta and MiTo hatchbacks. This is not the first time we've heard about trouble for the Giulia, of course. For Masearti, though, it was the first we'd heard of delays for Alfieri sports car, which allegedly won't appear in 2016, as promised. We can expect a proper breakdown of FCA's adjusted plans when Marchionne and Company reveal an updated product slate next month. Related Video: The video meant to be presented here is no longer available. Sorry for the inconvenience. News Source: Automotive News - sub. req.Image Credit: Paul Sancya / AP Alfa Romeo Chrysler Fiat GM Jeep Maserati Sergio Marchionne FCA