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Project Trail Force Jeep Wrangler goes to SEMA, then to a lucky winner

Extreme Terrain is an aftermarket parts company focused on the Jeep Wrangler. Partly just because it's a really cool thing to do, and probably having something to do with Jeep's upcoming 75th anniversary, Extreme Terrain found some dance partners to help work up a special 2015 Wrangler Rubicon that it will show off at the Bantam Jeep Heritage Festival in Butler, PA, then at SEMA in November, where it will be given away. Extreme worked with Barricade Off-Road and Kevin Tetz from the Spike show Trucks! to build the Wrangler it calls Project Trail Force. There is more than $24,000 worth of aftermarket gear on it, starting with the Ripp centrifugal supercharger that pumps an additional 140 horsepower into the 3.6-liter V6. It's got a 3.5-inch lift kit from Rock Krawler, Dana 44 axles strung between 37-inch BFG tires, Barricade bumpers, a 9,500-pound winch, fender flares, rock sliders, a 50-inch LED light bar above the windshield, LED spotlights on the A-pillars, and seven-inch KC Hilites headlights. Rugged Ridge worked over the inside with upgrades like all-terrain floor and cargo liners, plus seat covers, and a new navigation system with a back-up camera. If you want to win it, you can enter the contest at Extreme Terrain once every week until Oct. 23. The winner gets flown to SEMA to have Kevin Tetz hand the keys over. If you just want to see it, you can head to PA for that heritage festival. The Project Trail Force will also lead a Jeep parade that could set a Guinness World Record. The press release below has a lot more info on the build. Good luck. EXTREMETERRAIN AND BARRICADE OFF-ROAD TO UNVEIL THEIR FULLY-BUILT 2015 JEEP WRANGLER AT BANTAM JEEP FESTIVAL ExtremeTerrain.com and Barricade Off-Road teamed up to build a $73,000+ 2015 Jeep Wrangler Rubicon to be given away to a lucky winner at the 2015 SEMA Show • Giveaway Link: http://www.extremeterrain.com/jeep-wrangler-project-trailforce-giveaway.html • Video: https://www.youtube.com/watch?v=jsO6fxVq6kI MALVERN, Pa. (June 12, 2015) – ExtremeTerrain, a leader in providing aftermarket Jeep Wrangler parts, along with rugged, enthusiast-driven Jeep Wrangler aftermarket armor and accessories manufacturer Barricade Off-Road, today unveiled a fully-built 2015 Jeep Wrangler Rubicon dubbed Project Trail Force at the Bantam Jeep Heritage Festival in Butler, PA.

Work at a Chrysler dealership, get free college education

The cost of a college education in the US can put a student tens (hundreds, in some cases) of thousands of dollars into debt. FCA US wants to give its dealership employees a leg up, though, and the automaker is now offering a completely free education to them through a partnership with Strayer University. The workers can take any of the college's classes online or on campus through program called Degrees@Work. Currently, the offer is only available to employees Chrysler, Jeep, Dodge, Ram and Fiat dealers in the automaker's Southeast region, which includes Florida, Georgia, South Carolina, North Carolina, Alabama and Tennessee. However, a national expansion will happen before the end of the year, Strayer spokesperson Cristina Henley tells Autoblog. The program will cover all of the students' expenses, including their books, according to Henley. FCA US sees this partnership as a way to improve the talent of its workforce, retain employees longer and possibly attract people wanting to take advantage of this free education. "Many of our dealers have expressed concern over the availability of talent to fill open positions due to business growth and turnover in their stores, especially in metro markets," Al Gardner, the company's Head of Dealer Network Development, said in the Degrees@Work announcement. Strayer has about 40 programs available, including in business administration, accounting, marketing, and more, and the university offers associate's, bachelor's, and master's degrees. It will also give FCA US employees credit for their work experience to get them a diploma even more quickly. FCA US Dealers to Offer Employees No-Cost, No-Debt College Education FCA US teams with Strayer University to develop first-of-its-kind dealer program Degrees@Work program open to all employees of participating dealerships Employees can earn no-cost, no-debt degree through Strayer University All Chrysler, Jeep®, Dodge, Ram and FIAT dealerships may participate First phase of program rollout begins with dealers in the FCA US Southeast Business Center National rollout expected later this year May 4, 2015 , Auburn Hills, Mich. - Employees of Chrysler, Jeep®, Dodge, Ram and FIAT dealerships will have the unique opportunity to earn a no-cost, no-debt college degree through Strayer University's Degrees@Work program, developed in collaboration with FCA US LLC. FCA US is the only company in the automotive industry to offer the program.

GMC wants to target Jeep with compact crossover

GMC execs might consider adding a Jeep competitor to the range, but rather than new rumors of a Wrangler-fighter, this time the Professional Grade brand could go after the Renegade. Division boss Duncan Aldred would like to broaden the brand's lineup with a subcompact crossover. "I keep telling everyone, 'How can General Motors' truck brand not be in the fastest-growing segment in the industry, an SUV segment," he said to Automotive News but wouldn't confirm whether the model was under development. General Motors already offers small crossovers like the Chevrolet Trax and Buick Encore, but the CUV segment in general continues to drive auto sales in the US. Adding a similarly sized GMC to the mix might increase the automaker's volume by appealing to different customers. "A GMC buyer is very different from a Buick buyer. This is like comparing the Fiat 500X to the Jeep Renegade. They are very similar but appeal to different people," Dave Sullivan, Product Analysis Manager at AutoPacific, told Autoblog. Aldred started the speculation about a Wrangler-fighting model in an interview in late 2014, and the company reportedly even raised the idea of an offroad-focused vehicle to dealers to see how they reacted. The development process was only in the very early planning stages, but the brand considered using Hummer for a little of the new product's inspiration. Aldred later suggested to journalists the possibility of adding a compact or midsize SUV to the GMC range in the next 10 years to appeal to more buyers. He didn't comment directly on the possibility of the Wrangler-challenger at the time beyond saying: "I can't confirm that ... everything's on the table." Related Video: