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Weekly Recap For 7.8.16 | Autoblog Minute

Senior Editor Greg Migliore recaps the week in automotive news, including a look at the new V12 hypercar coming from Aston Martin and Red Bull Racing. Aston Martin Jeep Autoblog Minute Videos Original Video autos Red Bull Racing hypercar am-rb 001

Weekly Recap: Matthew McConaughey's star shines brightly for Lincoln

The commercials were a little strange at first, but the ensuing spoofs were hilarious. And all jokes aside, Matthew McConaughey has made a difference for Lincoln. Advertisements starring the Oscar winner launched in September, and the results have been impressive. The number of customers clicking on Lincoln.com to check out the MKC – the crossover McConaughey pitched – has tripled since the ads began airing, a spokesman told Autoblog. They also generated 4.4 million views on YouTube and spawned parodies by Ellen DeGeneres, Conan O'Brien, South Park and Jim Carrey on Saturday Night Live, which racked up another 15 million views. Most importantly, Lincoln's sales have increased 15 percent through November, helped significantly by the strong launch of the MKC. Without the addition of the MKC, Lincoln's sales would have been essentially flat last year. The MKC has received solid reviews from consumers and the press, though it has had several recalls. "The overwhelming response to the MKC campaign sparked truly great awareness for Lincoln," Andrew Frick, Lincoln group marketing manager, said in a statement. Now Lincoln has launched another round of spots, which kicked off New Year's Day during college football bowl games. This time, McConaughey is hawking the MKZ sedan and its hybrid sibling. The spots, called Diner and Balance, use the same artistic formula as the earlier ads, with McConaughey intoning seriously about the cars in dramatic settings. They were shot over two days in Los Angeles and were directed by Nicolas Winding Refn, a Danish filmmaker who directed the 2011 move, Drive. The ads continue Lincoln's multiyear deal with McConaughey, who has said he's been long been interested in the brand. He starred in the 2011 thriller, The Lincoln Lawyer, as a defense attorney who worked out of a Town Car, though that was before his deal with Lincoln. In one of the earlier ads, McConaughey claims: "I've been driving a Lincoln since long before anybody paid me to drive one. I didn't do it to be cool. I didn't to it to make a statement. I just liked it." That sentiment appears to have worked for the MKC's launch, and with this new advertising blitz, Lincoln hopes it carries over to the MKZ. Other News And Notes Infiniti Q30 spied in winter testing Infiniti is continuing development work on the Q30 small crossover, and we've recently captured it during winter testing.

Jeep celebrates with 75th anniversary editions [w/video]

Jeep is celebrating its 75th anniversary this year. That's one heck of a milestone, and it's celebrating with a special edition. Not just one special edition, either. The all-American off-road brand has wheeled out six – one for each model in its lineup. Though the specifications for each of these 75th Anniversary Edition specials differs from model to model, they each feature an available green paintjob, wheels in a low-gloss bronze finish, orange trim, interiors upholstered in a unique mesh fabric, and (of course) special badges inside and out. They also each feature some manner of open-air aperture, from the fully convertible roof on the Wrangler through the fabric roof panel on the Renegade to the more conventional power sunroofs on the Cherokee, Grand Cherokee, Compass, and Patriot. The shades of green paint depend on the model. The Compass, Patriot, Cherokee, and Grand Cherokee offer Recon Green, the Renegade a brighter Jungle Green, and the Wrangler and Wrangler Unlimited can be had in Sarge Green. If you don't dig the verde approach, you can still order yours up in a different color. The Wrangler special naturally comes the most prepared for off-road duty, packed with rock-crawling equipment like Dana axles with a choice of axle ratios. For more details, you'll want to delve into the press release below, and for a closer look you can scope them out in the accompanying image gallery and video footage. The 75th Anniversary editions are set to hit dealers within the next few months, with prices starting at $22,475 (plus $995 destination) for the Patriot. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. THE JEEP® BRAND CELEBRATES 75 YEARS OF LEGENDARY HISTORY WITH FULL LINEUP OF NEW SPECIAL-EDITION MODELS - New 75th Anniversary models available across entire Jeep® lineup - Special-edition vehicles feature unique available Jeep Green exterior, Satin Bronze wheels, Bronze and Orange exterior accents, unique interiors, open-air freedom and 75th Anniversary badging - Available in Jeep dealer showrooms first quarter 2016 January 6, 2016 , Auburn Hills, Mich. - Born in 1941, the Jeep® brand celebrates 75 years of 4x4 leadership, military history, and open-air freedom and adventure in 2016. As a tribute to this diamond anniversary celebration, Jeep is creating distinctive, 75th Anniversary special-edition models of each vehicle in its lineup.