1984 Jeep Cj7 No Reserve Laredo 4x4 6 Cylinder Automatic Cj Like Wrangler on 2040-cars

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25,000 Jeep Grand Cherokee, Dodge Durango SUVs recalled over brake feel

Chrysler has announced that it is recalling over 25,000 Jeep Grand Cherokee and Dodge Durango SUVs from several markets over concerns about brake feel under hard braking. The affected models are from the 2012 and 2013 model years, although the actual dates of production aren't available. 18,700 are in the US, while 825 are in Canada, 530 are in Mexico and a further 5,200 outside of North America.
According to a statement, Chrysler was informed of the issue by a component supplier for the Ready Alert Braking system, which primes the brakes in anticipation of an emergency stop. A component in the system was restricting the flow of brake fluid too much.
As Chrysler is quick to point out, the way the brakes functioned was in compliance with regulations and there are no reported cases of drivers losing braking power. Instead, the issue rests with what Chrysler calls a pedal feel that "was not consistent with customer expectations." So it would seem Chrysler is being proactive and fixing a problem not because there's a legal issue at work, but simply because it doesn't feel the way the manufacturer wants it to. Well done.

2014 Jeep Cherokee marketing launches with 'Built Free' commercial

Now that the 2014 Cherokee is finally on its way to dealerships, Jeep is starting its marketing blitz for its new crossover, beginning with this 60-second TV spot, called Built Free, that premieres today. Set to a Bob Dylan recording, the ad spot discusses something we can all relate to - the feeling of being too busy and too cooped up with everyday tasks to really get out there and explore the world. But as Jeep says in the commercial, "You're still here. And you're still you. The horizons haven't gone anywhere."
Autoblog spoke to Kim Adams-House, head of marketing for the Jeep brand, who explained that this Built Free spot is "an anthemic piece" that "sparks the conversation" for the new Cherokee. As you'll notice, none of the new Jeep's features - its off-road systems, nine-speed automatic transmission, etc. - are mentioned in the ad, but Adams-House says that future marketing "will speak to more" of the CUV's highlights. Following this 60-second spot, 30-second commercials will launch that talk about some of the specific product features.
When asked if the Built Free campaign will include any throwbacks to the original Cherokee, Adams-House told Autoblog that while "we love that vehicle," the new spots are intended to carve out "a unique space for Cherokee in our product portfolio and marketplace." On that same note, don't expect any other Jeep vehicles to get the Built Free treatment. Adams-House said that while this ad "does resonate overall with the brand," it is solely intended to promote the new Cherokee.

Key-swapping thieves steal Jeep Grand Cherokee SRT from FL dealer

Just a few weeks back, we reported on the theft of an Audi RS5 by a pair of creative thieves who managed to swipe the car's keys when the salesperson stepped away from their desk. Now, a Florida dealership is missing a Jeep Grand Cherokee SRT8 after some crooks switched the Jeep's keys with an identical, non-functioning set.
According to the report from local NBC affiliate WPTV, the men went in and spoke to a dealer about the Jeep. They walked outside, took a look at it, started it up and in the process managed to switch out the fobs. After doing their time with the salesperson, the thieves walked back out to the car, got in and drove away.
"I mean obviously, the way it was done, I think that they were professionals and they knew what they were doing," said Arrigo Jeep General Manager Joe Tufo. "The fact that they did it in broad daylight and switched the key fob and it was like it was nothing. That's what makes it unique," he added.