Xkr Convertible Loaded Fast We Finance on 2040-cars

Auto blog

Land Rover knows where you're going and how you want to get there

Land Rover makes some of the most capable SUVs on or off the road, and some of the most luxurious too. But the British automaker isn't about to rest on those laurels - not when every other automaker assaults its territory with sport-utes of their own. That's why Land Rover has been working so hard on nifty new technologies from a depth-sounder in the door mirror of the Range Rover Sport an augmented-reality head-up display that makes the whole front of the car virtually disappear.
JLR's newest tech may not be ground-breaking, but its integration promises to make driving around town that much easier. The system syncs with the driver's smartphone and uses all manner of parameters - including driver habits, weather and location as well as the presence of other passengers - to make the commute go as smoothly as possible. Get into the car and it'll set the seat and mirrors for you. No big deal, because lots of cars do that. But it'll also set up the nav system to take you to work and the sound system to play your favorite music. Okay, getting more interesting.
Get in with your kids and it'll know not only that you've got to drop them off at school first (or remind you to pack their gym bag if they've got soccer practice after school that day) but that they might not enjoy that Chumbawamba album you've been listening to since college and it'll play something it knows you'll all enjoy based on your listening history. Then it'll switch back to Tubthumping once the kids are out, remind you of your morning meeting and alert those you're scheduled to meet with if you get stuck in traffic while finding you a better route to get there, monitoring fuel levels all the while and telling you if you'll need to tank up before you reach your destination. It knows if you like calling your mother on the drive to work and will lower the air suspension to make it easier to hop out once you get there.

2017 Jaguar F-Type SVR First Drive

Jaguar's F-Type SVR has a special new exhaust. I drove the car in Monterey, California, where there's this tunnel right in the middle of town. You see where I'm going with this. The pipes attached to the "normal" F-Type R's supercharged 5.0-liter V8 is a flatulent riot, one of the most flamboyant wind sections in modern exhaust-dom. And then Jaguar's Special Vehicle Operations, the group of madmen responsible for the Project 7, comes along and rips it all out for the SVR. The room is needed for a rear diffuser, see. So a new system is fabbed using two fancy lightweight alloys, Inconel and titanium. A pair of mufflers sprout where one used to be. More. Better. Louder. Yes, all of that. Geez it's loud. And there's this tunnel, remember. Enter it and lift from the throttle, and it sounds as though there are some kids stowed away in the trunk tossing handfuls of M-80s out the back. "Big report" is what it'd say on the box if the F-Type SVR were a firework. It's dramatic, perhaps excessive. Scratch that – it's definitely excessive. This F-Type is only the second full-production effort from Jaguar Land Rover's SVO, the first being the Range Rover Sport SVR, and so it's also the first Jaguar SVR ever. Whereas that Range Rover combines quickness with surprising cross-country abilities, the F-Type SVR has a singular mission: Go faster. And so, with a tweak of the electronic limiter and some other fiddling, voila!, suddenly the coupe can reach a top speed of 200 mph. The convertible is not far behind at 195. Although there aren't many places in the world where you'll actually want to probe those max velocities, the engine's 575 horsepower and 516 pound-feet of torque are plenty to risk your license. The SVR adopts many of the engine improvements that hoisted the Project 7 to the same power level but bests that very special car's torque figure thanks mostly to new intercoolers. Remember, the regular F-Type R is only good for 550 hp. Only. What a world we live in. Aside from the added power, this is much more of a range-topping special trim than it is a significantly different model. Like the R, the SVR comes only with all-wheel drive and an eight-speed automatic transmission. Operating it in manual mode is more pleasant, in part because the paddle shifters behind the wheel are made out of aluminum instead of plastic like on other automatic F-Types.

Jaguar F-Type meets America in first TV spots

With its new "Your Turn" global ad campaign, Jaguar has introduced its 2014 F-Type to the world of broadcast media. The effort takes aim at the monied 25-54 demographic, which makes sense of Jaguar recently shacking up with the 2013 Playboy Playmate of the Year Raquel Pomplun and San Francisco NFL quarterback Colin Kaepernick. You'll also be seeing the new roadster on ESPN's SportsCenter, late night ABC talk show Jimmy Kimmel Live, the USA Network show Covert Affairs, the Sundance Channel and theaters, magazines and everywhere digital. On top of all that, a social media campaign includes a contest called #MyTurnToJag that will reward four winners with a custom drive in the new convertible.
You'll find the first two spots below, along with a press release on the roaring red marketing onslaught headed your way.