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Pivi Pro Jaguar Land Rover Infotainment Review | A massive improvement

Infotainment systems in Jaguar Land Rover products have irked us for a long while. They’re generally a good step — or several — behind other luxury automakers' infotainment systems in terms of features and looks. But the big problem has always been their functionality. Even right out of the gate, they exhibited an undue amount of lag and general bugginess. Pivi Pro is supposed to change all of that. ItÂ’s JLRÂ’s completely new-from-the-ground-up infotainment system that is quickly spreading across the companyÂ’s range of products. It features a new screen size and layout. Plus, the software itÂ’s running is vastly different from what we saw previously. Our Byron Hurd got a first taste of it with a number of JLR products in a short period of time and found it to be a big improvement. Now, weÂ’ve had a new Land Rover Discovery in the garage for a longer period to fully suss out the system. Will it hold up? Watch the video above for a quick tour, and keep reading for some more detailed thoughts. Before diving in too deep, you should know off the top that Pivi Pro is a massive improvement over JLR infotainment systems of old. There are still some issues, but the new systemÂ’s performance is exponentially better than what itÂ’s replacing. This is partly thanks to it now running off its own backup battery. This allows the whole system to load immediately upon startup, ensuring that you arenÂ’t sitting and waiting for items to populate after you press the start button.  The new 11.4-inch screen this software plays on is splendid to both look at and touch. ItÂ’s a super-high-resolution panel, and it takes to our inputs quickly and without protest. The new UI layout makes things easier and prettier, too. All of your important items are tucked into a panel on the left, making them super easy to find and select. Plus, a sticky “home” button means you can always find your way out of menus when youÂ’re done diving around. We dig the three-panel home screen and its minimalist style, but for those who might favor maximum functionality over a pretty home screen, you can replace this with rows of app icons. For those wanting to use their phones, there is indeed an in-car WiFi data plan available to buy. Plus, JLR newly allows you to connect two devices via Bluetooth instead of just one. Both Apple CarPlay and Android Auto are nicely integrated with this new system.

Evil Brits star in Jaguar's first-ever Super Bowl commercial

Chrysler's Imported from Detroit commercial from Super Bowl XLV is one of the most powerful car commercials in recent memory, and Jaguar is taking a similar approach - albeit with a more villainous spin - for its first-ever Super Bowl spot titled Rendezvous. While Chrysler and Eminem focused on hometown cheerleading, Jaguar is using its $8 million (the going rate for a 60-second commercial in this year's game) to play up the Hollywood tradition of typecasting a Brit as the bad guy.
In the spot highlighting the all-new F-Type Coupe, Jaguar looked to director Tom Hooper (the man behind movies like The King's Speech and 2012's Les Misérables), who filmed on location in London with British bad guy actors Mark Strong, Ben Kingsley and Tom Hiddleston. As the commercial implies, Brits make perfect bad guys with their style, sound and power, which are all traits evident in the F-Type.
The commercial will air in the fourth quarter of this Sunday's game, but you can watch it now in the video posted below. Jaguar has also included a press release as well as a second behind-the-scenes video showing how the ad was made.

Jaguar turns down offers to join V8 Supercars, questions AMG, Volvo participation

Rumors have swirled in recent weeks that Jaguar may be the next manufacturer to join the V8 Supercars racing series, made popular in Australia but now well-known in other parts of the world as well. Sadly, Jag's participation is not to be. In fact, it would be "insane," according to Jaguar Land Rover Asia Pacific Managing Director David Blackhall, for it to accept either of the two offers it has received to bring Jaguar into V8 Supercars.
Not only is Jaguar not interested in entering V8 Supercars, says Blackhall, it also fails to understand the recent entries from AMG and Volvo. "I don't know what it does for AMG to get flogged by a V8 Commodore week after week, but it's their brand, their issue. And the same thing will happen to Volvo to be honest."
Judging by Blackhall's statements to motoring.com.au, after not-so-serious consideration, the automaker decided the monetary commitment it would take to compete for wins would be more than any potential exposure would be worth, despite the fact that Jaguar has a 5.0-liter V8 to go along with what would seem to be a tailor-made rear-wheel-drive chassis. For what it's worth, one offer would have had Jaguar putting its name across an engine made by someone else, an option that was flatly turned down.