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Weekly Recap: Automakers rethink the definition of luxury

Variety is the spice of life, but it's becoming a prerequisite for luxury carmakers in the ultra-competitive US market. The Detroit Auto Show was strong evidence of this reality. It's not enough to offer attractive and well-appointed cars and SUVs anymore. Luxury brands that want to be competitive need to invest in everything from high-powered supercars to clever hybrids. To be relevant, you need to be green and mean – and everything in between. As General Motors product chief Mark Reuss said after the reveal of the 640-horsepower Cadillac CTS-V: "We are not leaving anything on the table." He was speaking for Cadillac, but he might as well have been speaking for the luxury car market. The CTS-V debuted in Detroit about an hour after Lexus surprised showgoers with the reveal of the RC F GT3 race car and then announced ambitious plans to return to competitive racing. That almost overshadowed the fact Lexus had just revealed another potent addition to its growing F line, the 467-hp GS F. View 20 Photos But for luxury brands, it's not just about maximum horsepower for well-heeled enthusiasts or decadent amenities for the Grey Poupon set. Strong competition from all corners has forced automakers to refine and expand their lineups in ways unforeseen even a few years ago. Case in point: Mercedes-Benz finally has an answer to the BMW X6, rolling out the GLE coupe in Detroit. The X6, which blends coupe-like styling cues with some of the functionality of an SUV, debuted in 2008. Back then it was a punchline, but seven years and more than 260,000 sales later, the X6's success has compelled Benz to respond. Mercedes – one of the strongest proponents of diesel technology – also debuted the C350 plug-in hybrid sedan, which promises a range of 20 miles on electricity, though fuel economy figures were not announced. The car pairs Mercedes' well-received 208-hp turbocharged four-cylinder with an electric motor for total output of 275 hp and 443 pound-feet of torque. Meanwhile, Infiniti will add the Q30 hatchback to its lineup by the end of the year, new president Roland Kruger reiterated in Detroit. It's expected to be joined by a crossover variant, and the additions will help strengthen Infiniti in the United States and abroad. "While we're expanding our product line, we're also expanding our market reach," he said. That's something echoed by Jaguar executives, who are preparing to launch the brand's first crossover, the F-Pace, in 2016.

Jaguar's Callum refutes two XJ bodystyle rumor

Not long ago, we relayed word from Edmunds that Jaguar was planning to split its next-generation XJ sedan into two bodystyles - one model that continued the ambitious design approach fostered with the current X351-based model, and another, more upright model to better appeal to China's conservative design sensibilities.
We expressed some cynicism in the idea, noting that such a strategy "might catch more profits for the marque, but it might also represent a setback to design head Ian Callum's vision for a thoroughly modern Jaguar portfolio." Callum has been quite insistent in his belief that Jag needs to be a forward-thinking brand in terms of design, and the two-model strategy seemed to conflict with that idea. We tried to get some comment from Callum at that time, but were unable to reach him.
As it turns out, our cynicism was well-placed. Autocar says that while the next XJ will continue to have two wheelbases, Callum has denied the two-model talk, saying flatly: "I can't see us doing two bodystyles. The cost would be enormous and the message inconsistent. You have to believe in what you produce and to do two bodystyles would undermine that."

Jaguar F-Pace SUV teased on YouTube [UPDATE]

UPDATE: Stuart Schorr, Jaguar Land Rover North America's VP of communications, reached out and explained that the Detroit section of the F-Pace video was recycled from the car's confirmation announcement at the 2015 North American International Auto Show, shown here. "There is 100 percent no subliminal message and Frankfurt is the debut location," Schorr told Autoblog. The story has been edited to reflect this information. With the Jaguar F-Pace slated to debut in less than 90 days, at the 2015 Frankfurt Motor Show, the teasers are starting to ramp up. That means videos like this, featuring Jaguar design master Ian Callum, which give us short, sweet peeks at the British brand's very first crossover. The big teasers come in the form of Callum's drawings of the F-Pace, combined with short clips of its headlights and taillights as it zooms around the streets of downtown Detroit. That said, none of the images shown are so dramatically different from the C-X17 Concept, the vehicle that previewed the production model and makes an appearance here. We aren't really sure why the Motor City features in the teaser, considering the F-Pace is being unveiled in Germany, but one of the final sequences sees a set of taillights streak past Cobo Center, home of the annual Detroit Auto Show. It's a weird decision to be sure, and leaves us wondering just how much truth there is to reports of the Frankfurt debut. Why would Jag make such a decision if the D weren't going to play some role in the car's future? Take a look at the video up top, and let us know what you think of Jag's first F-Pace teaser. Is there any particular design detail we missed? What do you think of the potential Detroit connection? Head into Comments and let us know.