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Jos? Mourinho shares his fear in Jaguar F-Type R Coupe spot

Jaguar is in the middle of an image makeover. It wants people to know that it makes more than just big, comfy luxury cars. Underneath that there is an edge. In its recent ads, the company wants to be associated with a more tailored, witty form of villainy. The next step is showing that it's also fearless.
Many Americans might not be familiar with José Mourinho, but he's one of the premier soccer, or football, coaches in the world. He's nicknamed "The Special One." Mourinho worked his way up from an assistant coach to lead small teams but eventually took over international heavyweights like Real Madrid and Chelsea.
In a new ad for the Jaguar F-Type R Coupe, Mourinho talks about what it means to be afraid. You might think such successful people overcome their fears, but successful men are driven it, he claims. But being scared doesn't make a man weak - it makes him dangerous. Scroll down to understand what Mourinho is talking about and get an earful from the wonderful exhaust of the R Coupe.

2019 Jaguar I-Pace pricing announced, starting at $70,495

The Jaguar I-Pace electric vehicle arrives in the United States later this year with a starting price of $70,495, including destination, putting it head-to-head with luxury EV rivals like the Tesla Model S sedan and Model X crossover. Jaguar's fully-electric crossover is powered by two electric motors, one at the front and another at the rear, with the battery pack nestled in an underfloor, positioned in-between the front and rear axles. This powertrain not only provides the all-wheel-drive I-Pace with a low center of gravity and perfect 50:50 weight distribution, it delivers a total of 394 horsepower and 512 pound-feet of torque. According to Jaguar's stopwatch, the I-Pace accelerates from 0 to 60 mph in only 4.5 seconds and has a top speed of 124 mph. That lives up to the performance level a customer expects from Jaguar – not to mention being a match for the straight-line speed of Tesla's offerings at this price range. It should be noted, however, that despite aligning on price and performance with models S and X, the I-Pace is a bit closer in size to the Model 3. As we've already noted, the Jaguar's 90-kWh lithium-ion battery pack provides a useful range of up to 240 miles between charges. When you're running low on juice, a 100-hW DC fast charger will provide 80 percent of range in only 40 minutes. That's still a considerable amount of time compared to filling up with gasoline, though it's much better than the hours-long wait EVs usually required only a few years ago. Plugging in at home does require more patience, however. Using a 230-volt, 32-amp Level 2 home-charger requires just over 10 hours to recharge your I-Pace. Three trim levels are offered: S, SE, and HSE. There will also be a fully-loaded, one-year-only "First Edition" based on the HSE trim level, which carries a price of $86,895. In fact, it's very easy to start adding options – and a heftier tab – onto the base price of the I-Pace. Available safety features on the entry-level model include blind-spot assist, adaptive cruise control with steering assist, high-speed emergency braking, and a 360-degree surround-view camera. The First Edition model is pretty much the upper limit of I-Pace pricing, and comes fitted with all those safety features, along with a full leather interior, 20-inch alloy wheels, a 15-speaker Meridian surround sound stereo, and premium LED headlights. It's worth noting that Jaguar includes a substantial 8-year/100,000-mile battery warranty with each I-Pace.

Jaguar Land Rover won't get a bailout from the UK

Bailout talks between Jaguar Land Rover and Tata Steel with the UK government have ended, leaving both firms to rely on private financing to overcome the impact of coronavirus on business, the Financial Times reported on Friday. The report said that talks for an emergency funding fell through as Jaguar Land Rover (JLR) did not qualify for taxpayer support. It is the luxury car unit of India's Tata Motors and Tata Steel, both owned by Indian conglomerate Tata Group. The bailout plan, titled "Project Birch", had been authorized by Finance Minister Rishi Sunak in May to rescue companies that are seen as strategically important, with the Treasury saying it may step in to support crucial businesses on a "last resort" basis after other options run out. The report, citing a source familiar with the matter, said that the funding scheme became infeasible for Tata as it imposed strict conditions on any lending. "Tata Steel remains in ongoing and constructive talks with the UK Government on areas of potential support," Tata Steel said in an emailed statement. The UK Treasury said it would not comment on individual companies. Tata Motors did not immediately respond to request for comment. Related Video: Earnings/Financials Government/Legal Jaguar Land Rover