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Jaguar appoints Joe Eberhardt as North American President

Jaguar Land Rover North America has appointed a new president, Joachim Eberhardt. The German exec, 50, had previously done stints at Chrysler Group, DaimlerChrysler UK, Mercedes-Benz USA and Daimler-Benz.
Eberhardt joins JLR NA in a good, but challenging time for the company. It's fresh off the launch of the Range Rover Sport and Jaguar F-Type, which have been subject to rave reviews, and its overall sales are up 21 percent over 2012. Still, as Automotive News points out, the two manufacturers face a fight to become the equal of A-list competitors like BMW and Mercedes in the eyes of consumers.
"Joe brings a proven industry track record and valuable global leadership experience in luxury sales, service and marketing. We look forward to Joe leading our North American team in working with our retail networks to further grow the business and better serve our customers," JLR's group sales operations director, Andy Goss, said.

Tata confirms JLR is looking at NA for new plant

Despite recent rumors to the contrary, Jaguar Land Rover is considering building a factory in North America, though not necessarily in the United States. The confirmation comes directly from former Tata Motors boss and still chairman emeritus Ratan Tata in a conversation with Automotive News. "The company is indeed looking at North America as a location for another plant. Where they locate that plant, in which country or which state they locate, is something they will need to decide," Tata said to AN. The magnate indicated that he wasn't taking part in the decision, though. Rumors of JLR's plans to open a factory in the US go back to at least to 2014. The automaker was reportedly looking to open a plant in the South to produce around 200,000 vehicles a year, and at the time, South Carolina was considered a possible location. However, later speculation made Georgia a likely contender, especially after the state's governor reportedly flew to the UK to pitch the company on the idea. Recently, the business had allegedly changed its mind and had turned the sights towards Austria or Turkey as potential alternatives. JLR is seemingly on a factory building binge at the moment. It opened a new engine plant in the UK late last year and its first manufacturing center in China at about the same time. The latest Land Rover Discovery Sport will also get assembled in Brazil for the local market. Related Video: Featured Gallery Land Rover Discovery Sport production at Halewood View 44 Photos News Source: Automotive News - sub. req.Image Credit: Jaguar Land Rover Plants/Manufacturing Jaguar Land Rover Luxury jaguar land rover

Land Rover wins legal battle over Evoque clone Land Wind X7

Luxury carmaker Jaguar Land Rover, part of Tata Motors Ltd, said it won a case in China against local rival Jiangling Motors Corp for making cars that copy features of Range Rover Evoque. Beijing Chaoyang District Court said on Friday that Evoque, whose latest model was launched in 2018, had five unique features that were copied directly in the Land Wind X7 built by Jiangling Motors, leading to widespread consumer confusion. The court ruled that all sales, manufacturing and marketing of the Land Wind X7 must stop immediately and Jaguar Land Rover be paid compensation. The two sports utility vehicles have a similar shape, with the roof and windows tapering from front to back, and near-identical tail lights and character lines on the side panelling. Britain's biggest carmaker had sued Jiangling in a rare move in 2016. Despite widespread and often blatant copying, global automakers generally don't take legal action in China as they feel the odds of winning against local firms are low. Also, a lawsuit can be bad for branding if the Chinese public think a foreign company is bullying domestic competitors. The new Range Rover Evoque will be launched in China in April 2019. Jiangling could not be immediately reached for comment.