Convertible Xk8 18" Sport Wheels Alpine Sound Best Color Combo Cleanest On Ebay! on 2040-cars

Auto blog

Jaguar takes bite out of Mercedes' Magic Body Control chicken ad

We were quite impressed by Mercedes-Benz when it aired its Magic Body Control commercial, starring a group suitably funky chickens demonstrating their ability to jive to Diana Ross and the Supremes. Now, Jaguar has taken the opportunity to poke some fun at its German rival, releasing its own take on the Magic Body Control spot, and um, there's a big cat involved.
You'll really want to take a look at this video, which is just another sign that in terms of clever ads, Jaguar is doing quite well. We aren't sure if "Jaguar vs. Chicken" will make it onto TV any time soon, but it's still fun to see the British brand take the mickey out of Mercedes - it's rare to see automakers go after each other so bluntly in their marketing efforts. Scroll down to watch the video (we've also included a bonus video, Jag's recent "Cat In A Box" spot).

Jaguar Land Rover signs manufacturing contract with Magna Steyr

Jaguar Land Rover is in the midst of implementing big plans. Those include a raft of new models, and a series of new manufacturing facilities to build them. It seems, however, that the former is outpacing the latter, as the British automaker has just announced a new manufacturing contract to have some of its vehicles built off-site. The latest deal is with Magna Steyr, the contract manufacturer based in Graz, Austria. That could see a Land Rover produced at the same facility that has handled the Mercedes G-Class since 1979, or a Jaguar at the same place that assembled the Aston Martin Rapide until 2012 when production was moved back to the UK. The big question at this point is just what JLR will choose to have Magna build on its behalf. The British automaker isn't saying at this point, but a spokesman confirmed to Autoblog that it will be a future product – not an existing line moved from its current production site to the contract manufacturer, as Mercedes recently did with the R-Class. A timeline wasn't announced at this early stage, either, but we're told it will take about 24 months before new Jaguars or Land Rovers start rolling out of the plant in Austria. Just what those new vehicles will be remains to be seen, but Jaguar Land Rover has a number of new products on their way. It is expected to reveal in the near future a new Defender, a replacement for the current LR4/Discovery, the new Evoque convertible, a new XJ flagship sedan, and possibly a new coupe and convertible to take the place of the old XK. We'll soon see the new Jaguar F-Pace, which may be followed by additional crossovers as well. The company also recently introduced the new XE, XF, and Discovery Sport models, though given the timeframes, they'll almost certainly be produced at JLR's existing facilities. It recently opened its first overseas plant in China, has another one under construction in Brazil, and is also said to be considering a plant in North America on either side of the US-Mexican border. Jaguar Land Rover Signs Contract Manufacturing Agreement With Magna Steyr Whitley, UK - Jaguar Land Rover has agreed a manufacturing partnership with Magna Steyr, an operating unit of Magna International Inc, to build some future vehicles in Graz, Austria.

Jaguar practiced the E-Pace barrel roll - wait, how do you practice a barrel roll?

Jaguar launched the E-Pace compact crossover by literally launching it into a barrel roll. But to get to the point where the company could do the stunt in front of the press naturally took plenty of preparation and planning, and the company documented much of it in the video above. It turns out that the early stages of preparing the stunt are about as entertaining as the stunt itself. The video spends a little time showing some of the computer modeling and designing of the stunt, but most of the video covers the practice runs done with a test car. Jaguar set up its prototype offset ramp for initiating the roll, and had a massive airbag set up for the test car to land in. And early on, to make sure the stunt driver wasn't hurt, they rigged up a Land Rover Evoque with autonomous driving equipment to do the first runs. Later the stunt driver took a few turns. The testing resulted in flips and tumbles you've only seen with Hot Wheels cars. It's so strange and fun to see a full-size car launched this way. Once the team finally had the jump pretty well dialed in, the stunt driver was able to test it launching from ramp to ramp, and then eventually do it in the production E-Pace at the crossover's reveal. Related Video: Image Credit: Jaguar Jaguar Crossover Luxury Videos jaguar e-pace