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Jaguar Land Rover launches Pivotal subscription service

Two years ago, Jaguar Land Rover launched a subscription service in the UK dubbed Carpe. The program was effectively a 12-month lease with no deposit and no mileage limit, and an all-inclusive monthly payment covering insurance, tax, service, and repairs. For GBP910 ($1,134 U.S.) plus the cost of fuel every month, a subscriber could secure a Jaguar E-Pace at the bottom end, a payment of GBP2,200 ($2,741 U.S.) per month opening the doors to a Range Rover Sport. In between, the Range Rover Evoque cost GBP980, the Jaguar XE GBP1,200, the Range Rover Velar GBP1,255, and Land Rover Discovery GBP1,550. The numbers and customer feedback have encouraged JLR to turn Carpe into Pivotal, with new lease levels, terms, and restrictions. Instead of keeping a vehicle for 12 months, Pivotal subscribers pay GBP550 to join, then swap out every six months. Changing cars early incurs a GBP250 fee, or customers can request to stick with the vehicle they have beyond six months, but JLR reserves the right to switch out cars when necessary. Pivotal keeps tabs to the odometer, too — instead of unlimited driving, the program caps fee-free travel at 1,500 miles per month, 20 pence per mile after that. However, the FAQ section explains that "mileage is accumulative so do not worry if you do not use your full mileage allowance, the first month can be carried on into the next within a given vehicle."  Carpe's six levels have been reduced to four Pivotal tiers. Blue costs GBP750 ($934 U.S.) per month and offers access to the Jaguar F-Pace, Land Rover Discovery Sport, or Range Rover Evoque, clearly a much better deal than GBP910 for an E-Pace (and we like the E-Pace). Indigo runs GBP1,150 ($1,433 U.S.) for the choice of a Jaguar I-Pace, Range Rover Velar, or Land Rover Discovery. Violet, costing GBP1,350 ($1,682 U.S.), comes with just one vehicle for now, the Range Rover Sport. Same goes for Ultraviolet at GBP1,600 ($1,993 U.S.), which gets the Range Rover. The brand already has plans to expand the fleet with the new Defender, and plug-in hybrid versions of the Discovery Sport and Range Rover Evoque The only noted repair item not covered is windshield replacement, which carries a GBP150 deductible. The splashy rework in England comes shortly after Mercedes-Benz shuttered its Collection service here in the U.S. On trial for two years in Nashville, Philadelphia, and Atlanta, Collection couldn't get the traction Mercedes wanted.

Jaguar Land Rover to cut workforce by 2,000 in push toward electric future

Jaguar Land Rover said on Wednesday it would cut 2,000 jobs from its global salaried workforce, just days after announcing its luxury Jaguar brand will be entirely electric by 2025 and e-models of its entire lineup will be launched by 2030. "The full review of the Jaguar Land Rover organization is already under way," the company said in an emailed statement. "We anticipate a net reduction of around 2,000 people from our global salaried workforce in the next financial year," it said. However, it added that the organizational review did not impact hourly paid, manufacturing employees. JLR, owned by India's Tata Motors, said earlier that its Land Rover brand will launch six fully electric models over the next five years, with the first in 2024. Known for its iconic, high-performance E-Type model in the 1960s and 1970s, Jaguar faces the same challenges as many other carmakers as it transitions to electric vehicles while trying to retain the feeling and power of a luxury combustion engine model. Last month, Tata Motors said it was concerned by semiconductor shortages and Brexit-related supply disruptions as its luxury car sales recover, although the Indian automaker added these had not yet hit production. Tata Motors posted three straight quarters of losses as the COVID-19 crisis dented sales, exacerbating uncertainties over Britain's exit from the European Union, weak demand and rising costs, but had bounced back to clock a profit in its third quarter to the end of December. The 2,000 reduction in JLR's non-factory jobs was reported earlier on Wednesday by Sky News.

Jaguar teases four-door EV grand tourer; electric Range Rover orders open this year

Jaguar just revealed a few vital details about a new EV it says will be revealed by the end of 2023, and Land Rover shared a little update about its upcoming electric Range Rover, too. Starting with the Jag, JLR — the new, official name for Jaguar Land Rover — announced that its next electric vehicle will be a four-door GT car. The image above is the teaser the company provided. Power output will be greater than any previous Jaguar, with the current record holder being the XE SV Project 8 at just over 590 horsepower. Range is claimed to be about 430 miles on a full charge (Jaguar doesn't specify the test cycle type), but that number could be different (and likely lower) here in the United States once EPA testing takes place. Jaguar says the grand tourer will debut its new in-house EV platform that is officially named JEA, which is unrelated to the electric XJ that was scrapped a couple years ago. And lastly, Jaguar says the vehicle will start at GBP100,000 in Great Britain. Pricing for the United States wasnÂ’t estimated, but a direct conversion at todayÂ’s rates puts it at about $124,000. Considering the price point, power level and range, this Jaguar is shaping up to be a potential Porsche Taycan competitor. The single teaser image at the top of this post suggests the same, as the photo shows a car with a fast-sloping roofline and wide, bulging fenders. ItÂ’s an exciting teaser, as it pretty much confirms that Jaguar will be coming in hot with a spicy-looking electric four-door. The last detail about this Jag confirmed today is its production site, as Jaguar says it will build the vehicle at its Solihull plant in the West Midlands, England. As for the Range Rover news, weÂ’ve known an electric Range Rover was on its way, now we know that the vehicle will launch in 2025. JLR says it will begin accepting orders for the electric Range Rover later this year, but didnÂ’t set an official date. The electric Range Rover will be built at JLRÂ’s Halewood plant in Merseyside, England. Those are all the details we know about today, but expect more teasers and information leading up to the reveal of these new EVs later in 2023. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.