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Is this a Jaguar or Land Rover of the future? Yes, the near future

Tue, Feb 18 2020

Jaguar Land Rover has unveiled a concept vehicle, Project Vector, that the company heralds as preview of future urban transport. The Project Vector is an EV, naturally, and is built on a skateboard chassis with all mechanicals under the floor. That provides for maximum space efficiency in the city-sized vehicle—JLR says it's roughly four meters long, which would make it about half a foot longer than today's Mini Cooper hardtop. It also allows for reconfigurability. The interior is accessed via dual center-opening sliding doors on one side. Four individual seats appear to be mounted on tracks and are shown facing in the same direction, but JLR also says the vehicle can be adapted for delivery use (presumably with most of the seats removed). Project Vector is described as "autonomous-ready," but for now it has a steering wheel and pedals. It's also claimed to be optimized for ride-sharing or private use. The vehicle was developed at the UK's National Automotive Innovation Centre, with the intention to make it a part of the "urban mobility solutions" in the "ecosystem of a smart city," according to JLR. The first such smart city will be Coventry, where an "urban mobility service" will be launched in 2021. Related Video:     Featured Gallery Jaguar Land Rover Project Vector Design/Style Green Jaguar Land Rover Transportation Alternatives Future Vehicles

Ferrari exec to lead Jaguar North America

Tue, 06 Aug 2013

Jaguar has announced that Jeff Curry will be serving as the brand's new North American vice president, effective August 13. The move is a coup for Jag, which lured Curry away from his previous posting as VP of marketing for Ferrari North America, and is further evidence of just how strong Jaguar's comeback has gotten.
Curry has spent over 20 years in the auto industry, and has worked with Audi, SiriusXM and Land Rover, where he made his start in the industry. His primary responsibilities with Jaguar will cover marketing communications, customer relationship management, and product planning.
Jaguar Land Rover's North American president, Andy Goss, heaped praise on the brand's newest addition saying, "Jeff brings with him extensive automotive and luxury marketing experience, critical expertise in leading-edge technologies and a personal passion for automobiles."

2022 Jaguar I-Pace Road Test Review | 762 miles in Jag's EV

Wed, Apr 20 2022

A legion of new electric cars has been launched over the past couple years, so it’s easy to forget about one of the earliest entries in the electric revolution: the Jaguar I-Pace. In fact, the I-Pace is so old now that itÂ’s getting a mid-cycle refresh of sorts for the 2022 model year. Autoblog had its “First Drive” of this futuristic-looking crossover-hatchback nearly four years ago, so itÂ’s time to see where the electric Jag stands now that it has more competition.  To really get a sense of where the I-Pace fits today, I decided to take it on a road trip from Detroit, Michigan, to Buffalo, New York, and back. This would test the carÂ’s real-world highway range, its charging ability and luxury prowess as a premium crossover. It also ended up being a test of the Rust BeltÂ’s charging infrastructure and ability to facilitate EV road tripping. The trip starts with a 100% charge in Michigan, 50-degree weather and a 381-mile drive ahead of me. According to the sticker for this 2022 Jaguar I-Pace EV400 HSE, it has a 222-mile range on a full charge — thatÂ’s down from the 234 miles it was rated for in 2021. I set out, and itÂ’s all good vibes at the start. This I-Pace has the standard 20-inch wheels (not the optional, giant 22s), which pair perfectly with the air suspension to provide a truly comfy ride. The adaptive cruise control makes dealing with rush-hour traffic through Detroit easy, and the I-PaceÂ’s dual-motor powertrain, good for 394 horsepower and 516 pound-feet of torque, is a delight to unleash when the road opens up. Even at 60 mph-plus, the I-Pace has plenty of go to pin you back like other quick EVs do today. As I make my way into Ohio and navigate through Toledo, some gripes pop up. The lane-centering system is finicky and downright scary at times. Poor lane markings cause it to abruptly yank the car left or right, and you need to be quick at the wheel to keep it from driving onto the shoulder or worse — other cars with similar lane-following tech perform significantly better on the same roads. ItÂ’s even more frustrating when I learn how good it is on a highway with clear and proper lane markings, tracking beautifully Â… until the road no longer cooperates. Its inability to cope when lane markings suddenly deteriorate makes this system hardly worth using. Watching out for its bad behavior is more mentally taxing than just turning the system off and driving without.